Remove 2009 Remove Messaging Remove Product Marketing Remove Strategy
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What is Message Testing and How to Use it to Test Your Copywriting Performance?

Userpilot

A continuous message testing process is essential for getting the most out of your product marketing efforts. The goal is to ensure that all of your target customers have a clear understanding of your product, brand, and services you offer. There are several ways of carrying out message testing.

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On Product Marketing at Uber

Pragmatic Marketing

Founded in 2009 and officially launched in 2011, Uber Technologies Inc. revolutionized the direct transportation market. Laura Jones is head of product marketing at Uber and recently participated in an AMA on influencing the product roadmap via Sharebird , a place to see how people at top companies do product marketing.

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On Product Marketing at Uber

Pragmatic Marketing

Founded in 2009 and officially launched in 2011, Uber Technologies Inc. revolutionized the direct transportation market. Laura Jones is head of product marketing at Uber and recently participated in an AMA on influencing the product roadmap via Sharebird , a place to see how people at top companies do product marketing.

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What Is A SaaS Product Growth Strategy? [Examples Included]

Userpilot

Is a SaaS product growth strategy essential to a modern business’s survival? What SaaS product growth strategies can you implement to get there? That's exactly what we'll cover in this article: what is a SaaS product growth strategy and what are the main growth strategy types. Conclusion.

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Bain Public to give a Product Workshop at Agile Testing Days

Bain Public

(Montreal, Canada) - Paul Ortchanian, Founder, CEO, Head of Product, Data and Strategy of Bain Public, will be giving a 120 minute workshop at Agile Testing Days in Potsdam, Germany. Paul has a strong business track record, a unique message worth hearing and a natural speaker/storyteller.

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Onboarding Gamification – a 4 Step Formula to Gamify Your User Onboarding and Double Your Activation Without Coding

Userpilot

The same applies to gamifying user onboarding and product adoption. FourSquare is a product example that utilized rewards and rivalry to gamify its user experience and nudge the users to use the app more often. The company exploded in 2009 around the premise of rewarding users points for each new place they visited. Wonder why?

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Coda’s Shishir Mehrotra on rethinking docs from scratch

Intercom, Inc.

One of my favorite examples is if you hit flag on a YouTube video back in 2008 or 2009, it would create a row in a spreadsheet on an ops person’s desk. You think about things like databases or search engines or social networks or messaging tools. Tell me, though, what’s the underlying product strategy at play here?