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The “Why” Behind Your Product Roadmap

bpma ProductHub

By Don Stoddard – In the very best companies, roadmaps support key objectives with very specific measures impacting the business. Roadmaps are great at showing a direction, but they often don’t tell the story of “why.” Well-run companies are honest about the reality of their current products. product/features/strategy.

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Driven by Purpose: The Secret Behind Successful Products

The Product Coalition

Fairphone was founded in 2013 to challenge this status quo and prove that a more ethical approach is possible. The product’s appeal may fade over time without a clear purpose that continually motivates and attracts customers. Instead, think about a product roadmap like a GPS for your product’s journey.

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Top 75+ Resources for Product Managers

Sachin Rekhi

Another incredibly important aspect for product managers to master is defining and iterating on your product's strategy. A compelling strategy details exactly how you'll dominate your market and is constantly refined until you find product/market fit.

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How JustGiving Crowdfunding Went From an Idea to £100m in Five Years

Mind the Product

We ran through various exercises in the first week to give us direction, including user journey mapping , product in a box , and the speedboat game. From there we put together a basic roadmap and started writing user stories. 2013 – Launch as Yimby. The Yimby homepage, 2013. 2016 – Accelerating Growth.

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The Evolution of Product-Led Growth

ProductPlan

Product-Led Growth at ProductPlan. My company ProductPlan launched our product roadmap platform in 2013 and we baked in product-led growth from the very beginning. In our early market validation, we discovered that product managers wanted to try the product on their own before buying.

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The Making of Product Managers: Negar’s Story

The Product Coalition

After attending a web development boot camp and working as a web developer at a small startup, she got the opportunity to become a product manager. After graduating in 2013, she moved to London, U.K. The role did not require a lot of experience in product management because it did not involve developing and managing a product roadmap.

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Smart Glass Product Review – Jio Glass, Apple Glass, Google Glass, Etc.

The Basics of Product Management

However, it is important to note that the market for these products is still unproven. The right product strategy is necessary to make the smart glass product a success. However, the product roadmap continues to remain hazy. Smart glasses have been a buzzword for a few years now. Google Glass.