The Product Coalition

MAY 21, 2020

It started out as ‘industrial design’ which was the commonly used term before mass-production became the most common way to get products to market. So Apple took a retro-futuristic design inspired by the tech of The Jetsons, vintage computer terminals, and the bright colors of 1960’s Olivetti typewriters. A product designer.

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The Product Coalition

MAY 9, 2020

But one of the major concepts you absolutely need to get your head around is Product-Market Fit. If you don’t do your research, and understand how your product fits into the market (see what we did there?) What Exactly is Product-Market Fit? Product-Market Fit, in simple terms, is whether or not your product is needed.

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Pragmatic Marketing

JANUARY 29, 2009

Guru Ken Schwaber gave us his view in his 2006 FAQ, “The benefits of Scrum are a competitive advantage if you are an ISV or your ability to respond more quickly to your competition if you are a business organization. The role is so pivotal to the success of the framework, it warrants further scrutiny.

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