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Product Update: More Account-Wide Controls and Management for Account Admins

Alchemer Mobile

Reporting enhancements will continue to be a focus for the Alchemer product team in 2023. First, the ability to add custom request headers to outbound webhook calls. This ensures consistent branding across all reports, and speeds report building by not having to rebuild or locate a previously built theme.

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From Product Management Back to Strategy

The Product Coalition

Note that it’s not about inbound vs. outbound product management, since even as a product manager whose focus is mostly working with dev you have to talk to customers to be able to guide those devs in the right direction.

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Why customer engagement is the key to business growth in 2022 and beyond

Intercom, Inc.

When a prospect is intrigued by your outbound marketing and reaches out to your support team to ask a question, is that a marketing, sales, or support issue? They predict that by 2023, 75% of organizations will have comprehensive DX implementation roadmaps, compared to only 27% in 2020. The answer is yes – it’s both.

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The Most Hands-on Guide for SaaS Go-to-Market Strategy and Product Launch Plans

Usersnap

Will I focus more on inbound or outbound sales, or both equally? Based on that you have to find what is the best approach to reach your target market – whether it’s inbound or outbound marketing, advertising, or a mixture of all channels. What channels will I use to distribute and advertise my products?

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Customer Support Tools Breakdown in 2023: Which One Fits Your SaaS Tool Stack?

Usersnap

List of Customer Support Tools for SaaS in 2023 A suitable customer support tool should be easy to use, efficient, and provide value for your business. Tidio offers access to inbound and outbound communication with your customers. The post Customer Support Tools Breakdown in 2023: Which One Fits Your SaaS Tool Stack?

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Customer Acquisition Guide For SaaS: Definition, Metrics and Examples

Userpilot

In-product customer acquisition channels allow you to acquire customers without any outbound marketing. Case in point, a 25% increase in retention translates to a 31.07% increase in MRR, while increasing acquisition by the same 25% only results in a 25% boost in MRR: More in our state of SaaS onboarding 2023 report.

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The SaaS Marketing Playbook for Exceptional Growth in 2021

Userpilot

Creative email strategies and other outbound hacks, and of course, this playbook wouldn’t be complete without Product-led growth frameworks that have led to double-digit ARR growth rates. Outbound vs. Inbound. Inbound and Outbound Success Stories. Inbound VS. Outbound for SaaS Marketing. Content Marketing.