Userpilot

AUGUST 29, 2023

Product management is equal parts art and science – and it’s vital to the success of your SaaS. TL;DR Product management describes the continual process of overseeing the development of a product across its entire lifecycle. Product teams are staffed with various skilled professionals.

Data Visualization 96

Data Visualization Analytic Tools Feedback Software Research Software 96

Userpilot

JULY 31, 2023

What does a product marketing manager (PMM) do? This is the question on the lips of many marketing professionals browsing through opportunities at tech companies. Chances are you already know their broad responsibility is to develop and implement a marketing strategy roadmap for a specific product.

Product Marketing 88

Product Marketing Onboarding KPIs User Testing Marketing 88

The Product HQ

APRIL 20, 2024

Looking to become a B2B Product Manager? This career guide offers a detailed overview of the best B2B product management training options. It also describes valuable skills you need to learn and career paths within product management, among other things. Well, you’re in the right place.

B2B 52

B2B User Testing Research Software Analytic Tools 52

Sequent Learning

DECEMBER 20, 2023

What is a Product Manager? The role of a product manager is the linchpin in product development, overseeing the entire lifecycle from inception to market launch. Tasked with strategizing, planning, and executing product initiatives, they’re the visionary behind the product’s success.

User Testing 52

User Testing Customer Feedback Certifications Product Management 52

Roman Pichler

AUGUST 11, 2020

This article assumes that you are familiar with the product vision board or the key elements of a product strategy : market, value proposition, standout features, and business goals. More Information : Market Segmentation Tips and Strategize , pp. Many Needs but No Compelling Reason for Using the Product.

Vision 300

Vision User Testing Research Software Product Research 300

Userpilot

JULY 23, 2023

With the right go-to-market team, your new launches won’t suffer unnecessary delays and you can increase adoption but focusing on the right things. TL;DR A go-to-market strategy is a comprehensive plan for taking your product or service to target customers. What’s a go-to-market strategy?

Research Software 76

Research Software Data Visualization User Testing Marketing 76

Userpilot

AUGUST 21, 2023

In this ultimate list of product manager interview questions, we have tried to simplify the process of hiring great product managers. Product management encompasses the entire SaaS lifecycle from ideation to launch and everything that follows. What to look for in product managers? Leadership.

User Testing 84

User Testing Research Software Feedback Software Product Research 84

Product Innovation Educators

JANUARY 13, 2020

How marketing and product management work together. Turns out if you ask 50 different people what marketing is, you’ll hear 50 different answers. That is what our guest did to investigate what people think about marketing and how it fits into the work product managers do.

User Testing 85

User Testing Product Research Marketing Research Software 85

Mind the Product

FEBRUARY 5, 2019

Product experts have tried to tackle this issue but they gloss over the impact a company’s structure and leadership team have on product/market fit. For many consumer packaged goods (CPG) companies, product teams report to marketing, sales, finance, or strategy leads. Different Teams, Different Priorities.

User Testing 141

User Testing Product Marketing Marketing Product Research 141

PMLesson's Ace the PM Interview

MAY 5, 2020

So, what’s the difference between a Product Manager (PM) and a Product Marketing Manager (PMM)? Both Product Managers and Product Marketing Managers often work very closely together and share project ownership, they generally have different sets of responsibilities that require different skill sets.

Product Marketing 52

Product Marketing User Testing Marketing Analytic Tools 52

Feedback Loop

JUNE 5, 2023

Pepper Miller, President of the Hunter-Miller Group, highlights how impactful it is for executives to understand their audiences' differences.

Marketing 98

Marketing Product Management Product Manager Management 98

Userpilot

MARCH 8, 2022

Women are still underrepresented in the Product Profession – with only 33.3% of US Product Managers being female in 2021, according to a metastudy of 30 million profiles conducted by Zippia : Source: [link]. Melissa Perri – Speaker, consultant, and teacher in Product Management. CEO of Product Labs.

Technical Advisors 113

Technical Advisors Product Research Analytic Tools User Testing 113

ProductPlan

MARCH 5, 2021

The product manager career path is an exciting one with lots of possible on- and off-ramps. According to LinkedIn, interest in product management has doubled in the United States in the past 5 years. What is the Product Manager’s Career Path? Typical Product Management Roles. Product Manager.

User Testing 132

User Testing Product Research Product Management Product Manager 132

People-First Product Leadership

MARCH 10, 2024

Scenarios where a need for product sense is sought include having the skills and insight to tackle the following: How can you enhance an existing product to better meet customer needs and preferences? What features should be prioritized in a new product to effectively solve key user pain points? None of these questions are easy.

User Testing 59

User Testing Product Research Customer Feedback Research Software 59

ProductPlan

MARCH 5, 2021

The product manager career path is an exciting one with lots of possible on- and off-ramps. According to LinkedIn, interest in product management has doubled in the United States in the past 5 years. What is the Product Manager’s Career Path? Typical Product Management Roles. Product Manager.

User Testing 98

User Testing Product Research Product Management Product Manager 98

Ronke PM

OCTOBER 5, 2023

This revelation was the "aha moment" most Product Managers dream of, and it was only achievable because I fully immersed myself in their world. To further assimilate, learn and grasp their customers' experiences, product teams and their interdisciplinary partners implement and participate in the following customer experiences.

User Testing 52

User Testing User Friction Customer Feedback Customer Experience 52

The Product HQ

APRIL 20, 2024

Becoming a director of product requires years of experience managing products and working with other product managers. That gives you the experience and expertise to get to the next level, where you start managing other product managers. Let’s get started.

User Testing 52

User Testing Research Software Feedback Software Analytic Tools 52

The Product HQ

FEBRUARY 6, 2023

Need help preparing for your next senior product manager interview? Senior product managers are executive-level professionals who fulfill an important role in large companies developing products and bringing them to market. Then you’ve come to the right place. Every question has a purpose.

User Testing 52

User Testing Research Software Feedback Software Data Visualization 52

Bain Public

APRIL 28, 2020

As today’s uncertain market rapidly changes, remaining successful requires a more entrepreneurial product-orientation. Faced with breakneck business and product growth, roadmap decisions need to be non-bureaucratic, yet remain collaborative at the same time. Using Market Sensing and Knowledge Creation.

User Testing 52

User Testing Marketing Customer Feedback Product Research 52

Product Talk

MAY 18, 2022

Being thoughtful about product discovery means staying on good terms with others throughout your company. Question: What do you do if another team like sales or marketing is really protective over customers and doesn’t want to allow you to talk to them? We see similar tendencies on the marketing side. Get in touch here.

User Testing 207

User Testing Customer Feedback Customer Experience Product Research 207

Product Innovation Educators

JUNE 29, 2020

Learn the qualities of a successful product manager and leader. Part of the path to becoming a product master is developing as a leader. Leaders of product management need agility, influence, trust, empathy, and motivating vision. Roman is a product management expert specializing in digital products.

Agile 106

Agile Product Management Product Manager Workshop 106

Userpilot

OCTOBER 6, 2022

What is data product management? How is it different from product management ? Data product management is the discipline of collecting and analyzing data to develop and improve products. Data products are built around advanced data processing, AI, and machine learning. What are data products?

Data Visualization 94

Data Visualization Customer Feedback Analytic Tools User Testing 94

Pragmatic Marketing

JUNE 24, 2019

By its nature, content marketing focuses on customer relationships, branding and thought leadership. Product marketing is a bit different. Here, the goal is to create interest in your products and educate consumers about them. Know the Difference Between Product and Content Marketing.

Product Marketing 70

Product Marketing User Testing Marketing Data Visualization 70

Pragmatic Marketing

JUNE 24, 2019

By its nature, content marketing focuses on customer relationships, branding and thought leadership. Product marketing is a bit different. Here, the goal is to create interest in your products and educate consumers about them. Know the Difference Between Product and Content Marketing.

Product Marketing 70

Product Marketing User Testing Marketing Data Visualization 70

The Product Manager Coach Blog

SEPTEMBER 5, 2023

In the world of product management, where technical acumen, strategic vision, and people skills intersect, there’s an often underutilized asset that many PMs overlook: the power of networking. Plus, don’t forget to download the free guide, 10 Tips for Being a Better Product Manager , at the end of this post!

Research Software 52

Research Software Feedback Software User Testing Product Management 52

Product Talk

SEPTEMBER 11, 2019

One of my goals at Product Talk is to showcase what good product management looks like. Today, I’m excited to introduce a new series, Product in Practice, where I’ll profile product managers doing great work. To kick off the series, we interviewed Rachel Allen , Director of Product at Omnitracs.

Research Software 185

Research Software User Testing Data Visualization Feedback Software 185

The Product Coalition

MAY 15, 2019

One signal I’ve been giving much thought too of late is the collision of two roles, Product Management and Product Ownership. A topic of hot debate in the agile and product circles but with very few answers. Credit: DataKitchen Since its inception, Scrum and the Product Owner role has become widely adopted.

Product Management 92

Product Management Product Manager User Testing Product Research 92

Userpilot

AUGUST 23, 2023

In this article, we’ll cover the responsibilities of a product analyst, the skills needed in the current job market, and the prerequisites. TL;DR A product analyst is a professional who uses data analysis and insights to evaluate and improve the performance of a product or service. What do product analysts do?

Data Visualization 84

Data Visualization Reporting Tools Analytic Tools Research Software 84

Product Innovation Educators

SEPTEMBER 6, 2021

What product managers need to know about positioning products to create value. Today we are talking about how market segmentation is done and how it impacts product pricing. To help us with the details, a product strategy and pricing expert is joining us, Dan Balcauski. 2:05] What is product strategy?

User Testing 62

User Testing Marketing Research Software Product Research 62

PMLesson's Ace the PM Interview

MAY 4, 2022

Want to skip ahead and learn the most common product marketing manager interview questions and answers? Sneak Peak: - What is your favorite marketing campaign? Estimate the market size for a new product. If you have, you can thank an excellent Product Marketing Manager or PMM for their hard work.

Product Marketing 52

Product Marketing Marketing Data Visualization Technical Review 52

Usersnap

FEBRUARY 23, 2022

In order to understand customer needs, get more customer feedback , and use it actionably, the rise and importance of SaaS product management within digital companies are “mooning” ??. SaaS product management is undoubtedly the engine that helps digital enterprises grow. What is SaaS Product Management?

Feedback Software 59

Feedback Software Research Software User Testing Systems Review 59

Bain Public

OCTOBER 27, 2020

Your very first break into product management. In the startup world, a lot of people become product managers by default rather than design. But when things go wrong, there’s nothing worse for a product manager than losing credibility with their team, executives and customers. We’ve all been there.

Weak Development Team 52

Weak Development Team Product Research Product Management Product Manager 52

Mind the Product

AUGUST 9, 2017

While the Amazon Echo Show is an impressive addition to the repertoire of voice and video monitoring systems in this growing market, it’s not the product features that are drawing attention. Rather, it is Amazon’s smart home product strategy. The global smart home market is expected to grow at a CAGR of 14.5%

Artificial Inteligence 133

Artificial Inteligence Research Software User Testing Product Management 133

Lead on Purpose

JULY 27, 2020

Delivering a solid product that customers love requires an up-front knowledge of the market in which customers and potential customers operate. prodmgmt #Leadership Continue reading → Understanding the problems they face, and solving those problems with a software solution, is the end goal.

Research Software 214

Research Software Product Research User Testing Leadership 214

PMLesson's Ace the PM Interview

FEBRUARY 6, 2019

Breaking into product management straight out of college is challenging. Here’s my guide on how to best position yourself for a product management job in college. I’ve broken my suggestions down to both the distinct hard and soft skills required to be a great product lead.

Research Software 97

Research Software Artificial Inteligence Feedback Software User Testing 97

The Product Coalition

FEBRUARY 19, 2022

If you didn’t catch part 1, it was on leadership?—? it’s worth taking a look at that piece first , as leadership is the foundation for putting the below stuff into place.) Simple customer interviews and focus groups are a product manager’s time-tested tools, especially if your business serves SMBs or consumers.

User Testing 129

User Testing Data Visualization Product Research Customer Experience 129

Userpilot

AUGUST 26, 2021

You know how when you log into a SaaS product, you often notice the UI has changed or there are new options that weren't there before? That's SaaS product management hustling in the background to give you the best experience. And you had to own all the servers. Nightmare, right?

Feedback Software 98

Feedback Software Analytic Tools Research Software User Testing 98