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Evolving our data model beyond front-end events

Mixpanel

This spring, we’re evolving our data model to be more flexible than any other product analytics tool by allowing the ingestion and representation of more than just front-end product interactions. Mirror will be generally available this spring, but you can explore this interactive demo or sign up for early access here.

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Coda’s Shishir Mehrotra on rethinking docs from scratch

Intercom, Inc.

How do you name an all-in-one solution for a plethora of problems, which – until now – have required individual tools? Coda’s purpose: prove that docs can be as powerful as apps – and provide an elegant solution to the problems of 2020, not 1980. Google uses a system for goal-setting called OKRs.

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What Is A SaaS Product Growth Strategy? [Examples Included]

Userpilot

The Ansoff Matrix is a visual strategic planning tool that provides business professionals with a framework for product growth. Market penetration is about growing your market share using your current products and services in the market you have already established yourself in through customer acquisition. The Ansoff Matrix.

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What is reverse ETL and why does it matter for your product data?

Mixpanel

Thanks to the Mixpanel of 2009, it’s now inconceivable to not collect first-party data and make decisions with it. Enter: Reverse ETL, your next favorite data tool. What does an operations tool like reverse ETL actually do? We would all be still using Google Analytics and its vanity metrics. But what’s next? What is reverse ETL?

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Build Iron Man Suits, Not Terminators | Carl Ryden, PrecisionLender | BoS Europe 2018

Business of Software Conference

Carl Ryden has been a regular attendee at Business of Software Conferences for a long time. In this talk, Carl talks about how PrecisionLender use AI to offer a valuable service to their customers, and what he sees as the future of AI. We started our company in May of 2009 with quite literally a blank screen and a blinking cursor.

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Women in Tech – Female CxOs Share their Challenges in Tech Startups – with Melissa Kwan, Alice de Courcy, Maja Voje, Laura Erdem & others

Userpilot

According to the World Economic Forum’s 2022 Global Gender Gap report – women represent just 36.9% 78% of women in tech report feeling like they must work harder than male coworkers to prove themselves [Source: Trustradius , 2021]. Melissa Kwan : “I quit my job in SAP and wanted to start a company that uses technology.

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Upsides to unshipping: The art of removing features and products

Mixpanel

Prior to this position, Neil was VP of Engineering, after working as a Software Engineer and leading Infrastructure Engineering. He was the Director of Product at Slack, focused on growth in the freemium, self-service business. This involves platforms that support payments/cash outs, social currencies, integrations, and gamification.