Userpilot

JANUARY 14, 2022

Are you using user engagement analytics to measure the success of your SaaS product? User engagement is how users interact with your product, website, or app. Tracking it tells you what product features are popular, how much time users spend in your website or app, where they click, and the overall level of user interaction.

Analytic Tools 93

Analytic Tools Data Visualization Feedback Software Customer Feedback 93

Userpilot

JANUARY 19, 2021

Customer engagement and experience are closely intertwined – how you engage with your customers and what they see when they engage with your product will inevitably affect their experience. To measure customer engagement for product companies, you need to avoid vanity metrics like MAU and session numbers.

Analytic Tools 98

Analytic Tools Feedback Software Research Software Customer Experience 98

Userpilot

AUGUST 17, 2021

Wondering how you can boost your product growth with user analytics for SaaS? User analytics tools provide valuable insights into user behavior, i.e., what users do inside your product and why they do it. User analytics focuses on user behavior inside your product or your website. You do not need expert skills or code to use it.

Analytic Tools 98

Analytic Tools Data Visualization Feedback Software User Testing 98

The Product Coalition

MAY 9, 2020

Product Data Management (PDM) is the process of collecting, organizing, storing, and sharing data within an organization. You might also have heard that it comes under the umbrella of Product Lifecycle Management (PLM) and is sometimes referred to in software engineering as version control. How do Product Managers Use Data?

Data Visualization 89

Data Visualization Analytic Tools Onboarding KPIs User Testing 89

BrainMates

SEPTEMBER 4, 2023

How to Drive Product-Led Growth By KATHRYN SHEPHERD-KING If you’ve been in the product management world for any length of time, you’ll have probably heard about product-led growth. Product-led growth is a go-to-market strategy that relies on using your product as the primary vehicle to acquire, activate, and retain customers.

Data Visualization 52

Data Visualization Onboarding KPIs Customer Experience Customer Feedback 52

Userpilot

JUNE 7, 2021

Looking to build a marketing automation stack for your SaaS? This curated guide covers 12 SaaS marketing automation tools to help the multi-tasking product marketing ninjas save some time! What is SaaS marketing automation? Why is marketing automation important for SaaS? What is SaaS marketing automation?

Analytic Tools 52

Analytic Tools Feedback Software Reporting Tools Data Visualization 52

ProductPlan

APRIL 2, 2019

Every product has a lifecycle which consists of various phases. And the demands placed upon a product manager often vary depending on the lifecycle stage their product is in. Product managers are required to use different mental muscles and skills for ushering their ward along to the next step in its lifecycle.

Onboarding KPIs 61

Onboarding KPIs User Testing Product Research Technical Review 61

Alchemer Mobile

OCTOBER 9, 2018

Panelists included: Daniel McCone, Digital Marketing & Innovation Manager at Dunkin’ Brands. Katie van Zyl, Director of Product Management at GoDaddy. Christopher An-Traumer, Product Manager at Premera Blue Cross. Ashley Ettwein, Director of Product Marketing at ADT. So we do what we call buddies.

User Testing 150

User Testing Customer Feedback Customer Experience Feedback Software 150

Intercom, Inc.

JUNE 7, 2018

Today he’s the founder and CEO at GrowthHackers , whose software, community and annual conference help teams work together to drive breakout growth results for “must have” products and services. a lot of Sean’s early focus and success there came from experimentation with onboarding. It’s analysis-driven grit.

Onboarding KPIs 196

Onboarding KPIs User Testing Customer Experience Weak Development Team 196

Andrew Chen

SEPTEMBER 4, 2018

Why offline products are so compelling for acquiring customers. Why onboarding is so important for retention/churn. High frequency versus episodic usage products. Network effects and why different products’ network effects are different from each other. Hope you enjoy it! Palo Alto, CA. Andrew: Right.

User Testing 75

User Testing Marketing Analytic Tools Customer Experience 75

Userpilot

AUGUST 15, 2023

A product launch marketing plan is more than a simple press release announcing your product. It is the process that guides you to a successful product release. With several product launches occurring every day, you need something special to ensure your announcement doesn’t get lost in the noise.

Product launches 84

Product launches User Testing Feedback Software Research Software 84

Userpilot

JANUARY 26, 2021

If all the data we collect to create better products and customer experiences were trees, each company could plant its own forest. It helps product and product marketing teams piece together and analyze the cross-channel data to improve their touchpoints. But can you take action on those insights? But then what?

Data Visualization 98

Data Visualization Analytic Tools User Testing Customer Experience 98

Userpilot

JULY 23, 2023

Whether you want to bring in more demand from marketing campaigns or retain customers through better in-app communication – the right marketing team is a must. With a proper marketing team, you can experience better conversion rates and greater demand for your product. What is B2B marketing team structure?

B2B 83

B2B Research Software Feedback Software Customer Experience 83

Userpilot

MAY 16, 2023

However, the time-tested strategy of SaaS email marketing has proven to be a reliable method of driving product growth. In this guide, we’ll go over the reasons why email marketing is important and showcase 12 SaaS email marketing strategies that you can use for your own email marketing campaigns.

Feedback Software 77

Feedback Software Analytic Tools Research Software User Testing 77

Andrew Chen

NOVEMBER 1, 2018

The same skills needed to grow new products can be used both to evaluate new startups to invest in, and once we’ve invested; to help them grow. My previous background up to that point was in user acquisition and ad tech, and I was making the pivot to consumer products. There was a lot to learn. This term dominates.

Onboarding KPIs 111

Onboarding KPIs Feedback Software User Testing Data Visualization 111

Andrew Chen

NOVEMBER 13, 2018

You have to figure out the macro organizational issues – how it fits in with marketing, product, and other functions – as well as the micro, like how to measure the success of these teams. What’s the difference between growth and marketing/product/whatever? Where should growth teams focus?

User Testing 110

User Testing Customer Experience Reporting Tools Data Visualization 110