Userpilot

OCTOBER 29, 2020

Product Marketing is a fairly new domain and the role of ‘Product Marketing Manager’ differs greatly from organization to organization. You may want to jump to a relevant section: Who’s a Product Marketing Manager? Product Marketing Manager’s Role and Responsibilities (depending on the company).

Analytic Tools 95

Analytic Tools Feedback Software Onboarding KPIs Product Marketing 95

The Product Guy

MAY 7, 2020

Guest Post by: Vivek Karna (Mentee, Session 11, The Product Mentor) [Paired with Mentor, John Masterson]. Hence it is critical that one is aware of the best practises of the role and develops his own philosophy which results into maximum positive leverage for the organization. the Product Manager role is a rather recent phenomenon.

Technical Review 159

Technical Review Research Software Onboarding KPIs Product Management 159

Userpilot

AUGUST 15, 2023

A product launch marketing plan is more than a simple press release announcing your product. It is the process that guides you to a successful product release. With several product launches occurring every day, you need something special to ensure your announcement doesn’t get lost in the noise.

Product launches 79

Product launches User Testing Feedback Software Research Software 79

Userpilot

JUNE 9, 2021

Are you thinking about a career in product, but you’re not sure whether you should pursue Product Marketing or Product Management? To explain the difference in the simplest of terms: Product Managers build product features and Product Marketers promote them to their audience and users.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Product Research 52

Userpilot

APRIL 21, 2021

Put simply, good product marketing software helps your SaaS solve two fundamental problems: Build a product that users love on the basis of customer feedback Acquire and retain users of that product. But how do you choose good product marketing software? What is product marketing?

Analytic Tools 53

Analytic Tools Feedback Software Research Software Customer Communications 53

Userpilot

DECEMBER 6, 2022

Can marketing resource management help streamline your product marketing processes and workflows? The marketing department is one of the most crucial in any company. Asana – a project management tool that helps you cut tasks into smaller sizes, assign them to relevant teams and individuals, and track progress.

Analytic Tools 86

Analytic Tools Feedback Software Reporting Tools Customer Experience 86

Userpilot

DECEMBER 23, 2020

Which product trends emerged in 2020 and are here to stay? What are the biggest trends in Product for 2021 you must implement into your Product Growth strategy? Who’s who in Product these days? And what new product growth terms made it to our dictionary? Trends to Watch In Product – Table of Contents.

Analytic Tools 122

Analytic Tools Onboarding KPIs Data Visualization Product Research 122

Userpilot

OCTOBER 25, 2022

If you’re wondering what strategic product management is, you’ve come to the right place! In the article, we’re looking at the responsibilities of strategic product managers and how they can use data effectively to shape product strategy and deliver delightful experiences to users! Are you ready to dig in?

Product Research 85

Product Research User Testing Customer Feedback Research Software 85

Userpilot

APRIL 26, 2024

The SaaS market is crowded with tons of similar products and the best ones that stand out are those who delight their customers regularly. Are you wondering how to retain your customers and make them love your product? Customer success is a core growth driver for any SaaS business. No worries! Book a demo to learn more.

Feedback Software 56

Feedback Software Analytic Tools Research Software User Testing 56

Userpilot

JANUARY 17, 2024

Scaling involves finding the right timing, understanding customer psychology, and making critical decisions to drive product-led growth. The most common challenges that hinder SaaS growth are lack of product-market fit , ineffective sales and marketing strategies , customer churn, and long product development cycles.

Feedback Software 90

Feedback Software Research Software Analytic Tools User Testing 90

Userpilot

DECEMBER 22, 2021

What will be the biggest Product Trends in 2022? Interestingly – they seem completely different from the product trends we’ve identified for 2021 – including Product Led Growth , the rise of a Growth Product Management Role, chatbots, or gamification. Will we see a rise of AI-powered product personalization ?

Analytic Tools 132

Analytic Tools Feedback Software Data Visualization Onboarding KPIs 132

Userpilot

MAY 5, 2022

What does the product management process involve? Why is it important for product managers to follow them? Product managers lead interdisciplinary product teams to deliver products that bring value to customers. The product development process is one aspect of the product management process.

Product Research 89

Product Research User Testing Research Software Feedback Software 89

Userpilot

AUGUST 29, 2022

Why are marketing data insights critical when making strategic business decisions? With marketing insights, product marketing teams can locate marketing channels that bring the most valuable customers. Product managers can use marketing data to improve customer experience.

Data Visualization 91

Data Visualization Customer Feedback Customer Experience User Testing 91

Intercom, Inc.

NOVEMBER 3, 2022

Scaling a support team is challenging enough as it is. You’re investing resources in hiring and training the right people, tracking different metrics at different stages, adding more and more complexity with each increase in headcount, use cases, and customers. For Natasha, the answer is a resounding yes.

Feedback Software 206

Feedback Software Research Software Customer Experience User Testing 206

The Product Coalition

MARCH 29, 2018

Is your B2B product easy to sell and easy to renew? I realize not every product person has to navigate sales stakeholders. But if you’re working on a B2B product with a sales force, odds are you know what I mean. But if you’re working on a B2B product with a sales force, odds are you know what I mean.

Development Team Review 113

Development Team Review Weak Development Team Feedback Software Product Research 113

Userpilot

JULY 14, 2023

What is a product analytics framework and why is it important? We also look at: Different types of analyses to include in your framework How to develop a product analytics framework And, the best product analytics tools. Solid product analytics tools include Amplitude , Google Analytics 4 (GA4) , and Hotjar.

Analytic Tools 71

Analytic Tools Data Visualization Feedback Software Research Software 71

Userpilot

OCTOBER 27, 2022

How can it help product managers build products that drive value for their customers? Iterative testing involves running repeated experiments on your product features to evaluate their effectiveness and identify improvement opportunities. Iterative testing should happen at every stage of product design.

User Testing 95

User Testing Product Research Feedback Software Testing 95

Mironov Consulting

SEPTEMBER 23, 2023

I’ve written a lot about the huge organizational and technical gulf between services companies and product companies.  (See Services companies (aka custom development, agencies, outsourcing/nearshoring, contract engineering, consultancies, any work-for-hire) primarily market/sell the time and expertise of their people.  Work

Reporting Tools 80

Reporting Tools Data Visualization Analytic Tools Feedback Software 80

Userpilot

JANUARY 19, 2021

Customer engagement and experience are closely intertwined – how you engage with your customers and what they see when they engage with your product will inevitably affect their experience. To measure customer engagement for product companies, you need to avoid vanity metrics like MAU and session numbers.

Analytic Tools 98

Analytic Tools Feedback Software Research Software Customer Experience 98

Mind the Product

MAY 25, 2018

In 2012, when I was working as part of the JustGiving team responsible for innovative products and disruptive business models, we decided to test how people could raise money for non-charitable good causes. Initially we worked with a team from ThoughtWorks for 12 weeks. This is what we did. 2012 – the Inception.

User Testing 115

User Testing Weak Development Team Onboarding KPIs Customer Experience 115

Userpilot

JANUARY 21, 2021

Drawing a clear line between a product owner vs. product manager can be tough, given their varying roles from company to company. Despite any difference in roles, both the product manager and the product owner share a common goal: building products that create value for the stakeholders. a Product Owner.

User Testing 95

User Testing Customer Feedback Onboarding KPIs Product Management 95

Userpilot

AUGUST 17, 2021

Wondering how you can boost your product growth with user analytics for SaaS? User analytics tools provide valuable insights into user behavior, i.e., what users do inside your product and why they do it. User analytics focuses on user behavior inside your product or your website. You do not need expert skills or code to use it.

Analytic Tools 98

Analytic Tools Data Visualization Feedback Software User Testing 98

Userpilot

JANUARY 8, 2021

Before we get into what is considered a good NPS score, we have some good news and some bad news. You have more customers enjoying your product than hating it. What Is Considered Good NPS Score, and What Is a Bad NPS Score? Some industries like SaaS will have an average NPS of 30. Source: Userpilot. Want an NPS survey like this?

Analytic Tools 66

Analytic Tools Feedback Software Data Visualization Weak Development Team 66

Userpilot

JANUARY 10, 2022

In 2022, when the SaaS market is crowded with tons of similar products, the best ones are those who delight their customers regularly. Are still wondering how to keep your customers and make them love your product? 86% of buyers are willing to pay more for a product if they have a better customer experience. No worries!

Feedback Software 91

Feedback Software Analytic Tools Research Software User Testing 91

Userpilot

FEBRUARY 3, 2021

But they don’t answer where the sources of friction are coming from as your users explore your product. Then, when you finally put together your user journey map and want to optimize your touchpoints and eliminate bad experiences, you can face two barriers: The Analytics Black Hole – Can’t see the forest before the trees.

Analytic Tools 95

Analytic Tools User Testing Customer Experience Research Software 95

Userpilot

OCTOBER 19, 2021

Said every product manager and product marketing manager currently working in SaaS ever ??????! The best ways to promote customer retention differ depending on the stage of development your SaaS is at. But that means different things at different stages in your business's development. Early-stage SaaS.

Feedback Software 83

Feedback Software Analytic Tools User Testing Customer Experience 83

Intercom, Inc.

JULY 28, 2022

Sanj has plenty of experience scaling sales teams at growing businesses, and that’s precisely why, as of November of last year, he‘s overseeing EMEA sales at Intercom. In today’s episode, we sat down with Sanj to talk about scaling sales teams, what makes a great salesperson, and strategies to deliver the best outcomes for your customers.

Feedback Software 210

Feedback Software Customer Feedback Customer Experience Weak Development Team 210

PMLesson's Ace the PM Interview

FEBRUARY 7, 2022

Your first 90 days as a product manager can feel overwhelming. But what should you do in your first 30, 60, or 90 days as a product manager to set you up for success? Here's what you should do in your first 90 days as a product manager. ?? Become Deeply Familiar With the Product ?? Talk to Users & Customers ??

User Testing 52

User Testing Onboarding KPIs User Friction Weak Development Team 52

Userpilot

OCTOBER 20, 2023

TL;DR Sentiment analysis helps you monitor the opinions, emotions, and feelings (sentiment) of customers towards your product or brand. Sentiment analysis makes it possible to compare your product to competitors, evaluate the impact of your product/marketing efforts, and gather actionable growth insights. Source: G2.

Data Visualization 52

Data Visualization Analytic Tools Feedback Software Customer Satisfaction 52

Userpilot

OCTOBER 15, 2020

Say ‘Product Roadmap’ and every product person knows what you mean. But Product Adoption Roadmap (or Product Adoption Strategy ) and you get people scratching their heads. This is exactly what I wanted to tackle in today’s post: how to build an effective product adoption strategy for your SaaS.

Onboarding KPIs 71

Onboarding KPIs Strategy Customer Experience User Testing 71

Gainsight

SEPTEMBER 8, 2021

Organizations create Customer Success teams to increase Net Revenue Retention, and we’ve recently published research showing that NRR drives valuation. But, then, organizations find that the baseline impact of simply having a CS team eventually plateaus–your NRR stagnates. You may also look outside the CS team. Your VP of CS?

Reporting Tools 105

Reporting Tools Data Visualization Marketing Analytic Tools 105

Userpilot

MARCH 15, 2022

Why a go-to-market strategy plays an integral of your SaaS product success? You’ve done the hard work of building a product or a specific feature that people want. In this blog post, you’ll learn everything about go-to-market strategies. SaaS go-to-market plans can be used in several use cases.

Research Software 79

Research Software Strategy Customer Experience User Testing 79

Userpilot

AUGUST 28, 2019

If I asked you to think of the most important aspects of creating a successful SaaS product, you’ll probably think of solving a need, user onboarding techniques, and the all-important product-market fit. It may sound obvious but ensuring that your users fully adopt your product is essential to its success.

Research Software 88

Research Software User Testing Analytic Tools Customer Experience 88

Userpilot

JANUARY 26, 2021

If all the data we collect to create better products and customer experiences were trees, each company could plant its own forest. It helps product and product marketing teams piece together and analyze the cross-channel data to improve their touchpoints. But can you take action on those insights? But then what?

Data Visualization 98

Data Visualization Analytic Tools User Testing Customer Experience 98

Userpilot

JANUARY 22, 2020

As more and more SaaS companies attempt to increase customer loyalty, more and more ways of measuring it are developed. Then, you can use these insights to guide your users to these ‘desired behaviour patterns’ in your onboarding. Promoters are people who would likely recommend your product. Should I use NPS?

Analytic Tools 112

Analytic Tools Feedback Software Research Software Data Visualization 112

Userpilot

AUGUST 7, 2019

How is Customer Success correlated with Product Marketing? How to win the Customer Success game and become the leading product in your niche with 4 less known Customer Success best practices (How Growbots does it). Happy customers are those who are using your product only because they like it. Let’s get started.

Feedback Software 49

Feedback Software Customer Experience User Testing Research Software 49

Userpilot

NOVEMBER 18, 2020

It’s not the users who use your product most often. That’s why retention is a key metric and reducing churn is a key objective. Pro users drive up your ACV because they are stable, content, long-term users of your product. What is so attractive about power users is that they help you to market and sell your product.

Analytic Tools 97

Analytic Tools Feedback Software Customer Experience User Testing 97