2012 Product Marketing Roadmap Strategy 
bpma ProductHub
JUNE 12, 2017
By Garmia Painuly – No matter what the product, our goal as product managers is to deliver value to customers. How do we quantify and measure the value, and incorporate the findings into our product plans and roadmaps? She is also involved with user experience design and product marketing.
Mind the Product
MAY 25, 2018
In 2012, when I was working as part of the JustGiving team responsible for innovative products and disruptive business models, we decided to test how people could raise money for non-charitable good causes. 2012 – the Inception. From there we put together a basic roadmap and started writing user stories.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
The Product Coalition
OCTOBER 20, 2020
Based on my most recent role as a Product Lead, my primary quadrant is the Strategic Product Manager, because the main responsibilities of my role were to conduct research, determine the vision and strategy, set up a product function and create, and support, a realistic roadmap.
The Basics of Product Management
JULY 21, 2020
However, it is important to note that the market for these products is still unproven. The right product strategy is necessary to make the smart glass product a success. However, the product roadmap continues to remain hazy. It is all a question about timing and finding the right product market fit.
The Product Coalition
SEPTEMBER 2, 2019
And Google Wave is a universal communication platform that appeared in 2010 and was closed in 2012, as nobody could understand what it was or how to use it. The authors relied on their intuition or professionalism, and didn’t account for the most important factor in product creation?—?the the product/market fit.
Intercom, Inc.
JUNE 19, 2019
And as the Group Product Marketing Manager for Platform here at Intercom, I’ve loved seeing all the creative apps our partners have built. So we’re delighted to host Slack’s Director of Platform Marketing, Ceci Stallsmith, on the show. And that just gives you more product-market fit and helps you grow faster.
Intercom, Inc.
JANUARY 25, 2023
After all, if you can leverage your product to drive your organization’s growth, there’s no need to rely on an army of marketing and salespeople. Recently, he co-wrote the e-book Mastering Product-Led Growth , where he wrote about tactics for delivering personalized product experiences.
Expert insights. Personalized for you.
199 
Let's personalize your content