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How to Develop, Articulate, and Sell Product Strategy

The Product Guy

This sort of hand-waving has been most prevalent in software companies, where the supposed price of strategy missteps is seen as low. However, this is a naïve analysis that overlooks lost market share due to poor strategic thinking, or the demoralizing effect on engineers having to repeatedly rewrite code because of poor product-market fit.

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Productboard founder and CEO Hubert Palan on mastering product strategy

Intercom, Inc.

Rati: I’m thinking that that mix of understanding the technology and the software side of things, and the business with product, this range of experience, I’m imagining, really informed your decision to found Productboard. It took us 13 iterations of the product. ” So we did that. Making the move.

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The feeling’s mutual: How an acquisition accelerated Northwestern Mutual’s digital transformation

DISQO

“We’re a 160 year old company whose bread and butter was life insurance and risk products – but for the last 10-15 years we’ve been transforming into a holistic financial planning company.”. In March 2015, Northwestern Mutual acquired LearnVest, a fast-growing New York-based startup with a personal finance tracking suite.

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The feeling’s mutual: How an acquisition accelerated Northwestern Mutual’s digital transformation

DISQO

“We’re a 160 year old company whose bread and butter was life insurance and risk products – but for the last 10-15 years we’ve been transforming into a holistic financial planning company.”. In March 2015, Northwestern Mutual acquired LearnVest, a fast-growing New York-based startup with a personal finance tracking suite.

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The feeling’s mutual: How an acquisition accelerated Northwestern Mutual’s digital transformation

DISQO

“We’re a 160 year old company whose bread and butter was life insurance and risk products – but for the last 10-15 years we’ve been transforming into a holistic financial planning company.”. In March 2015, Northwestern Mutual acquired LearnVest, a fast-growing New York-based startup with a personal finance tracking suite.

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The Product Market Fit Engine | Rahul Vohra, CEO, Superhuman | BoS USA 2018

Business of Software Conference

This will change the way that a lot of people think about product market fit, BS metrics, understanding the needs of the people that really matter. Rahul shared an incredibly simple framework Superhuman uses for understanding their customers. “How would you feel if you could no longer use this product?”

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Upcoming SiriusDecisions Product Management Webcasts

Good Product Manager

These complimentary webcasts are focused on best practices for b-to-b product management leaders and product managers. Organizations often struggle to create a single offering and price structure for multiple different customer segments or markets. Tuesday, November 17, 2015: Adapting B-to-B Product Management to Agile.