Userpilot

DECEMBER 19, 2022

However, getting the attention of your target customers with B2B marketing strategies is a lot harder. This article will teach you the difference between B2C and B2B marketing, go over a few B2B examples, and walk through 15 proven strategies that can take your product marketing to the next level! What is B2B marketing?

B2B 99

B2B User Testing Research Software Analytic Tools 99

Userpilot

JULY 5, 2023

Wondering how to improve customer satisfaction scores and foster long-term success for your SaaS business? Customer satisfaction has become critical for any SaaS business as customers have increasingly competitive options. A good customer satisfaction level ensures great product engagement to retain customers longer.

Customer Satisfaction 94

Customer Satisfaction User Testing Data Visualization Customer Experience 94

Intercom, Inc.

NOVEMBER 30, 2021

Customer support is more business-critical than ever. But in today’s fast-paced world, your customer support can only be as effective as the technology that underpins it. Study after study shows that the vast majority of support teams are unhappy with their current customer support tech stacks. Strategy first, technology second.

Technical Review 249

Technical Review Feedback Software Analytic Tools Reporting Tools 249

Userpilot

APRIL 15, 2024

Left unaddressed, customer communication pain points can cause dissatisfaction and eventual churn. We cover: Types of customer pain points. How to identify customer pain points. Six common customer pain points. In-app support strategies to eliminate them.

User Friction 96

User Friction Customer Communications Analytic Tools Feedback Software 96

Intercom, Inc.

JANUARY 14, 2021

With a background in computer science and an MBA, he soon realized that understanding the markets and customers is as important as building the products. And so, in 2014, he founded Productboard , a product management system that incorporates customer feedback and insights to help product teams build better products. A CRM for Product.

Feedback Software 225

Feedback Software Research Software Analytic Tools Product Strategy 225

Userpilot

OCTOBER 17, 2023

Customer insights provide intelligence and analysis about customer experience, activities, and preferences. Therefore, they are vital for effective product strategies and ensure resource allocation aligns with customer needs. Purchase data to find conversion drivers that influence users to purchase a plan or upgrade.

Data Visualization 83

Data Visualization Analytic Tools Feedback Software Research Software 83

Userpilot

JANUARY 9, 2023

Every good product marketer knows; the only thing better than acquiring new customers is retaining existing customers. Can personalized retention marketing grow your customer’s lifetime value and customer retention rate? What personalized customer retention strategies are open to you?

Feedback Software 89

Feedback Software Analytic Tools Research Software Customer Experience 89

Userpilot

MARCH 15, 2022

Why a go-to-market strategy plays an integral of your SaaS product success? This is where the GTM strategy comes in. In this blog post, you’ll learn everything about go-to-market strategies. Successful product launches stand on the back of an effective GTM strategy. What is a go-to-market (GTM) strategy?

Research Software 82

Research Software Strategy Customer Experience User Testing 82

Intercom, Inc.

MARCH 10, 2022

And, as society reopens, it is vital to maintain ease of movement between in-store and online channels – not just for your customers, but for your teams. Great e-commerce experiences for customers are built on speedy responses, instantaneous gratification, and convenience – this is no easy feat to provide. Proactive engagement.

Customer Experience 209

Customer Experience Technical Review User Friction Data Visualization 209

Userpilot

NOVEMBER 19, 2023

Learning how to improve cross-selling will let you tap into customer potential, provide additional value, and boost long-term retention. It’s much easier to sell to existing customers than to win over strangers, but how exactly do you cross-sell to SaaS users? Improves customer retention.

Analytic Tools 77

Analytic Tools Feedback Software Data Visualization Reporting Tools 77

Userpilot

JULY 31, 2023

Looking to power up your retention marketing strategy? Everybody in SaaS knows it’s relatively easy to attract users. The big deal is turning them into paying customers who keep renewing their subscriptions long-term. Acquisition marketing focuses on gaining new customers and expanding market share.

Feedback Software 92

Feedback Software Analytic Tools Data Visualization Customer Feedback 92

Userpilot

MAY 23, 2023

The rise of AI is grabbing headlines across the globe at the moment and the world of customer experience is no less. In this article, we’re going to unpack how AI customer experience can completely transform how people engage with your SaaS. AI can greatly improve the customer experience. What is AI customer experience?

Analytic Tools 83

Analytic Tools Feedback Software Research Software Customer Experience 83

Userpilot

JANUARY 22, 2024

What are the most common customer success models? What factors should you consider when choosing one for your SaaS business to provide the best assistance to your customer ? TL;DR Customer success models are frameworks that help organizations ensure that customers can use their products effectively to realize their goals.

Analytic Tools 83

Analytic Tools Feedback Software User Testing Customer Feedback 83

Userpilot

NOVEMBER 28, 2022

Interactive self-serve guides are getting popular for a good reason: customer service takes a lot of effort and careful planning, so any simplified way is welcome. To be effective with customer service, companies have to consider the product, audience, and the major channels customers like. What is customer self-service?

Feedback Software 93

Feedback Software Customer Experience Analytic Tools Embedded Analytics 93

Userpilot

SEPTEMBER 12, 2022

Investing in customer delight is a great business strategy to: Engage customers until they become loyal promoters. Increase customer lifetime value. Drive positive WOM. But what does it even mean to delight customers? You can’t measure customer delight with one metric. Let’s go over the details.

Feedback Software 95

Feedback Software Analytic Tools Customer Experience User Testing 95

Gainsight

MARCH 9, 2022

In the world of Customer Success, metrics often tell the story. Whether it’s Lifetime Value (LTV), customer acquisition cost (CAC), or the champion of them all, net revenue retention (NRR), companies rely on metrics to tell them how effectively they are serving their customers, and by extension, how well their businesses are doing.

Onboarding KPIs 105

Onboarding KPIs Customer Experience Customer Feedback Feedback Software 105

Userpilot

OCTOBER 10, 2022

Is your product marketing strategy lacking inspiration? How did their product marketing strategy put their audience first? Product marketing involves bringing a product to market and aligning its messaging with customer needs. Product marketing involves bringing a product to market and aligning its messaging with customer needs.

Feedback Software 90

Feedback Software Research Software Product Research User Testing 90

Userpilot

JUNE 30, 2023

Wondering which strategic customer engagement tactic to use to engage more customers with your product? Customer engagement lies at the heart of every thriving SaaS product. You need to strategically put your effort into bringing back customers to engage with your product regularly. What is a customer engagement strategy?

Customer Experience 77

Customer Experience Customer Feedback Feedback Software Analytic Tools 77

Userpilot

FEBRUARY 4, 2023

When it comes to customer retention , figuring out how to wow a customer is crucial. After all, how can you expect to keep existing customers if you’re not able to meet (or exceed) customer expectations? TL;DR “Wowed” customers are more likely to be loyal to your brand and make additional purchases in the future.

User Testing 81

User Testing Customer Experience Customer Feedback Feedback Software 81

Userpilot

SEPTEMBER 16, 2022

Looking for customer focus examples to inspire your company toward being customer-centric? This article will not only show you examples but also reveal strategies for being fully customer oriented. A customer-focused culture prioritizes customers over products. to remove friction. to remove friction.

User Testing 94

User Testing Customer Feedback Customer Experience Feedback Software 94

Userpilot

MARCH 6, 2024

Chatbot Implementation : Using chatbots so your website can provide immediate answers to common user questions, reducing bounce rates and improving conversions. Personalized Customer Experiences : Tailoring onboarding sequences based on user data to impact their upgrade decisions.

Feedback Software 88

Feedback Software Research Software Analytic Tools Product Research 88

Userpilot

APRIL 24, 2024

From marketing to product management and customer success, AI is improving productivity, helping teams make better decisions, and improving customer experience. This enables SaaS teams to adjust strategies promptly for optimal performance. This includes the SaaS industry too. How to implement AI to build better products.

Analytic Tools 68

Analytic Tools Feedback Software Data Visualization Reporting Tools 68

The Product Coalition

AUGUST 16, 2022

It covers: Key Concepts Key Inputs Key Activities Customising Key Output: Template Key Concepts The key concepts you want to be aware of before doing a competitor analysis are: Blue Ocean Strategy Canvas ?—?to to assess your competition through Customer Value Proposition Canvas with Jobs-to-be-Done ?—?to

User Testing 111

User Testing User Friction Customer Feedback Customer Experience 111

Userpilot

NOVEMBER 1, 2022

Personalized customer service is a secret ingredient for improving customer engagement , retention, and loyalty. In this article, we’ll cover: What personalized customer service is and why it’s beneficial in SaaS. 7+ customer service personalization strategies. Address customers by name.

Data Visualization 93

Data Visualization Feedback Software Analytic Tools Research Software 93

Userpilot

FEBRUARY 26, 2023

The customer success renewal playbook is central to keeping the incoming stream of recurring revenue flowing. Thanks to the subscription economy of SaaS companies, high customer retention is vital to staying afloat and enjoying growth. The renewal process begins immediately after a user signs up for your product.

Feedback Software 88

Feedback Software Analytic Tools Customer Experience Customer Feedback 88

Userpilot

SEPTEMBER 5, 2022

Wondering how to ask for customer reviews effectively and get them to respond immediately? Customer reviews play an integral role in any SaaS company’s marketing and customer service efforts. These reviews can directly influence consumer sentiments , attract new customers, and help your product grow. Let’s dive in!

Feedback Software 92

Feedback Software Analytic Tools Research Software User Testing 92

Userpilot

NOVEMBER 2, 2022

Because it’s the key to a better pricing strategy, competitive advantage, and customer experience. TLDR; Product value describes how much your product helps customers achieve a goal or fix an issue. TLDR; Product value describes how much your product helps customers achieve a goal or fix an issue.

Feedback Software 88

Feedback Software Research Software User Testing Product Research 88

Userpilot

MAY 17, 2022

We’ll cover some strategies that will drive product stickiness through continuous improvement based on user feedback. Product improvement is adding changes to a product to get new customers, retain active users , and recapture lost customers. So let’s get started.

Feedback Software 92

Feedback Software User Testing Product Research Customer Feedback 92

Userpilot

SEPTEMBER 30, 2022

In this new era, digital transformation and the digitization of customer experience are a must for most businesses. In this article, we’ll cover: What digital customer experience (digital CX) is and how it compares to regular CX? The benefits of digitizing your customer experience, including its effect on revenue.

Customer Experience 81

Customer Experience User Testing Data Visualization Feedback Software 81

Gainsight

SEPTEMBER 22, 2023

Digital customer education has traditionally been tied to the post-sale stages of the customer journey—think onboarding and ongoing product adoption. Here’s how to win more business with digital customer education —and how it can help you stand out from the crowd in the increasingly complex business world. Very little.

Education 52

Education User Friction Customer Experience Customer Feedback 52

The Product Coalition

JUNE 29, 2021

Having a unique feature will get customers through the door, but it won’t keep them in the building. To build a customer base that keeps coming back, you need to focus on the user’s basic needs, then fulfill those needs with repeatable interactions. A person makes a choice because it either brings pleasure or saves pain.

Customer Experience 102

Customer Experience User Friction Finance Positioning 102

Userpilot

MARCH 26, 2024

In this article, we’ll take a closer look at the different stages of a feature launch and outline strategies to help you get it right. A product launch strategy aims to create a new product to expand your customer base and increase revenue. It needs a feature launch plan. Let’s get started.

User Testing 52

User Testing Feedback Software Product Research Research Software 52

Userpilot

MARCH 26, 2024

In this article, we’ll take a closer look at the different stages of a feature launch and outline strategies to help you get it right. A product launch strategy aims to create a new product to expand your customer base and increase revenue. It needs a feature launch plan. Let’s get started.

User Testing 52

User Testing Feedback Software Product Research Research Software 52

Userpilot

MARCH 26, 2024

In this article, we’ll take a closer look at the different stages of a feature launch and outline strategies to help you get it right. A product launch strategy aims to create a new product to expand your customer base and increase revenue. It needs a feature launch plan. Let’s get started.

User Testing 52

User Testing Feedback Software Product Research Research Software 52

Userpilot

MARCH 26, 2024

In this article, we’ll take a closer look at the different stages of a feature launch and outline strategies to help you get it right. A product launch strategy aims to create a new product to expand your customer base and increase revenue. It needs a feature launch plan. Let’s get started.

User Testing 52

User Testing Feedback Software Product Research Research Software 52

Userpilot

MARCH 26, 2024

In this article, we’ll take a closer look at the different stages of a feature launch and outline strategies to help you get it right. A product launch strategy aims to create a new product to expand your customer base and increase revenue. It needs a feature launch plan. Let’s get started.

User Testing 52

User Testing Feedback Software Product Research Research Software 52

Userpilot

MARCH 18, 2021

A successful customer retention strategy requires constant iteration and innovation to keep up with an ever-changing SaaS market environment. It’s also not like customer retention is the business of only one department. What We’ll Cover In Our Customer Retention Guide. TL;DR- 13 Customer Retention Strategies.

Feedback Software 52

Feedback Software Research Software User Testing Customer Experience 52