Userpilot

MAY 23, 2024

You must deliver an excellent customer experience throughout the entire customer journey to stand a chance, especially against established players. In the article, you will learn how to build your customer experience strategy. What is customer experience and why is it important? Book the demo!

Customer Experience 52

Customer Experience Analytic Tools Feedback Software Customer Satisfaction 52

Userpilot

APRIL 29, 2024

How can you use them for better customer engagement ? TL;DR Segmentation is a process of grouping customers by shared characteristics. A segmentation survey is used to gather the data necessary to segment customers. It also helps teams better understand their existing and prospective customer base. Let’s dive in!

Analytic Tools 104

Analytic Tools Research Software Feedback Software Product Research 104

Userpilot

NOVEMBER 24, 2022

Have you ever wondered why SaaS companies are spending so much on self-service solutions and customer education programs? Well, enabling customer success is just about one of the highest ROI activities you can do. Customer education is the discipline of teaching customers how to use and get value from your product.

Feedback Software 98

Feedback Software Analytic Tools Reporting Tools Data Visualization 98

Userpilot

MARCH 21, 2024

When done properly, learning how to optimize customer activity cycle can build lasting relationships and drive growth. Let’s explore the customer lifecycle, its role in SaaS, and the key strategies to enhance each stage of the cycle. Customer lifecycle management helps you sustain growth by building a loyal customer base over time.

User Testing 105

User Testing Analytic Tools Research Software Feedback Software 105

Userpilot

NOVEMBER 30, 2023

TL;DR Market gaps are the disparities between what customers need and want , and what the market can deliver. A market gap can be caused by missing functionality or poor user experience. Your colleagues, especially customer-facing ones, can offer valuable insights into unmet user needs and shifts in the markets.

User Testing 105

User Testing Data Visualization Feedback Software Research Software 105

Userpilot

FEBRUARY 26, 2024

And how to do it with available product analytics solutions? TL;DR Marketing funnel analysis is the process of evaluating how customers progress from the moment they learn about your product til they convert to paid accounts , and beyond. It also helps them seal any leaks in the funnel resulting in the loss of potential customers.

Analytic Tools 105

Analytic Tools Data Visualization Feedback Software Research Software 105

Userpilot

JUNE 7, 2024

Looking for customer retention strategies to enhance your product performance in 2024? Read to learn 20 strategies to help you better satisfy your customer needs and desires, provide an excellent product experience, and retain customers over the long term. If so, we've got you covered. Let's dive right in!

Data Visualization 52

Data Visualization User Testing Embedded Analytics Customer Experience 52

Userpilot

JUNE 4, 2024

As a product manager, you probably already understand the importance of a great onboarding UX design and its importance for customer journey optimization and user retention. In this article, though, our focus is on how you can improve the user onboarding process for your users. Fill empty states with helpful content.

Feedback Software 98

Feedback Software Research Software UX User Testing 98

Userpilot

AUGUST 31, 2023

What is customer acquisition for SaaS, and how can you leverage it to drive sustainable growth ? The purpose of customer acquisition is to expand and make more revenue. Customer acquisition funnel stages in SaaS are Awareness, Consideration, Evaluation, Conversion. This article answers that and more.

Research Software 110

Research Software Feedback Software Analytic Tools User Testing 110

Userpilot

MARCH 15, 2024

How to conduct user data analysis? What are the best analytics tools for the job? TL;DR Data-driven analytics describes the process of collecting, analyzing , and interpreting customer data to help organizations make better-informed product and strategic business decisions. This improves customer satisfaction and retention.

Data Visualization 104

Data Visualization Analytic Tools Feedback Software User Testing 104

Userpilot

JUNE 12, 2024

Keep customers at the heart of all strategies : Growth is only possible if you produce something customers like that caters to their needs and pain points. This is why growth managers heavily rely on customer feedback to drive product enhancements. Looking into tools for growth product managers?

Data Visualization 52

Data Visualization Analytic Tools Feedback Software Research Software 52

Userpilot

APRIL 22, 2024

In SaaS, it’s advised to follow customer success best practices to ensure that users achieve their desired outcomes with your product and become loyal advocates for your brand. TL;DR Customer success builds long-lasting relationships, increases customer retention , lifetime value , and advocacy, and informs product development.

Analytic Tools 99

Analytic Tools Feedback Software Research Software Customer Experience 99

Userpilot

FEBRUARY 22, 2024

Retaining customers is an incredibly important part of any growth-driven business. According to Havard Business Review, customer acquisition requires 5 to 20 times more resources than customer retention. Thus, it only makes sense that you work hard to retain any customer that makes a purchase. What is customer retention?

Analytic Tools 52

Analytic Tools Feedback Software Research Software User Testing 52

Userpilot

APRIL 18, 2024

If you’re struggling to convert your website visitors into customers, your marketing conversion path may need optimization. TL;DR A conversion path is a sequence of actions a prospective customer takes. A well-designed conversion path guides customers with relevant information and prompts them to act. Hence this guide.

Data Visualization 105

Data Visualization Analytic Tools Feedback Software Marketing 105

Userpilot

MAY 26, 2024

Key takeaways The marketing funnel in B2B SaaS guides potential customers from awareness to customer retention , focusing on streamlining the customer journey through various stages, including TOFU, MOFU, and BOFU. Stages of the Funnel : Top of Funnel (TOFU) : Awareness stage where potential customers first encounter the brand.

Analytic Tools 52

Analytic Tools Feedback Software User Testing Data Visualization 52

Userpilot

SEPTEMBER 12, 2022

Do you know that customer touchpoints can exponentially influence product growth ? They can contribute to every stage of the customer journey and uncover insights into customer relationship management. So let’s dive into details and learn from examples of what customer touchpoints are.

Analytic Tools 98

Analytic Tools Feedback Software User Testing Customer Experience 98

Userpilot

MARCH 6, 2024

TL;DR The product funnel is a framework outlining the stages of the customer journey , starting from its discovery and ideally leading to customer loyalty and advocacy. Product funnel is a wider concept, focusing on the whole customer journey, while marketing and sales funnels concentrate on its early stages. Book the demo!

Analytic Tools 104

Analytic Tools Data Visualization Research Software Onboarding KPIs 104

Userpilot

JANUARY 23, 2023

Wondering what customer success OKRs are and how they can help your customer success team flourish? With OKRs, you can develop clear strategies to promote product growth and effectively communicate them to your customer success teams. – Use different types of surveys to collect customer feedback.

Feedback Software 97

Feedback Software Analytic Tools Onboarding KPIs Customer Experience 97

Userpilot

DECEMBER 11, 2022

A B2B marketing strategy is any marketing activity aimed at turning other companies into customers. Next, you need to formulate your key message using your customers’ pain points and their resolvent with your product. Userpilot provides the tools required to turn your product into a powerful marketing tool.

B2B 98

B2B Feedback Software Product Marketing Customer Experience 98

Userpilot

SEPTEMBER 30, 2022

In this new era, digital transformation and the digitization of customer experience are a must for most businesses. In this article, we’ll cover: What digital customer experience (digital CX) is and how it compares to regular CX? The benefits of digitizing your customer experience, including its effect on revenue.

Customer Experience 98

Customer Experience User Testing Data Visualization Feedback Software 98

Userpilot

FEBRUARY 26, 2023

However, with so many analytics tools available in the market, is Mixpanel the best option for your business? TL;DR Mixpanel is a product analytics tool that helps companies measure and optimize user engagement. Some of the features include: User cohorts in Mixpanel help you analyze user behavior and its impact.

Data Visualization 98

Data Visualization Analytic Tools Feedback Software Software Review 98

Userpilot

NOVEMBER 1, 2021

If you've ever heard the term "user onboarding " and felt confused as to what it meant, you're not alone. User onboarding is synonymous with educating your customer to get the most out of your product. A quick definition of user onboarding. Is user onboarding important longer-term?

Onboarding KPIs 98

Onboarding KPIs Analytic Tools Customer Experience Customer Feedback 98

Userpilot

SEPTEMBER 29, 2023

Growth marketer : This person specializes in creating and executing marketing strategies that drive user acquisition, retention, and conversion. Growth data analysts : Responsible for collecting, analyzing, and reporting on data to help the growth team make informed decisions. Funnel analysis in Userpilot. Trends in Userpilot.

Analytic Tools 105

Analytic Tools Research Software Feedback Software Data Visualization 105

Userpilot

MARCH 14, 2023

Customer data segmentation helps businesses create tailored marketing plans around each customer’s needs, leading to better customer retention. You may also struggle with access to correct data or the right tools for your segmentation needs. It divides customers into seasonal, promotional, and occasion-based buyers.

Data Visualization 98

Data Visualization Analytic Tools Feedback Software Customer Experience 98

Userpilot

SEPTEMBER 23, 2021

So we’ve summarized all of our key learnings about new user onboarding in one place so you don’t have to re-invent the wheel. Onboarding is the process of educating your customers so that they get the most out of your product. What is user onboarding? Activation of new users. Let’s get to it.

Analytic Tools 98

Analytic Tools Onboarding KPIs Customer Experience User Testing 98

Product Talk

NOVEMBER 15, 2023

Interviewing customers , building opportunity solution trees , running assumption tests —these are all activities that take your attention away from delivery. Tweet This Still, in our Product Talk courses and webinars, we often hear the complaint that teams don’t have time for discovery. It’s true that discovery takes time.

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Product Research Customer Experience Data Visualization User Testing 234

Userpilot

DECEMBER 19, 2022

There are various notification types you can use to keep your users engaged in SaaS. When designing notifications, it’s vital to be mindful of the user experience and ensure that you have the right information in the right place. A notification is a message or alert popup companies use to send information to users.

Feedback Software 98

Feedback Software Reporting Tools User Testing Software Review 98

Revulytics

AUGUST 28, 2018

On its recent earnings call, Spotify founder Daniel Ek revealed that Metallica is now leveraging data from the streaming music service to localize their performances, tailoring set lists based on the songs most popular among fans in that city. The same strategy can also be applied for digital events like webinars.

Data Visualization 80

Data Visualization Events Analytic Tools Reporting Tools 80

Userpilot

MARCH 14, 2019

Five minutes for users to say “oh, I get it” about your software. According to TechCrunch, if your users don’t get your software, 77% of them won’t come back. There are plenty of ways how can you gain your customers’ attention and create the “aha moment” in five minutes.

Analytic Tools 45

Analytic Tools Feedback Software Research Software Data Visualization 45

Userpilot

MARCH 25, 2022

An in-app survey is a short questionnaire triggered contextually and used to collect specific customer feedback about the user experience or the product. Use segmentation and target your surveys towards specific users. Keep surveys concise and on point not to compromise user experience.

Feedback Software 98

Feedback Software Analytic Tools Data Visualization Product Research 98

Userpilot

FEBRUARY 4, 2022

We’ll also go over how to improve essential SaaS sales metrics like customer acquisition cost, annual recurring revenue, average purchase value, and expansion MRR so you can make the most out of your SaaS product. SaaS sales can be broken down into three models: self-service, transactional, and enterprise.

Feedback Software 98

Feedback Software Research Software Reporting Tools Onboarding KPIs 98

Userzoom

NOVEMBER 27, 2019

Democratizing UX: how to spread user research education and insights throughout your organization. How to Run User Experience in Agile [on-demand webinar]. Convince product teams by highlighting current user pain-points in your presentation, and whether these are being addressed in the product roadmap.

User Testing 92

User Testing Product Research Customer Feedback Research Software 92

Userpilot

FEBRUARY 8, 2021

Why is customer segmentation so important for your SaaS? A small number of customers could be your main contributors to revenue and have the highest growth potential. Yet, you might be focusing on the larger group of customers that helped establish your product but are slowing churning. What is Customer Segmentation?

Analytic Tools 98

Analytic Tools Research Software Data Visualization Customer Experience 98

Userzoom

DECEMBER 17, 2019

Armed with the proper tools, guidance and methods of communication, you should be able to convince anyone within your organisation about the value of user research and the positive impact it will have on the bottom line – without resorting to cattle-prods, lies or locking yourself in the stationery cupboard and having a very loud cry.

User Testing 122

User Testing Research Software Product Research Customer Feedback 122

Userpilot

JULY 26, 2021

Product growth is a go-to-market strategy that uses the product to drive user acquisition, activation , conversion, and retention. Being product-led means using product-led marketing like pain point SEO, product-focused sales enablement documents, and case studies showing customer success with your product.

Analytic Tools 98

Analytic Tools Feedback Software Onboarding KPIs User Testing 98

Userzoom

NOVEMBER 18, 2019

29% of enterprises have a VP of Design of Chief Experience Officer in 2019 , up from 21% in 2018. The following article highlights the four key areas to keep in mind for 2020, and features Kuldeep’s insight on how to solve them as well as advice drawn from our in-house team of experts and their experience.

User Testing 91

User Testing Product Research UX Data Visualization 91

Userpilot

DECEMBER 7, 2022

Revenue, marketing , sales, and customer success KPIs should be measured by different departments responsible for these functions. Six tips to improve KPIs in SaaS include: Using welcome screens and segmenting customers from the beginning to personalize the user experience. Notable examples are customer surveys.

Onboarding KPIs 98

Onboarding KPIs Data Visualization Customer Experience Customer Feedback 98