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How product managers can move from ideas to action Watch on YouTube TLDR In this episode, I speak with Atif Rafiq about how senior product leaders approach strategy development and execution. He has developed a systematic approach to problem-solving that forms the basis of his book, Decision Sprint: The New Way to Innovate into the Unknown.
How AI captures customer needs that human product managers miss Watch on YouTube TLDR In my recent conversation with Carmel Dibner from Applied Marketing Science, we explored how artificial intelligence is transforming Voice of the Customer (VOC) research for product teams.
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When done well, storyboarding helps PMs communicate clearly, align teams faster, and influence decisionswithout needing formal authority. Not because the ideas are bad, but because the delivery misses the mark. PMs are often tasked with aligning stakeholders, guiding engineering teams, and championing the customer.
Introduction to customer satisfaction surveys Customer satisfaction surveys are vital tools for understanding what customers think, feel, and experience. Surveys provide a range of insights, from quick feedback after a purchase to in-depth assessments of brand loyalty. Types of customer satisfaction surveys and their use.
This is every product manager’s nightmare – an onboarding failure that cripples customer retention. What is customer onboarding? Customer onboarding is the process of welcoming new customers to your product or service and helping them utilize the product and maximize the value of their purchase.
We covered how to manage messy opportunity solution trees , the most common challenges teams face when getting started with the discovery habits, what Im working on next, and so much more. Discovery is a team sport. I did classic web development before there were frameworks back in the ’90s. It is an absolute requirement.
Photo by UX Indonesia This ‘complete’ guide to usability testing follows an overview in my UX research methods playbook articles. Introduction If you’re responsible in some way for a digital product or system, you should be doing usability testing — whatever your sector, industry or role. But what is usability?
The project, intended to improve customer satisfaction and reduce operational costs, was plagued by missed deadlines and escalating budgets. An in-depth review revealed that misaligned goals between IT and customer service teams, coupled with outdated processes, were the primary issues. Or consider a fitness goal.
Product analytics refers to the process of gathering and analyzing data on how users interact with a product. It tracks key metrics such as feature usage , user flows, and behavior patterns to explore user preferences and pain points. Enables teams to track progress toward key performance indicators (KPIs).
You see, although we work hard to make Userpilot the best product adoption tool on the market, we know it isnt the perfect fit for every business. You get something that truly works for you, and we get to connect with people who value what we offer and have the potential to become power users (and sources of sustainable revenue!).
How Companies Are Funding UserResearch in 2025: Insights from the User Interviews Research Budget Report User Interviews 2025 Research Budget Report is a crucial resource for understanding how modern organizations are approaching the financial side of userresearch.
Productside | Product Management Courses & Training Writing Effective Product Requirements to Drive Outcomes Most product managers dont set out to write bad requirements. So the team builds it without questioning whether it fits the strategy or delivers value to the customer. Theyre under pressure to deliver.
Productside | Product Management Courses & Training How WellNest Rebooted Product Strategy (eBook Preview) When product teams get stuck in backlog chaos, stakeholder noise, and reactive shipping, its not a process problem. Once again, the company has posted a weak quarter, with lackluster results from its flagship product, BuildNest.
But then, one day, I found myself reading Ask Your Developer by Jeff Lawson and I realized I was the one making the mistake. Dont Ask Humans to Do Tasks That Should Be Automated If you arent familiar with Ask Your Developer, its a great read. API teams need to think about onboarding just like everyone else. This got me curious.
Your customer information lives in Salesforce, while your support tickets are in Zendesk, your product usage data in Mixpanel, and your marketing campaigns in HubSpot. Data fragmentation prevents you from delivering the cohesive, personalized experiences your customers expect. But that view only reflects web users.
If there is one thing thats altering the way we create user experience (UX) designs and conduct research in 2024, it is definitely artificial intelligence (AI). Well start with an overview and explore how AI can take on tasks such as analyzing user data and automated prototyping to help professionals connect with users on a humanlevel.
From the creators of DORA, SPACE, and DevEx, and in collaboration with Laura Tacho and the team at DX , I’m excited to introduce you to Core 4. Laura and her team spend every working hour researching, designing, and experimenting with ways to measure and improve team velocity (while avoiding burnout).
The Customer Service Gap Model By ADRIENNE TAN In competitive markets, delivering superior customer value is a top priority. It’s not just about creating a great product—it’s about ensuring the entire customer journey, from initial interaction to post-purchase support, exceeds expectations.
The team spent months building it, yet users dont see its value. It helps teams uncover real user needs, validate assumptions, and reduce development risks before committing time and resources. It is an actual team effort involving all stakeholders to foster diverse expertise and unique perspectives.
AI-driven usertesting, video insights, plus seamless app distribution and expert resourcesâ discover Centercode 10x. Platform Scalable, Automated, Real-World UserTesting Centercode is the leading platform to manage impactful in-the-wild usertests. Start for free , scale as your program grows.
How to plan a dashboard people will use: 10 Key Steps Dashboard user interface elements in light and dark modes Our team has built dashboards for a wide range of businesses, and we’ve picked up a few key insights along the way. Admin analytical dashboard for the fitness app Step 1. Don’t try to make a dashboard “for everyone.”
Which product feedback software should you choose for your SaaS? In this round-up, I cover 21 of the best product feedback software solutions. In this round-up, I cover 21 of the best product feedback software solutions. The choice is tough because there’s no single tool that covers all use cases. Free trial?
They should be directly involved in understanding the customer and the solution. They are skilled at driving efficiency at scale, with everything they do affecting a large number of customers. She’s also the co-founder of the startup bootcamp Transparent Collective and is an active angel investor.
Last week, I shared that we often get asked, Do API teams need to do discovery ? Today, Ill be covering the most common usability issues that arise when developers start working with a new API. Customer-facing APIs are products. You want customers to get value from your product as quickly as possible.
First principles help you focus on the fundamentals — like the value you want to create, the outcomes you’re aiming for, and what your users actually need. It was clear we weren’t delivering a product customers loved. It’s too bad I didn’t have first principles to draw on at the time. Ask what you can use for structure.
Desirable difficulties in B2B and B2C product design — and what research on disfluent fonts can teach us. After all, when the product is built for professionals, a more complex interface that offers greater flexibility is often welcomed by its users. You read this correctly: performance was better with the bad font.
Your user signs up on the web but ignores the onboarding flow and never returns. Or you send them a follow-up email, but it misses the mark, mentioning features the user never tried out. When users bounce between touchpoints lacking a cohesive experience, it’s easy to lose them before they hit their first "Aha!
Strategic Product Management: Sunset Decisions, Platform Benefits, and Team Structures Introduction Strategic decisions around product lifecycle management, platform integration, and team structures are critical for product managers in established tech companies.
A high bounce rate might seem like lost interest, but what if users left because they couldnt find what they needed? Thats why you need user session analysis. Beyond the numbers: Understand why context matters Raw user behavioral data can be misleading without context. Tools can track every click and interaction.
Want to advance your career in product management or find top talent for your team? Stripe They’re looking for a senior Product Manager to lead a pillar within our LPM Cost Optimization team. Who would be the best fit for this job? Who would be a badfit for this job?
Looking for the best tools for interactive user guides for your company? There are plenty of solutions for interactive user guides on review sites, but they dont make the choice any easier. In this post, Ill explain which interactive user guide software is the best fit for your company and needs.
Want to advance your career in mobile product management or find top talent for your team? Salesforce Field Service is a market leader with customers including many Fortune 500 companies. It represents a broad set of industries, including manufacturing, utilities, communications, consumer goods, and healthcare.
Building a culture of experimentation requires an appetite for iteration, a fearless approach to failure and a test-and-learn mindset. Ronny’s work has helped lay the foundation for modern online experimentation, influencing how some of the world’s biggest companies approach testing and decision-making.
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What’s your biggest challenge with customer churn right now? Understanding the root causes of customer churn is the first step to reducing it. Identifying why users are leaving Proactively engaging at-risk users Measuring churn accurately How do you currently track customer health and predict potential churn?
In a fastmoving digital economy, many organizations leverage outsourced software product development to accelerate innovation, control costs, and tap into global expertise. Rather than building and maintaining a large inhouse team, businesses partner with specialized vendors to handle design, development, testing, and deployment.
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Software bugs are a budget killer for your company and a buzzkill for your users. Even with a rigorous software testing process, one pesky bug always slips through. Luckily, session replays give you a birds eye view of your users actions, showing exactly what happened and how to fix it before it's too late.
In fact, 52% of users have abandoned a mobile app due to poor localization , and over 60% of B2B buyers say theyll choose a localized product over a more expensive one in a foreign language. Collect more accurate feedback in the users native language: Users are far more expressive in their native language.
Intelligent applications harness AI to deliver personalized, adaptive, and data-driven user experiences that surpass traditional functionalities. Gartner estimates that through 2025, at least 30% of generative AI projects will fail after PoC due to poor data quality, inadequate risk controls, escalating costs, or unclear business value.
You aim to extract meaningful insights to improve app performance and user engagement. Ive also included the key metrics I track and recommend for every product team. Crash rate in the first session: Keep crashes under 1% of sessions to reduce uninstalls and bad reviews. Create contextual feedback surveys in Userpilot.
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