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Monetize Online Music with Audio Ads

Sachin Rekhi

Despite the over 200 music startups that launched in 2008 , I am disappointed with the lack of startup innovation in the space. And unfortunately there was little in the way of innovation in business models in the music space. The time is now for these dollars to move online in a meaningful away.

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Top 7 Video on Demand Platform Providers to Stream Your Videos

The Product Coalition

What did you watch online today? Engagement with online videos has only been increasing with time. 6 out of 10 people would rather watch online videos than Television, says Google. It provides hosting, managing and monetizing of live and on demand videos through a secure, unified platform. 1) Innorelay ?

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Product Briefing – October 26, 2023

Department of Product

Discord is expanding its new monetization strategy, making its app hub available to users in Europe and the UK. The open API approach taken by Discord’s product team is in stark contrast to the monetization strategies deployed at Reddit and X but a 30% cut is still a hefty commission. Slack has ditched its API integration with X.

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How Spotify Can Win in India

Arpit Rai

This post covers a potential strategy that Spotify could adopt to establish itself as the leader in the crowded music streaming services market in India. This was closely followed by the launch of YouTube Music in March 2019. Then there’s Apple Music , Amazon Music , Wynk , Hungama and a gamut of other smaller services.

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How Spotify Can Win in India

Arpit Rai

This post covers a potential strategy that Spotify could adopt to establish itself as the leader in the crowded music streaming services market in India. This was closely followed by the launch of YouTube Music in March 2019. Then there’s Apple Music , Amazon Music , Wynk , Hungama and a gamut of other smaller services.

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Designing and Testing an Ad Product: 5 Lessons Learned From imeem's Audio Ads

Sachin Rekhi

Andrew Chen asked me to write a guest post on his blog about some of my experiences monetizing music at imeem. In its search to find the most effective way to monetize user’s time spent listening to music, imeem has become one of the early innovators in the nascent online audio advertising space.

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Lessons Learned from imeem

Sachin Rekhi

Since then I've helped to migrate Anywhere.FM, develop the imeem Media Platform , and contribute to a variety of monetization projects. Don't underestimate drop-off rates resulting from adding an extra click in a flow. Focus on Monetization. Very few music startups have focused on monetization. Content Matters.