The Product Coalition

JANUARY 4, 2021

Photo by Oleg Magni from Pexels Educating the market has a bad reputation. Even if you are advertising in order to build your brand (think Coca-Cola or Nike), you are educating the market on the kind of company you are (or the kind you want to be, but that’s for a different post). It’s all about what you want to educate them on.

Education 140

Education Marketing Weak Development Team Advertising 140

Userpilot

FEBRUARY 12, 2021

However, our State of SaaS Product Onboarding study we did in 2020 (2021 report coming soon!) B2C and SMB-B2B companies are more likely to develop products that meet those characteristics. Now let’s look at the benefits of developing a product with a freemium business model in mind. The Benefits of Freemium for SaaS.

User Testing 98

User Testing B2C Reporting Tools Customer Experience 98

Business of Software Conference

FEBRUARY 16, 2021

So, this was focused on software developers, specifically, for dotnet software developers, this very small ad network, I ran those ad networks for a couple years, and realized that that was a terrible business. And I was a software developer before. The Good and the Bad of Taking Money. 2:43 Mark: Yeah. 2:43 Mark: Yeah.

Feedback Software 59

Feedback Software Weak Development Team Customer Communications Customer Experience 59

Business of Software Conference

AUGUST 30, 2019

BoS USA 2019 BoS Europe 2020. So I have talked about jobs to be done and how you can use it specifically for marketing as opposed to just for product development at a couple of conferences. And what’s funny is messaging working on your messaging has been getting a bit of a bad rap lately. Upcoming Events. Thanks Bob.

Research Software 40

Research Software Messaging Analytic Tools Feedback Software 40

Business of Software Conference

NOVEMBER 12, 2019

BoS Europe 2020 BoS USA 2020. As Mark alluded to I recently started another company called Ropig in the developer tool space but it’s brand new and I don’t really have any lessons learned yet so I’ll focus today’s talk on MeetEdgar. So we don’t have a sales team. Video and Transcript below.

Research Software 45

Research Software Software Review Data Visualization User Testing 45

Business of Software Conference

NOVEMBER 12, 2019

BoS Europe 2020 BoS USA 2020. As Mark alluded to I recently started another company called Ropig in the developer tool space but it’s brand new and I don’t really have any lessons learned yet so I’ll focus today’s talk on MeetEdgar. So we don’t have a sales team. Video and Transcript below.

Research Software 40

Research Software Software Review Data Visualization User Testing 40

Business of Software Conference

AUGUST 1, 2019

BoS USA 2019 BoS Europe 2020. An external and internal ecosystem of customers supporting teams, professional I.T. For the enterprise of course, the shift from the sale of perpetual non-exclusive license plus maintenance to software as a service means that the poor startup is financing the rich customer. Upcoming Events.

Analytic Tools 10

Analytic Tools Reporting Tools Software Review Enterprise 10