Remove Agile Remove Crowdsource Remove Customer Experience Remove Product Research
article thumbnail

How Delta Testing Keeps the Focus on Customer Delight During Agile

Centercode

One of the greatest traits of agile development is that it allows teams to respond to customer desires quickly. Its flexibility and conduciveness to rapid iteration opened the door to product evolution through small, successive improvements. But Agile, while incredibly useful, is really just a project management method.

article thumbnail

Developing a Test Strategy for the Agile World

Centercode

Test strategy is critical to the success of any testing effort – but where do you start? How you involve real users in beta testing? In our interview with Adam Satterfield , director of Testing and Quality at Anthem, we dive deeper into these questions and the importance of test strategy on the whole.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How do market researchers add experimentation to drive better business outcomes?

DISQO

“It will win with the customer by doing a series of small bets that give it insight on how to build that long-term customer relationship.”. Whereas many organizations have deep and meaningful expertise doing large-scale market research, their findings are hitting critical limitations. Make small bets, via experimentation.

article thumbnail

Product Mindset: Encouraging Ownership in a Scrum Team

The Product Coalition

TL; DR: Product Mindset and Ownership in Scrum Teams There is one product, one Product Owner, one Product Backlog?—?a How is that supposed to scale, you might ask, isn’t that approach turning the Product Owner into the Scrum team’s bottleneck, impeding value creation rather than spearheading it? a simple rule.

article thumbnail

How do market researchers add experimentation to drive better business outcomes?

DISQO

“It will win with the customer by doing a series of small bets that give it insight on how to build that long-term customer relationship.”. Whereas many organizations have deep and meaningful expertise doing large-scale market research, their findings are hitting critical limitations. Make small bets, via experimentation.

article thumbnail

How do market researchers add experimentation to drive better business outcomes?

DISQO

“It will win with the customer by doing a series of small bets that give it insight on how to build that long-term customer relationship.”. Whereas many organizations have deep and meaningful expertise doing large-scale market research, their findings are hitting critical limitations. Make small bets, via experimentation.

article thumbnail

How we use Slack at Slack

The Product Coalition

Tamar Yehoshua, Chief Product Officer, Slack A few weeks ago, I reached my one year anniversary at Slack. Every day I experience how working in channels makes information more transparent, lets our teams be more agile and helps me stay connected with my coworkers in real time. Slack uses Slack to stay connected?—?2000+