Marketing Technical Advisors Technical Review Travel 
The Product Coalition
FEBRUARY 5, 2021
Negar studied marketing in university and later worked as a Marketing Executive at a professional association. Then she decided to acquire technical skills in web development to get closer to the product development process. Within two years, Negar was promoted to Marketing Manager.
PMLesson's Ace the PM Interview
APRIL 19, 2020
After working in consulting, many management consultants desire to exit into and work at a tech company. If you've already decided you want to work closer to tech and are ready to start making the transition to PM, you're on the right page! Many companies have a bias towards PMs coming from a technical background.
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PMLesson's Ace the PM Interview
APRIL 19, 2020
After working in consulting, many management consultants desire to exit into and work at a tech company. If you've already decided you want to work closer to tech and are ready to start making the transition to PM, you're on the right page! Many companies have a bias towards PMs coming from a technical background.
Business of Software Conference
JULY 7, 2021
We have more collateral to share than ever before, our salespeople are supported not only by marketing teams to drive engagement and lead generation, but also sales enablement teams to help ensure that they always have the right examples, user cases, demos, decks and proposal templates. I could go on, but you get the picture.
Business of Software Conference
NOVEMBER 26, 2018
This will change the way that a lot of people think about product market fit, BS metrics, understanding the needs of the people that really matter. Jared Spool’s excoriation of the use of NPS by marketing departments had struck a chord earlier in the week. So I’m going to talk about Product-Market Fit. Transcript.
The Product Coalition
MARCH 30, 2019
partners or on-boards) the merchant by its sales and marketing efforts and hence is referred as the Acquirer. Payment Processors : For the sake of simplicity, think of payment processors as technical arm of acquiring bank. Technically, the authorization leg is also called BASE 1 and clearing/settlement leg is called BASE 2.
Business of Software Conference
JUNE 29, 2020
If you’re on a marketing team you’re probably talking to your manager about what marketing campaigns you’re running, and if you’re in H.R. So what Dewey is advising us to do. But this is how most teams communicate not just product teams. you’re talking about employee engagement programs.
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