Intercom, Inc.
APRIL 18, 2019
In late 2007, a pair of roommates found themselves scraping their wallets to come up with enough cash to cover their exorbitant San Francisco rent. There isn’t a canon of resources that can provide you with a tried-and-true strategy to deploy. In the early days, if an outbound call [asked], ‘Who runs customer success for you?’
Brian Balfour
JULY 12, 2017
LinkedIn is the perfect example where over time they've achieve Product Channel Fit with Virality, UGC SEO, and different forms of Inbound and Outbound Sales. Then in early 2007, social emerged as a new channel with the Facebook platform. As a result you can't think about Product and Channel as silos.
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Andrew Chen
JUNE 26, 2017
One of the best essays written last year was Elad Gil’s End of Cycle? – referencing our most recent 2007-2017 run on mobile and web software, and the implications for investing, startups, and entrepreneurs. Outbound used to be painstaking and manual. The end of the cycle. In B2B, we’re seeing the same phenomenon.
Andrew Chen
MARCH 18, 2019
It’s been said (and written) that we are kind of in a funky consumer internet winter, compared to 2007 when we had the Facebook platform and the iOS/Android platforms and so on. Everyone’s gotten very data-driven these days, which is great, but you should set your strategy, and then your metrics should follow. Stay outbound.
Andrew Chen
MARCH 18, 2019
It’s been said (and written) that we are kind of in a funky consumer internet winter, compared to 2007 when we had the Facebook platform and the iOS/Android platforms and so on. Everyone’s gotten very data-driven these days, which is great, but you should set your strategy, and then your metrics should follow. Stay outbound.
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