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490: Product Process: Fourth of Seven Knowledge Areas of Product Mastery – with Chad McAllister, PhD

Product Innovation Educators

Special Guidelines: Covers team communication and accountability, reporting requirements, project expenditure responsibilities, external agencies, and product quality or launch constraints. A helpful acronym to remember these sections is “BAGG” (Background, Arena, Goals, Guidelines).

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5 Costly Branding Mistakes

UX Planet

SELECT Branding Process by Shakuro Mistake #1: Neglecting market research Market research is the North Star of branding. They believe so strongly in their vision that they assume it’s universally appealing. This belief makes you disregard market research because you feel you already know everything customers want.

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UX Strategy: Step-By-Step Guide for SaaS Companies

Userpilot

A robust UX strategy is also a valuable differentiator helping you stand out in competitive markets. According to Jamie Levy, the main tenets of a UX strategy are business strategy, value innovation, validated user research , and frictionless UX. The strategy should also have information about the UX team, processes, and guidelines.

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7 Product Development Questions to Ask Yourself Before Launch

The Product Coalition

During your target market research, you identified some of the common problems your audience has and how your product might address relevant issues. Creating a brand guide is a great place to start. From packaging and typeface to color palette, the men’s health company does an excellent job creating a recognizable, cohesive look.

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Product Roadmap Guide – Definition and Examples

The Basics of Product Management

There are some guidelines that need to be kept in mind. We will cover these guidelines below. The product roadmap is the foundational guiding document that defines the vision for the product. Roadmap Guidelines. When working on the above guidelines, don’t forget the KISS principle. What Is Product Roadmap?

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Why Product Management Should not be Responsible for Project Management

Mind the Product

Most “unicorns”, when they realize that they excel at both vision and tactics, either decide to start their own business, or very quickly get promoted out of the dualist role they’re currently occuplying. In fact, most people do not excel at both. Jordan refers to those that do excel at both as “product unicorns” because of how rare they are.

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The art of storytelling you should master as a product manager

The Product Coalition

Techniques and guidelines to become a good storyteller. I didn’t build the story enough and made them understand that how much thinking and effort and market research we have put in to get to this solution and why it fits with the overall vision of the company. Narrate with passion, engage your audience.