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Here’s how to develop the most successful user stories

bpma ProductHub

BONUS : You’ll also learn the value of high-fidelity user stories for marketing and sales – without changing a thing! The target audience for this workshop are product managers, product owners, product designers and product marketing managers. Benefits: More usable products.

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Upcoming Speaking Engagements

Bain Public

FITC Winnipeg 2006, Canada FITC Toronto 2006, Canada FITC Toronto 2005, Canada Flash Forward 2005, New York, U.S. Flash Forward 2008, San Francisco, U.S. FITC Toronto 2008, Canada FITC Toronto 2007, Canada Flash Belt 2007, Minneapolis, U.S. Flash Forward 2007, Boston, U.S. Flash Forward 2005, San Francisco, U.S.

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Top 75+ Resources for Product Managers

Sachin Rekhi

Another incredibly important aspect for product managers to master is defining and iterating on your product's strategy. A compelling strategy details exactly how you'll dominate your market and is constantly refined until you find product/market fit. Design is the third critical dimension of product management.

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Where Does Product Management Fit?

Product Management Unpacked

Finally, the product management software organization Pendo in their State of Leadership report states that 44.7% of product managers report to the CMO (the most), while 6.7% report to ‘Product’ (the least). I believe that product management and especially product marketing ARE marketing roles first and foremost.

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Ten Years of How To Be a Good Product Manager

Good Product Manager

On December 4, 2006, I published my first post on this blog , where I wrote, “If you want to be a good product manager, share your knowledge. 1 “spinoff” site: Ask A Good Product Manager (2008-2012) 1 design (in need of an upgrade/overhaul, I know). Ten Year Anniversary! million pages viewed. 200+ posts.

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Ten Years of How To Be a Good Product Manager

Good Product Manager

On December 4, 2006, I published my first post on this blog , where I wrote, “If you want to be a good product manager, share your knowledge. 1 “spinoff” site: Ask A Good Product Manager (2008-2012) 1 design (in need of an upgrade/overhaul, I know). Ten Year Anniversary! million pages viewed. 200+ posts.

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Purple Squirrels and Your Product Team

Under 10 Consulting

I wonder whether most product managers would get selected to interview for their existing jobs. (I I read one posting for a product marketing person with 15 years of social media experience. Facebook was founded in 2004; Twitter in 2006—so it’s unlikely there are many people who meet the “15 year” requirement.