Gainsight

MARCH 7, 2022

Over the past few years, we’ve been keeping our eye on an incredibly positive trend in the most successful companies: closer, more collaborative relationships between Customer Success and Product teams. . At Gainsight, we believe it’s vital for these teams to partner— we always have, always will. NPS, onboarding) .

Customer Feedback 103

Customer Feedback User Testing Customer Experience Onboarding KPIs 103

Bain Public

JANUARY 11, 2022

Let’s face it, most organizations have poor habits around roadmap completion — this is why getting leadership (or stakeholders) to develop consistent, stable and familiar routines reinforced through repetition and communication is valuable. This pyramid represents all the elements that actively contribute to a healthy product culture.

Onboarding KPIs 52

Onboarding KPIs Weak Development Team User Friction Customer Experience 52

Userpilot

OCTOBER 25, 2022

If you’re wondering what strategic product management is, you’ve come to the right place! In the article, we’re looking at the responsibilities of strategic product managers and how they can use data effectively to shape product strategy and deliver delightful experiences to users!

Product Research 98

Product Research User Testing Customer Feedback Research Software 98

Mironov Consulting

FEBRUARY 6, 2020

I’m often asked what KPIs B2B/enterprise product folks should use, or what OKRs they should choose. This is (of course) an unreasonable question, as every product/ business has its own uniqueness. Why KPIs from consumer companies don’t fit well with B2B/enterprise. 1] Generic KPIs? But metrics aren’t generic.

B2B 118

B2B Enterprise Onboarding KPIs User Testing 118

Userpilot

JULY 24, 2023

We’re all familiar with the basics of SaaS product marketing such as attracting users to a SaaS product with a subscription business model. That said, there are key differences between a SaaS marketing strategy and standard digital marketing. Gamifying onboarding. What is SaaS marketing? Leveraging video content.

Analytic Tools 94

Analytic Tools Feedback Software Data Visualization Marketing 94

Userpilot

FEBRUARY 25, 2021

Creative email strategies and other outbound hacks, and of course, this playbook wouldn’t be complete without Product-led growth frameworks that have led to double-digit ARR growth rates. SaaS Marketing Strategies for Growth in 2021. SaaS Marketing Strategies for Growth in 2021. Outbound vs. Inbound.

Research Software 91

Research Software User Testing Outbound Marketing 91

Userpilot

AUGUST 7, 2019

Note: This article has embedded real-life examples, strategies, and cases from the author and her company, Growbots. How is Customer Success correlated with Product Marketing? How to win the Customer Success game and become the leading product in your niche with 4 less known Customer Success best practices (How Growbots does it).

Feedback Software 68

Feedback Software Customer Experience User Testing Research Software 68