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The Shape Up Method: What Product Managers Need to Know

The Product Coalition

It starts from understanding who your customers are, what are the pain points of the customers, coming up with solutions to resolve those pain points, and finally implementing those solutions. Higher management feels the pressure of not getting projects out on time thereby having a considerable effect on the revenue of the company.

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The Importance of Listening to Your Customers by David Cancel

Mind the Product

Drift founder and CEO David Cancel spoke about the importance of listening to your customers at this year’s London MTPCon, and gave us some apposite examples of what can happen when companies listen to their customers and when they don’t. Listening to your customers is “one of things we always talk about but few people do.

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Dear Strategy: 074 Jobs To Be Done (and Other Frameworks)

Dear Strategy

Dear Strategy: “How do I best operationalize the ‘Jobs To Be Done’ framework in my everyday strategy work?”. . At least once a month, I get a question (sometimes officially and sometimes casually) about some framework or another that has been popularized in some way or another and has become the latest “thing to know” on the job.

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Developing Product Management Confidence

bpma ProductHub

The decade long product experience from PM at DEC to VP of PM & Marketing established her in the foundational class of PM’s in Boston. She summarized her frameworks through her first book, “Software Product Management Essentials”, first out in 2003. Even today, it’s considered a best-seller internationally in its category.

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Monitoring for Citrix Digital Workspaces

eG Innovations

eG Innovations has been a Citrix partner since 2003. And now, customers can even spin up Virtual Apps instances in the cloud, on demand. Citrix Cloud allows customers to provision applications and desktops in the cloud. The Evolution of Citrix Technologies. Those were the days when Citrix’s messaging was around “access”.

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Product Management Memory Lane with Alyssa Dver

bpma ProductHub

The decade long product experience from PM at DEC to VP of PM & Marketing established her in the foundational class of PM’s in Boston. She summarized her frameworks through her first book, “Software Product Management Essentials”, first out in 2003.

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Net Promoter Score (NPS): the right way to use it + FAQs

Usersnap

Do you keep hearing about Net Promoter Score (NPS) being a great tool for improving customer satisfaction, boosting customer lifetime value, and generating more revenue? Net Promoter Score (NPS) is a metric designed to help measure and evaluate customer satisfaction and loyalty. Reduce customer churn.