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Who is Marty Cagan: Background, Books, Product Management Tips, and More

Userpilot

Marty Cagan is a popular name in the product management world. In many ways, he has shaped how successful products are built and how teams can be organized to work toward excellence. Marty Cagan is a well-known figure in the product management and technology industry. Who is Marty Cagan?

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Why Drawing Maps Sharpens Your Thinking

Product Talk

Maps are also used to communicate a vision or a plan. In The Greatest Grid: The Master Plan of Manhattan, the map is described: “It [the Manhattan grid] was that truly rare thing: an enduring vision conceived sold and executed as a map.” Maps aren’t a new concept in the world of product management. Tversky, B.,

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Product Goals in Scrum

Roman Pichler

As a consequence, different people have suggested different ways to apply the product goal. Some view it as the product vision , others equate it to the product’s value proposition. Figure 1: The Product Goal in Context. In other words, the goals are connected and form a cascading set of product-related goals.

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Product Goals in Scrum

Roman Pichler

As a consequence, different people have suggested different ways to apply the product goal. Some view it as the product vision , others equate it to the product’s value proposition. Figure 1: The Product Goal in Context. In other words, the goals are connected and form a cascading set of product-related goals.

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Collection, Analysis, Action: A Beginner’s Guide to the Product Stack

Mixpanel

This post is written by TWG, a product consultancy specializing in modern application development , data engineering, and product growth. Since 2002, they have helped both scale-ups and large enterprises achieve their conversion, engagement, and retention goals. Simply put, data is at the core of good product management.