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Why customer engagement is the key to business growth in 2022 and beyond

Intercom, Inc.

Whether B2C or B2B, all businesses must now deliver digital experiences that are easy to use, delightful, and personal. According to the International Data Corporation (IDC) , 65% of global GDP will be digitalized by 2022, and investment in digital transformation (DX) continues to grow. This trend shows no signs of slowing down.

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Catch up with New at Intercom, our fall product launch event

Intercom, Inc.

We’ve just wrapped up another edition of New at Intercom to share our fall 2022 product launch with everyone. When we talk to you, our customers, we hear you talk about the same challenges across B2B and B2C companies and industries. The last year hasn’t been easy. Three, they are slow.

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B2B SaaS Funnel Conversion Benchmarks

Userpilot

Gainsight’s 2022 report shows free trials involving PQLs had 2.8X Potential customers land on your website from the inbound marketing funnel and outbound marketing funnels. It’s also important to note that Gainsight’s 2022 Product-Led Growth Index report shows free trials involving PQLs had 2.8X

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8 B2B SaaS Marketing Tactics to Try in 2021 [Ft. Hubspot, Neil Patel, Kontentino & More!]

Userpilot

Before we dive into some of our favorite channels out there in 2021, you should first take a look at choosing between inbound or outbound. SaaS Inbound Marketing. Inbound marketing means creating valuable content for your target audience to help them find you themselves. Social Media. Ebooks, whitepapers, etc. Paid digital ads.