What is Considered a Good NPS Score and How To Improve It?
Userpilot
JANUARY 8, 2021
NPS or Net Promoter Score is what many consider to be the gold standard of measuring customer loyalty. The metric was developed by Bain and Company in 2003 and has since been adopted by millions of businesses. On a scale of one to ten, how likely is it that you would recommend [your company/product/service] to a friend or colleague?”.
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