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9 essential sales steps you need to grow your SaaS startup

Intercom, Inc.

In the early stages of most SaaS startups’ lives, the CEO or founder often acts as the initial head of sales. Despite that value, however, there’s a drawback – a lack of formal sales training and sales process can seriously undermine those initial efforts. It’s okay if you are ‘terrible’ at it.

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How to build a billion dollar sales team like Stripe

Intercom, Inc.

Yes, Dropbox started off with no traditional sales team. It’s become apparent that for hypergrowth SaaS startups today, there are two distinct phases. The second stage is treating growth as top of funnel marketing and layering on sales to open up profitable yet harder to reach segments. What’s not to like?

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How to build, manage and scale a sales team – 12 strategies from the experts

Intercom, Inc.

and many more to talk about how they’ve built sales teams from the ground up. Taken together, their advice is a blueprint for how to build a modern sales team. 12 steps to build a world-class sales team. I’m often asked the question of “Why sales?” Sales doesn’t need to be a cost center.