Product Innovation Educators

MARCH 4, 2024

In 2019, we recognized that we needed to expand beyond beer and changed our name to Molson Coors Beverage Company. 5:15] What did market research show about why consumers were switching to non-alcoholic beverages? In 2019, the organization established a clear aspiration as an organization, which was premiumizing our portfolio.

User Testing 111

User Testing Vision Naming Branding 111

DISQO

FEBRUARY 24, 2020

The research, conducted in December 2019, was the fifth annual report on the trends affecting product management teams in companies both large and small. Cross-functional collaboration can play an important role for product teams in 2020: 51% of respondents collaborate with market research on less than half their product projects.

Data Visualization 101

Data Visualization Reporting Tools Customer Feedback Artificial Inteligence 101

freshtrax

AUGUST 31, 2021

In this rebranding, not only the brand elements, but also the company’s vision, cultural values, and services were all redesigned to create a truly new btrax. We needed to clarify our vision and thoroughly think about why we exist and what we do every day. Defining a new vision. Background to the Rebranding.

User Testing 105

User Testing Research Software Branding Workshop 105

The Product Coalition

JUNE 9, 2020

I was attending a very small startup event where Gregory Culpin presented the company and its market vision. I built a new operating company with two passionate people with a sound vision of the HR industry future, Thibault Halbrecq and Arthur Roose. I first heard of Elium , formerly known as Knowledge Plaza, in 2011.

Research Software 79

Research Software Startups Product Research Customer Experience 79

DISQO

FEBRUARY 24, 2020

The research, conducted in December 2019, was the fifth annual report on the trends affecting product management teams in companies both large and small. Cross-functional collaboration can play an important role for product teams in 2020: 51% of respondents collaborate with market research on less than half their product projects.

Data Visualization 52

Data Visualization Reporting Tools Product Research Customer Feedback 52

DISQO

FEBRUARY 24, 2020

The research, conducted in December 2019, was the fifth annual report on the trends affecting product management teams in companies both large and small. Cross-functional collaboration can play an important role for product teams in 2020: 51% of respondents collaborate with market research on less than half their product projects.

Data Visualization 52

Data Visualization Reporting Tools Product Research Customer Feedback 52

Userpilot

MARCH 8, 2022

Harvard Business School appointed Perri to teach product management in their MBA program in 2019. How product strategy uses a company's vision to fuel profitability. Using her scientific approach to product management, she runs programs such as The CPO Accelerator to grow product leaders.

Technical Advisors 116

Technical Advisors Product Research Analytic Tools User Testing 116