Userpilot

MARCH 25, 2022

A continuous message testing process is essential for getting the most out of your product marketing efforts. As a marketer, you should create strategies that relate to prospective buyers and convert them into paying customers. In this post, you’ll discover the importance of message testing and how to get it right.

User Testing 94

User Testing Product Research Messaging Data Visualization 94

Userpilot

MAY 30, 2024

Userpilot enables you to collect feedback with user surveys, analyze and act on data, and communicate with users. Customer surveys Customer surveys are the simplest and most common way of collecting feedback. It is a 5-scale or 10-scale survey that asks questions like “How easy was it for you to solve your problem?

Product Research 89

Product Research Feedback Software Feedback Loop User Testing 89

Userpilot

SEPTEMBER 4, 2023

It enables marketers to create better buyer personas, design more effective products, and position their brands favorably in the market. There are four primary ways of collecting psychographic segmentation data, including market research , in-app surveys , focus groups, and customer support teams.

Product Research 85

Product Research Data Visualization User Testing Research Software 85

Mind the Product

FEBRUARY 10, 2017

As the product manager survey results that we published on Mind the Product suggested, listening to the market doesn’t happen enough among enterprise software designers. However, tools like Zintro offer a more cost-effective alternative for finding consultants who can help you with market research. Survey the Market.

User Testing 70

User Testing Market Research Product Research Research Software 70

Userpilot

SEPTEMBER 14, 2023

Its main goal is to bring the product to the market and ensure it’s well-received by the target customers. The product marketing manager role involves conducting customer research, developing the GTM strategy , refining product positioning and messaging , managing product launches , and creating onboarding experiences.

Product Research 86

Product Research User Testing Research Software Feedback Software 86

UX Planet

JANUARY 16, 2024

SELECT Branding Process by Shakuro Mistake #1: Neglecting market research Market research is the North Star of branding. This belief makes you disregard market research because you feel you already know everything customers want. Start early: Begin the research process at the inception of your branding idea.

Branding 95

Branding User Testing Product Research Data Visualization 95

Userpilot

APRIL 24, 2024

Using Userpilot’s survey functionality, Lisa created an interview invite survey and triggered it to the right user segment inside Userpilot. Unlike other channels with spam messages or advertisements, our app offered a focused environment where participants’ attention wasn’t divided. Survey segmentation in Userpilot.

User Testing 85

User Testing Product Research Research Software Data Visualization 85

Userpilot

DECEMBER 15, 2023

Common examples include market demand, customer willingness to pay , or scalability. Use a range of techniques and tools, like interviews, surveys , and product analysis to collect diverse user data to inform screening. In addition, carry out market research to assess the competitive landscape and identify market gaps.

Data Visualization 95

Data Visualization Product Research User Testing Analytic Tools 95

Userpilot

AUGUST 29, 2023

TL;DR Market validation helps you answer the question of whether there are enough potential customers who are willing to pay for your product. Market research focuses on wider market trends early in the product development cycle, while market validation focuses on the specific product and its market potential after the ideation stage.

User Testing 91

User Testing Product Research Data Visualization Research Software 91

Userpilot

MARCH 9, 2023

Product-market fit is important as it helps to identify your target market and market demand, so you don’t launch a product that customers don’t actually want. Product-market fit can provide you with the answer to which direction you should go first. Create NPS surveys with Userpilot.

User Testing 93

User Testing Product Research Product Marketing Customer Feedback 93

Usersnap

SEPTEMBER 12, 2023

You either have a million questions that you don’t know how to arrange on your product pricing survey, or your mind is blank and you don’t know where to start. In this article, we’ll look at examples of lean pricing surveys, trends of SaaS companies’ pricing changes, and strategic insights from our special guest John Kotowski.

Product Research 52

Product Research User Testing Research Software Feedback Software 52

Userpilot

NOVEMBER 21, 2023

Your feature launch marketing strategy should use a range of channels, like in-app announcements , emails , and social media posts. To evaluate your in-app messages, use flow analytics. To further improve the new feature, collect user feedback via in-app surveys. What methods could you use for market research?

Product launches 88

Product launches User Testing Product Research Analytic Tools 88

Userpilot

OCTOBER 17, 2023

TL;DR Customer insights are deep interpretations of customer’s actions, preferences, and needs based on data like purchase history, social media interactions, customer surveys , etc. For this, data is collected from various sources like purchase history, social media interactions, customer surveys, etc.

Data Visualization 85

Data Visualization Analytic Tools Research Software Feedback Software 85

Userpilot

NOVEMBER 19, 2022

Userpilot can help product service managers collect user feedback, analyze user behavior data and improve communication via in-app messaging. Product service management is the process of developing a business’s product line to accommodate the changing situation in the market. Want to see how? Book the demo! Product launch phase.

Data Visualization 96

Data Visualization User Testing Research Software Feedback Software 96

Userpilot

JANUARY 22, 2024

A good product marketing framework has three main components: a go-to-market strategy , a product marketing strategy, and a growth strategy. A product marketing framework is a structured approach to successfully bringing a product to market. Why is a well-structured product marketing framework important?

Feedback Software 94

Feedback Software Research Software Analytic Tools Product Research 94

Userpilot

JUNE 20, 2023

Next, it’s time for market research which focuses on industry trends , assessment of the competitive landscape, and evaluation of the financial viability of the solution. Popular validation techniques include online surveys , user interviews and focus groups, and fake door tests. The idea validation process consists of 6 steps.

User Testing 87

User Testing Product Research Feedback Software Customer Feedback 87

Userpilot

JUNE 30, 2023

We’ve handpicked the right survey questions under different research categories to make everything easy. TL;DR VoC survey employs quantitative and qualitative research to understand customer needs , pain points , and perceptions of your company at different touchpoints in their journey. Book a demo to learn more!

Customer Feedback 92

Customer Feedback User Testing Feedback Software Data Visualization 92

Userpilot

OCTOBER 20, 2023

Getting user feedback is a crucial step of the market research process. Sentiment analysis makes it possible to compare your product to competitors, evaluate the impact of your product/marketing efforts, and gather actionable growth insights. Why should you perform sentiment analysis? Get your free Userpilot demo today!

Data Visualization 52

Data Visualization Analytic Tools Feedback Software Customer Satisfaction 52

Userpilot

NOVEMBER 21, 2022

The insights from the market research feed into the go-to-market strategy. While developing the GTM strategy , they work with the marketing team to select the best ways of promoting the products. Finally, they can use in-app messaging to recruit beta testers for future launches and announce new products or features.

Product launches 93

Product launches Product Research User Testing Research Software 93

Userpilot

NOVEMBER 20, 2023

Conduct market research to identify gaps Market research is one of the key TPM responsibilities. The goal is to assess the current situation in the market and competitive landscape focusing in particular on unmet customer needs. In-app survey created in Userpilot. Userpilot survey template library.

Feedback Software 96

Feedback Software Analytic Tools Research Software User Testing 96

Userpilot

SEPTEMBER 11, 2023

It involves market research, goal setting, and the development of your go-to-market strategy. The launch phase, on the other hand, is your time to execute and implement your marketing strategy. A product launch is a coordinated three-phase plan to successfully introduce a new product to the market. Who are they?

Product launches 101

Product launches Product Research Data Visualization Research Software 101

The Product Coalition

MARCH 11, 2024

Pop-up messages showcase features like unlimited hearts and offline access, appearing strategically after users lose hearts or miss a lesson due to a lack of internet connectivity. According to a 2022 user survey by Statista , 72% of Spotify users who upgraded to Premium cited ad removal as a primary motivator.

Research Software 103

Research Software Reporting Tools Artificial Inteligence Customer Experience 103

Userpilot

JANUARY 16, 2024

Market and user research : Analyze survey responses , user reviews, and social media comments to gain deeper insights into your users and their motivations, pain points, and desires. Content creation : Generate persuasive and clear marketing messages that effectively communicate your product’s value.

ChatGPT 92

ChatGPT Data Visualization Onboarding KPIs Research Software 92

Userpilot

SEPTEMBER 14, 2023

To collect the necessary data, you can conduct customer discovery interviews or trigger in-app surveys. You normally use customer discovery questions as a part of the initial market and customer research. Here are a few possible customer discovery questions that you might consider while carrying out your initial research.

Product Research 83

Product Research Customer Feedback Data Visualization User Testing 83

Userpilot

AUGUST 29, 2023

They also need tools to help them do their job: Userpilot is a powerful, end-to-end product management solution, offering a range of capabilities from gathering feedback, to providing support to engaging users with in-app messages, and far more. Build surveys and gather feedback with Userpilot. Book a demo to see it in action.

Data Visualization 96

Data Visualization Analytic Tools Feedback Software Research Software 96

Intercom, Inc.

APRIL 7, 2020

” To find out, we surveyed 400 support managers, directors, and executives across both B2B and B2C and affected industries like media, healthcare, and technology. In our survey, nearly half (47%) of support teams report that inbound volume has increased since the outbreak and by an average of 51% above their normal volume.

Customer Experience 217

Customer Experience Reporting Tools Research Software Data Visualization 217

ProductPlan

JANUARY 27, 2022

Based on this survey of thousands of product management professionals, some common themes emerge. They’re also investing in activities that help them better understand their market and customers. Investing in tools for the product team commanded the most significant share of product team budgets in our 2021 survey.

Data Visualization 89

Data Visualization User Testing Product Research Reporting Tools 89

Userpilot

SEPTEMBER 14, 2022

Both Product Marketing and Product Management teams need to work together. Product marketing is responsible for market research, product development, branding, advertising, and pricing. Market Research. Go-to-market strategy. Also, focus on what differentiates your product in the market.

Product Research 86

Product Research Feedback Software Research Software Product Marketing 86

Userpilot

MAY 30, 2022

Adopting a needs-based segmentation approach leads to a clearer understanding of the market and better-tailored messages for customer segments. Feature request surveys are another good way of understanding your new users’ needs by getting feedback on the features. Better tailored message for customer segments.

Data Visualization 96

Data Visualization Feedback Software Research Software Analytic Tools 96

Userpilot

OCTOBER 10, 2022

Product marketing involves bringing a product to market and aligning its messaging with customer needs. Whereas traditional marketing focuses on customer acquisition alone, product marketing drives everything from acquisition to activation , adoption, and retention. Postfity welcome screen survey.

Feedback Software 92

Feedback Software Research Software Product Research User Testing 92

The Product HQ

JUNE 1, 2024

To convey your message, you need to know how to communicate in a language not specific to customer preferences or audience. Still, in a way, everyone understands what your message is. Research Skills Market research is an important operation of any company that tries to excel in its market position in the industry.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Data Visualization 52

Userpilot

JULY 24, 2023

Conduct market research to identify competitors and determine avenues for product differentiation. Conduct market research Now that you know your customers, it’s time to research your competitors. Next, analyze their product, brand, and marketing strategy. Sample in-app product launch survey.

Product launches 87

Product launches User Testing Product Research ChatGPT 87

Userpilot

JUNE 30, 2023

Userpilot is a product adoption platform that allows you to automatically localize your in-app messages , surveys , and resource center materials. Step 2: Identify which existing content to localize What content you decide to localize will depend on your product, the market, and your GTM strategy. What is content localization?

Research Software 84

Research Software Analytic Tools User Testing Onboarding KPIs 84

The Product Coalition

APRIL 28, 2023

Traditionally, product managers have relied on surveys, focus groups, and product discovery calls to gather customer feedback, which can be time-consuming and costly. Another field chatGPT can help with is market research — as product managers, we constantly need to understand the personas and the business funnel.

ChatGPT 97

ChatGPT Reporting Tools Feedback Software Research Software 97

Userpilot

SEPTEMBER 29, 2023

We'll take you through idea generation, market research, defining a minimum viable product, building new features, managing the launch, and beyond. There are many ways to generate ideas: Market research Competitor analysis can help you quickly figure out if there's a market need and start to figure out product market fit.

User Testing 96

User Testing Feedback Software Research Software Product Research 96

Userpilot

JANUARY 14, 2023

Use in-app surveys to collect feedback on product performance and ideas on how to improve it. Tracking product usage gives you an objective view of user engagement and allows you to improve it with in-app messages. For that, you need product discovery , which involves customer and market research. PMF Survey.

Feedback Software 94

Feedback Software Research Software Product Research User Testing 94

Userpilot

NOVEMBER 10, 2022

To address customer pain points, run in-app surveys to ask customers for direct feedback. For example, you may choose to survey a specific user segment , like users with low NPS scores. You can investigate NPS surveys to find the reasons behind customer dissatisfaction and point out some common customer pain points.

User Friction 88

User Friction Customer Experience User Testing Product Research 88