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My Product Strategy Model

Roman Pichler

An effective product strategy is key to successfully create, enhance, and manage a product. There is no point in worrying about the product details and writing user stories if a sound product strategy is missing. But what exactly is a product strategy?

Strategy 247
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The Product Strategy Cycle

Roman Pichler

Traditionally, strategy and execution are often viewed as separate, sequential pieces of work that are carried out by different people. For example, a product manager might determine the product strategy and one or more development teams might be tasked with executing it.

Strategy 316
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Product Strategy Iterations

The Product Coalition

A solid product strategy takes time to build. Here is the method I use for creating a product strategy that makes sense. In the process of building your product strategy, you would need to face many non-trivial questions as well as hard decisions you would need to make.

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10 Product Roadmapping Mistakes to Avoid

Roman Pichler

1 The Product Roadmap is a Feature-based Plan. Traditional product roadmaps are usually output-focussed plans that map a list of features, like registration, search, and reporting, onto a timeline. 2 Roadmap Goals are Features in Disguise.

Roadmap 256
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Roadmaps Are Dead! Long Live Roadmaps!

Speaker: Bruce McCarthy, Co-Author of Product Roadmaps Relaunched and Founder of Product Culture

Join Bruce McCarthy, co-author of Product Roadmaps Relaunched, as he discusses the best ways to innovate your product roadmap. So that it reflects your customers’ needs while simultaneously and accurately communicating your products strategy and vision.

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A Product Strategy is NOT just a Vision and Roadmap

The Product Coalition

You have a strategy AND a roadmap, they’re two different things. Continue reading on Product Coalition ». leadership product-strategy startup product-leadership product-management

Vision 126
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Effective Use of Product Roadmap Software to Align Your Product Strategy

ProductPlan

Vital to delivering successful products at Clickatell , an effective product roadmap can quell the confusion and missteps that often derail well-meaning product delivery organizations. An effective product roadmap lists the many deliverables and deadlines.

Roadmap 83
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Product Vision vs. Product Strategy

ProductPlan

Great products don’t happen by accident. For an organization to follow through and turn that idea into a viable product, the team needs both a product vision and a product strategy. Product vision. The product vision itself isn’t achievable in the short term.

Vision 56
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Business Strategy vs. Product Strategy: What’s the Difference?

ProductPlan

Even among experienced product professionals, a common misconception in business holds that product strategy and business strategy mean the same thing. Product professionals need to understand the distinction between business strategy vs. product strategy.

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Three Qualities of Great Product Roadmaps

Roman Pichler

Traditionally, product roadmaps are output-focussed plans that map features like registration, search, and reporting onto a timeline. Such a roadmap essentially states when a piece of functionality will be delivered. For a product roadmap to be effective, it must be actionable.

Roadmap 226
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Shaping the Future: Product Strategy in the Age of Uncertainty

Speaker: William Haas Evans - Principal Consultant, Product Strategy Practice Lead, Kuroshio Consulting

In this webinar, we'll explore product strategy obstacles and present practices to overcome them while driving clarity and alignment across your executive team.

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A Learning Roadmap for Product People

Roman Pichler

Overview of the Learning Roadmap. Like a modern product roadmap, a learning roadmap states the specific outcomes or benefits you’d like to achieve to become a more competent product person, and it captures them in form of learning goals.

Roadmap 254
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Use a Product Roadmap to Drive Your Product Strategy

Gocious Blog

As a product manager, you need a clear strategy to drive your product forward. product portfolio change roadmapWithout a solid plan, you'll struggle and make little progress.

Blog 62
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Tips for Effective Product Strategy Reviews

Roman Pichler

Hold Regular Product Strategy Reviews. A product strategy , like any other plan, is subject to change. How changeable your strategy is, depends on your product’s life cycle stage. Use Collaborative Workshops to Review and Adapt the Strategy.

Strategy 187
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4 Ways to Level-up your Product Strategy

Mind the Product

Developing your product strategy and communicating your product roadmap is a continual improvement process. The post 4 Ways to Level-up your Product Strategy appeared first on Mind the Product.

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How Product Managers Can Define a Product Vision to Guide Their Team

Speaker: Christian Bonilla, VP of Product Management at UserTesting

Join Christian Bonilla, VP of Product at UserTesting, as he reveals tips for taking ownership of the product vision to guide the development process. He will discuss how a strong product vision informs your strategy and roadmap, common traps to avoid, share real-life examples, and show ways to reinforce the product vision into your team’s day to day.

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Establishing an Effective Product Strategy Process

Roman Pichler

Why a Product Strategy Process Matters. An effective product strategy process should ensure that a valid product strategy and an actionable product roadmap are always available—that a shared and valid approach to achieving product success is available at anytime, as the picture below illustrates. In the picture above, the product strategy describes how a visionary, inspirational goal is attained.

Strategy 200
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Placing product bets on your roadmap by Indicative

Mind the Product

In this digital breakout session sponsored by Indicative at #mtpcon London 2022, Esmeralda Martinez, Head of Product at Indicative by mParticle discussed placing bets and taking smart calculated risks on your product roadmap. [.]

Roadmap 127
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10 Ways a Feature-Less Roadmap Helps Your Product Strategy

ProductPlan

Since releasing both a webinar and book on the impact of feature-less roadmaps on your product strategy recently, we’ve gotten a lot of questions about why we’re so hostile to including features on product roadmaps. Why Your Product Roadmap Should Be Feature-Less.

Roadmap 60
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Outcome-Driven Roadmapping: The Secret to a Focused Product Strategy

ProductPlan

But when it comes to product development and the roadmaps that guide that process, you’re often hard pressed to see the desired outcomes represented. Instead, we often see roadmaps that are chock-full of features and enhancements that don’t mean much in isolation. But shouldn’t the guiding document for the product strategy be more than just a set of ingredients? The problem with feature-driven roadmaps. Roadmaps Product Strategy

Roadmap 66
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How Product Teams Can Leverage Community

Speaker: Scott Baldwin of ProductBoard

Product Leaders, sign up if want to learn how to: - What is product excellence? - How community led and product-led growth can act as success multipliers - How to create a tight and ongoing feedback loop - How to leverage your community members to drive adoption. When: September 21st at 12pm EDT. Register today!

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Three Qualities of Great Product Roadmaps

Roman Pichler

Traditionally, product roadmaps are output-focussed plans that map features like registration, search, and reporting onto a timeline. Such a roadmap essentially states when a piece of functionality will be delivered. For a product roadmap to be effective, it must be actionable.

Roadmap 156
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What is Good Product Strategy?

Melissa Perri

“What is your Product Strategy? YOU NEED A STRATEGY.” When I replay this scene in my head, I can hear the CTO very audibly yelling (slash pleading) with our product team. This didn’t sit well with the CTO because in reality he didn’t want a strategy, he wanted a plan. This is the way we were taught to think about Product Strategy. This isn’t a strategy, this is a plan. Product Strategy emerges from experimentation towards a goal.

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Product Roadmap Prioritization — You Asked, We Answered

280 Group

This month, we presented the webinar, 5 Secrets to Prioritizing Your Product Roadmap (The Right Way!). Strategy. Are Corporate Strategy and Business Strategy the same? As a Product Manager, should we focus more on the Portfolio rather than Backlog prioritization?

Roadmap 249
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SaaS Product Roadmaps: Achieving Your Product Vision

bpma ProductHub

by Paul Ressler – Everything is progressing well with your SaaS product; you have your product vision and you have product market fit. What are the next steps to achieve success for your SaaS product? One important next step is a product roadmap. Product roadmaps, done well, can be a great tool to help advance… Product Strategy

Vision 190
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Product Strategy: Learnings from Slack’s Rapid Ascent

ProductPlan

Slack’s product strategy put it on a trajectory for success. But before Slack set out to conquer the world (and vanquish email) with its fun-filled productivity app, it was just a twinkle called Glitch in Slack CEO Stewart Butterfield’s eye.

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Product Roadmap Prioritisation

Roman Pichler

Before you order the roadmap items, double-check that you have a validated product strategy in place. You should be able to confidently say why users would want to use your product and why it is worthwhile for your company to invest in it. In other words, you should have valid answers to the following questions: Which user problem will the product solve, or which benefit will it provide? Instead, carry out the necessary product discovery and strategizing work.

Roadmap 173
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Bottom-Up Product Strategy – The State of Product, by Susana Lopes

Mind the Product

In this talk from ProductTank London, Susana Lopes (Director of Product at Onfido), talks about how Onfido moved from prioritising at the sprint & quarterly level to setting strategic direction and prioritise at a much larger scale.

Strategy 146
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Should Product Roadmaps Have Dates?

Roman Pichler

What Product Roadmaps Are (in a Nutshell). To start with, let’s briefly recap what a product roadmap is. I view a roadmap as a high-level plan that states specific benefits a product should provide over a certain timeframe, which may range from six to 12 months. I find it helpful to use the product roadmap so that it connects the overall product strategy with the product backlog, as shown in the picture below.

Roadmap 205
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Product Roadmap

eProduct

The post Product Roadmap appeared first on eProduct. Product Management Software Product Management Templates Product Management Tools Product Strategy Backlog Roadmap

Roadmap 52
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Designing an AI Driven Product Roadmap

bpma ProductHub

AI is like a wizard that behind the scenes automates our most tedious tasks and makes… Product Strategyby Charu Manglani – Artificial Intelligence (AI) has invaded nearly every sphere of our lives. It is the hidden force of math suggesting the best route on google maps or what to watch on Netflix and Amazon Prime Video.

Roadmap 208
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Leading product strategy and execution

Lead on Purpose

There are many moving parts to product success, including understanding your market and the problems customers in the market face, … Continue reading → Leadership Product Management Team Building Trust collaboration discipline execution markets roadmap strategy success value

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3 Key Takeaways from the Webinar: Creating Strategic Alignment Through the Standardization of Your Product Roadmap

ProductPlan

Without a central location to organize product updates, product leaders waste time updating multiple spreadsheets and slide decks to keep their teams and stakeholders aligned. However, what can product leaders do to overcome the challenge?

Webinar 82
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What Makes Amazon’s Product Strategy So Sticky?

ProductPlan

How did Amazon’s product strategy fare during the pandemic? Short answer: Amazon’s product strategy example lead the way). Love it or hate it, Amazon’s product strategy works. Like all great products, it starts with one person.

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Benefits of Roadmap Metrics

ProductPlan

Understanding the benefits of roadmap metrics can help align your product team. For this reason, tracking whether or not your roadmaps are being used can help guide your product team towards a shared vision. Yet far too often, roadmaps are glanced at briefly.

Roadmap 52
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Roadmapping Frameworks: How to Set Goals for Growth

ProductPlan

Product roadmapping frameworks work in a very similar way. There are a few routes you can take to achieve your product goals. Recap: What are Product Roadmaps? A product roadmap is a holistic visual document that outlines your product’s growth path.

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The Benefits of Adding More Product Roadmap Viewers in ProductPlan

ProductPlan

The Benefits of Adding More Product Roadmap Viewers in ProductPlan. Product leaders across industries—software, finance, and healthcare—want a centralized location to house product initiatives and updates. The Benefits of Adding More Viewers to Your Roadmap.

Roadmap 52
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Product Strategy, the Missing Link by Nicholas Goubert

Mind the Product

It may be obvious, but defining your strategy, goals, and mission is something we all need to have rooted at the heart of everything we do – but it’s very easy to get pulled in countless different directions while we try to deliver against these. It’s not just that “business as usual” gets in the way, changes to an organisation’s executive groups and tweaks to the company vision can lead to disconnects between strategy and tactics.

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5 Things Your Product Leader Doesn’t Want to See on Your Roadmap

ProductPlan

Product managers can find inspiration for their products everywhere, and that’s great. But those inspired ideas can’t go straight onto the roadmap. A product manager first needs to subject a new concept to a process that involves making the case.

Roadmap 81
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Product Strategy and Skill Development: Learnings from the #mtpcon Session Speakers

Mind the Product

In this first, Breakout Session release from #mtpcon Digital 2020, you can delve into four of the event’s deep-dive sessions focusing on product strategy and skill development.