Remove 2003 Remove Branding Remove Product Marketing Remove User Testing
article thumbnail

What is Considered a Good NPS Score and How To Improve It?

Userpilot

This will let you know how well you are truly serving your customers. You have more customers enjoying your product than hating it. Net Promoter Score is the result of a one-question survey asking the users how likely they’d be to recommend your product on a scale from 1 to 10. Source: Userpilot. What is NPS?

article thumbnail

The Ultimate List of Product Leaders You Must Follow (UPDATED)

The Product Coalition

Then, they are upvoted and commented on; this helps everyone find out about features or products they would not have heard abut otherwise. It is very useful for conducting product launches, or simply testing an idea with the wider community. Mariya Yao is the Chief Technology & Product Officer at Metamaven.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Using Net Promoter Score (NPS) for Measuring Your Product/Market Fit

The Product Coalition

When it comes to measuring customer satisfaction with your product, the Net Promoter Score (NPS) can be one of the most important metrics you should pay attention to. The metric was originally developed by Fred Reichheld, Bain & Company, and Satmetrix, and it was introduced by Reichheld himself at Harvard Business Review in 2003.

article thumbnail

What is Product NPS and Why Should Product Managers Care?

Userpilot

Product Net Promoter Score (NPS) is a metric of customer satisfaction. We can also say the NPS score is a number reflecting customer loyalty. Fred Reichheld developed NPS in 2003 to quickly measure customer sentiment. To obtain the result, you need to ask your users how likely they are to recommend the product.

article thumbnail

Customer Feedback Loop: What is it and How To Close it

Userpilot

Closing the customer feedback loop is an important practice for SaaS companies as it’s often the thin line between churn and customer retention. Do you collect feedback and user sentiment regularly and act on insights? If you don’t, you’ve been missing out on a lot of user-generated insights.

article thumbnail

The Importance of Listening to Your Customers by David Cancel

Mind the Product

Drift founder and CEO David Cancel spoke about the importance of listening to your customers at this year’s London MTPCon, and gave us some apposite examples of what can happen when companies listen to their customers and when they don’t. Listening to your customers is “one of things we always talk about but few people do.

article thumbnail

Net Promoter Score (NPS): The Complete Guide for SaaS

Userpilot

As more and more SaaS companies attempt to increase customer loyalty, more and more ways of measuring it are developed. In fact, 55% of companies around the world use NPS to measure customer loyalty and satisfaction. Net Promoter Score, often abbreviated to NPS, was first devised in 2003. How to use NPS. How to improve NPS.