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What is the Product Manager Career Path? [Ultimate Guide]

The Product HQ

A career in product management requires a wide range of PM skills from business and data analysis to technology expertise. Therefore, if a product manager wanted to make such a switch, she would be advised to first rise the ranks internally while simultaneously building influence (e.g. The answer depends on your background.

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Applying Proto-Strategy to Product Management

The Product Guy

In my company, we review a living document with our management chain on a quarterly basis to align business direction for the short-term (immediate one to two quarters) to the long-term (two to five years). No formal stakeholder review as this is meant to be the first version that will undergo many iterations and refinements.

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A summary of “Building Products for the Enterprise”

The Product Coalition

Product specialization : “very tailored to solve a specific technical or business need” that becomes complicated quickly. To not try to please everyone, Ben and Blair advise “staying the course, given your strategy is sound”. The customer vs. the user: the one buying your product isn’t the same one who pays for it.

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Upsides to unshipping: The art of removing features and products

Mixpanel

He was the Growth Advisor in Residence at Greylock Partners, Growth Lead at Pinterest, and first marketer at Grubhub. He advised companies like Tinder, Hipcamp, Reddit, Canva, and Pocket. We’ll cover why in the next section, after reviewing examples. Tech costs. Mixpanel: Messages & experiments product.

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The Path Beyond CSM

Gainsight

Preparing and presenting executive reviews. The technology and platforms both Sales and CS use often have similar capabilities. While it requires more of a technical background, as a CSM, you come with the perspective of knowing the customer’s needs and goals. You can better advise on valid customer pain points.

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What is Value Realization in SaaS and Why Does It Matter?

Userpilot

It involves adapting your product to your customer’s ever-changing expectations through in-app surveys and review gathering, making it timeless. If NPS scores are high, it means customers are realizing your value since they are willing to advise others to use your product. Then ask them to upgrade with a personalized message.

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Better Product Internationalization With Localization Best Practices

The Product Coalition

Start on the right foot By factoring in a localization process from the get-go and choosing the right translation software and vendor, translations can be automated and accelerated on a technical level. The most helpful vendors are those that advise on the right processes and best translation management tools for the task at hand.