Usersnap

SEPTEMBER 12, 2023

You either have a million questions that you don’t know how to arrange on your product pricing survey, or your mind is blank and you don’t know where to start. In this article, we’ll look at examples of lean pricing surveys, trends of SaaS companies’ pricing changes, and strategic insights from our special guest John Kotowski.

Product Research 52

Product Research User Testing Research Software Feedback Software 52

Nulab

SEPTEMBER 22, 2021

Competitive positioning is a way to assess the market, suss out your competition, and work out whether your offering is a viable means of making money. Research part 1: Qualitative research for competitive positioning. Any good positioning strategy begins with plenty of research. Let’s get started!

Positioning 69

Positioning User Testing Reporting Tools Data Visualization 69

Userpilot

MARCH 9, 2023

Product-market fit is important as it helps to identify your target market and market demand, so you don’t launch a product that customers don’t actually want. Product-market fit can provide you with the answer to which direction you should go first. Create NPS surveys with Userpilot.

User Testing 93

User Testing Product Research Product Marketing Customer Feedback 93

Userpilot

NOVEMBER 21, 2023

Craft a comprehensive go-to-market strategy covering your product positioning , pricing , marketing campaign details, and launch timelines. Your feature launch marketing strategy should use a range of channels, like in-app announcements , emails , and social media posts. What methods could you use for market research?

Product launches 88

Product launches User Testing Product Research Analytic Tools 88

Userpilot

DECEMBER 15, 2023

Common examples include market demand, customer willingness to pay , or scalability. Use a range of techniques and tools, like interviews, surveys , and product analysis to collect diverse user data to inform screening. In addition, carry out market research to assess the competitive landscape and identify market gaps.

Data Visualization 95

Data Visualization Product Research User Testing Analytic Tools 95

Userpilot

JANUARY 22, 2024

In this article, we dive deep into what a product marketing framework is and explore its essential components. TL;DR A product marketing framework is a structured but flexible approach to positioning and promoting your product. A product marketing framework is a structured approach to successfully bringing a product to market.

Feedback Software 94

Feedback Software Research Software Analytic Tools Product Research 94

Userpilot

AUGUST 29, 2023

TL;DR Market validation helps you answer the question of whether there are enough potential customers who are willing to pay for your product. Market research focuses on wider market trends early in the product development cycle, while market validation focuses on the specific product and its market potential after the ideation stage.

User Testing 91

User Testing Product Research Data Visualization Research Software 91

Userpilot

OCTOBER 17, 2023

TL;DR Customer insights are deep interpretations of customer’s actions, preferences, and needs based on data like purchase history, social media interactions, customer surveys , etc. For this, data is collected from various sources like purchase history, social media interactions, customer surveys, etc.

Data Visualization 84

Data Visualization Analytic Tools Research Software Feedback Software 84

Userpilot

OCTOBER 20, 2023

Getting user feedback is a crucial step of the market research process. Sentiment analysis makes it possible to compare your product to competitors, evaluate the impact of your product/marketing efforts, and gather actionable growth insights. Why should you perform sentiment analysis? Get your free Userpilot demo today!

Data Visualization 52

Data Visualization Analytic Tools Feedback Software Customer Satisfaction 52

Userpilot

NOVEMBER 19, 2022

During the development stage, their focus is on developing the product positioning strategy and preparing for the product launch. The product launch phase is when the PSMs put in the effort to develop and refine the go-to-market strategy. On the one hand, they deal with market research and messaging just like the marketing team.

Data Visualization 96

Data Visualization User Testing Research Software Feedback Software 96

Userpilot

JUNE 30, 2023

We’ve handpicked the right survey questions under different research categories to make everything easy. TL;DR VoC survey employs quantitative and qualitative research to understand customer needs , pain points , and perceptions of your company at different touchpoints in their journey. Book a demo to learn more!

Customer Feedback 91

Customer Feedback User Testing Feedback Software Data Visualization 91

The Product Coalition

MARCH 11, 2024

Pop-up messages showcase features like unlimited hearts and offline access, appearing strategically after users lose hearts or miss a lesson due to a lack of internet connectivity. According to a 2022 user survey by Statista , 72% of Spotify users who upgraded to Premium cited ad removal as a primary motivator.

Research Software 105

Research Software Reporting Tools Artificial Inteligence Customer Experience 105

Userpilot

SEPTEMBER 14, 2022

Both Product Marketing and Product Management teams need to work together. Product marketing is responsible for market research, product development, branding, advertising, and pricing. Write a positioning statement- how is your product different? Market Research. Write a positioning statement.

Product Research 86

Product Research Feedback Software Research Software Product Marketing 86

Userpilot

JULY 24, 2023

Conduct market research to identify competitors and determine avenues for product differentiation. Craft your product positioning statement. Create a targeted go-to-market strategy for your launch plan. Conduct market research Now that you know your customers, it’s time to research your competitors.

Product launches 86

Product launches User Testing Product Research ChatGPT 86

Userpilot

NOVEMBER 21, 2022

The insights from the market research feed into the go-to-market strategy. While developing the GTM strategy , they work with the marketing team to select the best ways of promoting the products. Finally, they can use in-app messaging to recruit beta testers for future launches and announce new products or features.

Product launches 92

Product launches Product Research User Testing Research Software 92

Userpilot

NOVEMBER 20, 2023

Conduct market research to identify gaps Market research is one of the key TPM responsibilities. The goal is to assess the current situation in the market and competitive landscape focusing in particular on unmet customer needs. In-app survey created in Userpilot. Userpilot survey template library.

Analytic Tools 95

Analytic Tools Feedback Software Research Software User Testing 95

Userpilot

OCTOBER 10, 2022

Product marketing involves bringing a product to market and aligning its messaging with customer needs. Whereas traditional marketing focuses on customer acquisition alone, product marketing drives everything from acquisition to activation , adoption, and retention. What is product marketing?

Feedback Software 92

Feedback Software Research Software Product Research User Testing 92

Userpilot

JUNE 20, 2023

Next, it’s time for market research which focuses on industry trends , assessment of the competitive landscape, and evaluation of the financial viability of the solution. Popular validation techniques include online surveys , user interviews and focus groups, and fake door tests. The idea validation process consists of 6 steps.

User Testing 87

User Testing Product Research Feedback Software Customer Feedback 87

Userpilot

SEPTEMBER 14, 2023

To collect the necessary data, you can conduct customer discovery interviews or trigger in-app surveys. You normally use customer discovery questions as a part of the initial market and customer research. Here are a few possible customer discovery questions that you might consider while carrying out your initial research.

Product Research 82

Product Research Customer Feedback Data Visualization User Testing 82

Userpilot

JANUARY 16, 2024

Market and user research : Analyze survey responses , user reviews, and social media comments to gain deeper insights into your users and their motivations, pain points, and desires. Content creation : Generate persuasive and clear marketing messages that effectively communicate your product’s value.

ChatGPT 91

ChatGPT Data Visualization Onboarding KPIs Research Software 91

Userpilot

AUGUST 29, 2023

They also need tools to help them do their job: Userpilot is a powerful, end-to-end product management solution, offering a range of capabilities from gathering feedback, to providing support to engaging users with in-app messages, and far more. Book a demo to see it in action. What is product management? Drives product success.

Data Visualization 95

Data Visualization Analytic Tools Feedback Software Research Software 95

ProductPlan

JANUARY 27, 2022

Based on this survey of thousands of product management professionals, some common themes emerge. They’re also investing in activities that help them better understand their market and customers. Investing in tools for the product team commanded the most significant share of product team budgets in our 2021 survey.

Data Visualization 89

Data Visualization User Testing Product Research Reporting Tools 89

Userpilot

MAY 30, 2022

Adopting a needs-based segmentation approach leads to a clearer understanding of the market and better-tailored messages for customer segments. Feature request surveys are another good way of understanding your new users’ needs by getting feedback on the features. Better tailored message for customer segments.

Data Visualization 96

Data Visualization Feedback Software Research Software Analytic Tools 96

Userpilot

SEPTEMBER 11, 2023

It involves market research, goal setting, and the development of your go-to-market strategy. The launch phase, on the other hand, is your time to execute and implement your marketing strategy. A product launch is a coordinated three-phase plan to successfully introduce a new product to the market. Who are they?

Product launches 101

Product launches Product Research Data Visualization Research Software 101

Userpilot

JUNE 30, 2023

Userpilot is a product adoption platform that allows you to automatically localize your in-app messages , surveys , and resource center materials. When customers interact with content that resonates with their culture and language, they’re more likely to have a positive view of the product. What is content localization?

Research Software 84

Research Software Analytic Tools User Testing Onboarding KPIs 84

Userpilot

SEPTEMBER 29, 2023

We'll take you through idea generation, market research, defining a minimum viable product, building new features, managing the launch, and beyond. There are many ways to generate ideas: Market research Competitor analysis can help you quickly figure out if there's a market need and start to figure out product market fit.

User Testing 95

User Testing Feedback Software Research Software Product Research 95

Userpilot

MARCH 26, 2024

You can also implement in-app surveys to collect user feedback and understand whether the new feature fulfills their needs. Userpilot offers features such as in-app surveys, trend analysis, and path analysis to help monitor feature performance and adoption. It’ll help your feature-release messages strike a chord with the audience.

User Testing 52

User Testing Feedback Software Product Research Research Software 52

Userpilot

MARCH 26, 2024

You can also implement in-app surveys to collect user feedback and understand whether the new feature fulfills their needs. Userpilot offers features such as in-app surveys, trend analysis, and path analysis to help monitor feature performance and adoption. It’ll help your feature-release messages strike a chord with the audience.

User Testing 52

User Testing Feedback Software Product Research Research Software 52

Userpilot

MARCH 26, 2024

You can also implement in-app surveys to collect user feedback and understand whether the new feature fulfills their needs. Userpilot offers features such as in-app surveys, trend analysis, and path analysis to help monitor feature performance and adoption. It’ll help your feature-release messages strike a chord with the audience.

User Testing 52

User Testing Feedback Software Product Research Research Software 52

Userpilot

MARCH 26, 2024

You can also implement in-app surveys to collect user feedback and understand whether the new feature fulfills their needs. Userpilot offers features such as in-app surveys, trend analysis, and path analysis to help monitor feature performance and adoption. It’ll help your feature-release messages strike a chord with the audience.

User Testing 52

User Testing Feedback Software Product Research Research Software 52

Userpilot

MARCH 26, 2024

You can also implement in-app surveys to collect user feedback and understand whether the new feature fulfills their needs. Userpilot offers features such as in-app surveys, trend analysis, and path analysis to help monitor feature performance and adoption. It’ll help your feature-release messages strike a chord with the audience.

User Testing 52

User Testing Feedback Software Product Research Research Software 52

Userpilot

JANUARY 14, 2023

Use in-app surveys to collect feedback on product performance and ideas on how to improve it. Tracking product usage gives you an objective view of user engagement and allows you to improve it with in-app messages. For that, you need product discovery , which involves customer and market research. PMF Survey.

Feedback Software 93

Feedback Software Research Software Product Research User Testing 93

Userpilot

MARCH 25, 2024

Differentiation and positioning strategies help you use untapped market opportunities and stand out from the competition, while robust documentation and reporting processes are important for business sustainability and transferability. You can estimate it based on market research. Your NRR is 120%.

Feedback Software 94

Feedback Software Analytic Tools Research Software Data Visualization 94

Userpilot

NOVEMBER 10, 2022

To address customer pain points, run in-app surveys to ask customers for direct feedback. For example, you may choose to survey a specific user segment , like users with low NPS scores. You can investigate NPS surveys to find the reasons behind customer dissatisfaction and point out some common customer pain points.

User Friction 88

User Friction Customer Experience User Testing Product Research 88

Userpilot

JULY 27, 2023

Product Marketing Manager: This person is tasked with developing product marketing campaigns , crafting compelling marketing messages, and coming up with ideas to retain customers. Cash Position and Flow : These metrics help CEOs track how much money is at hand, what’s coming in, and how the cash is spent.

Research Software 95

Research Software Feedback Software Analytic Tools Onboarding KPIs 95

ProductPlan

JANUARY 21, 2022

Based on this survey of thousands of product management professionals, some common themes emerge. They’re also investing in activities that help them better understand their market and customers. Investing in tools for the product team commanded the most significant share of product team budgets in our 2021 survey.

Data Visualization 52

Data Visualization User Testing Product Research Reporting Tools 52

Userpilot

JANUARY 9, 2023

More than simply becoming repeat customers, loyal customers are delighted to offer positive feedback and recommend your product/service to others. Take advantage of different marketing data types and sources to better understand your customer. Welcome Survey. Respond to feedback with customized messages.

Feedback Software 90

Feedback Software Analytic Tools Research Software Customer Experience 90