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Meet the Intercom App Store: Helping customers and partners grow

Intercom, Inc.

It’s rare that one product manages to solve all of your needs or the needs of your customers – no matter how extensive or well designed it is. Each product used is only one tool of many at our disposal. We all use a plethora of tools to collaborate, communicate and get our work done on a daily basis.

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CPO of Zuora, Chris Battles Shares How to Bridge into the Field of Product

Gainsight

But in a recent webinar, Chris Battles, Chief Product Officer at Zuora, presented him with a view and definition of Product rarely heard. Chris revealed that as CPO, he sees his role as having accountabilities for ALL the product strategy, product roadmap, and product execution. That’s interesting.

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What Are The Stages Of The SaaS Sales Process?

Userpilot

Transactional model: The transactional sales process requires a few sales reps for potential customers who are hesitant to pay the price of your product. The enterprise model: Succeeding with an enterprise sales model will require a sales team, outbound marketing, and enough capital runway to endure the long sales cycles. Newsletters.

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What is Product Marketing? A Data-Backed Definition

The Product Coalition

Of the dozens of Product Marketers that we interviewed (from companies such as Gusto, Zillow, Front, Hotjar) one common complaint was: “colleagues don’t know how to work with Product Marketers”. Product Managers are amongst the most guilty of this, especially troublesome due to the close collaboration required between both roles.

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Your Audience’s Real Roadmap Questions

Mironov Consulting

I get pulled into lots of discussions among product managers about the best ways to represent (and then present and present and present) roadmaps or backlogs, especially to internal sales/marketing/support audiences. And we [product managers] are often too shy or subtle to give them really clear feedback about their requests.

Roadmap 92
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Sujan Patel on scaling growth with chatbots

Intercom, Inc.

Sujan: Mailshake is an outbound sales tool. I’m more like the product manager in this role where I’m saying: “Okay, here’s what you said. Here are the five trends I’m seeing, so then let’s figure out a way to implement them into the product or into the conversation.”

Outbound 151
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Podcast panel: Understanding the Conversational Support Funnel

Intercom, Inc.

Jane: I’m the senior product director for five teams in our London office. I’ve got various product managers reporting into me and we focus primarily in the support space. I’m also co-site lead for the London site where we’ve got five product teams up and running. That has a huge impact.