Website Localization vs Translation: Fundamentals You Can’t Skip
The Product Coalition
SEPTEMBER 23, 2020
It is a process of adapting your product (i.e. a website) to a specific market or audience in accordance with the audience’s culture. If we compare the Canadian and Japanese Coca-Cola websites, we will see that the design differs drastically. It is worth mentioning a few localization risks that testing can successfully identify.
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