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Building a Strong Product Vision and Strategy: A Roadmap to Success

The Product Coalition

User-centricity: A well-defined vision keeps the focus on the end users and their needs, ensuring that the product remains relevant and valuable. The Impact: Articulate the positive outcomes your product will bring to users or the market.

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Breaking The Walls Between Business and Agile Teams

The Product Coalition

Their goals are always stated in terms of delivering products and features (output), and never in terms of expected business and customer outcomes. Agile Development Things don’t necessarily get better with agile development. Agile dev did away with project waterfall? users, market and business, fades into the background.

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As Expectations for ‘Insights on Demand’ Grow, What’s the Ripple Effect on Market Research?

DISQO

Disruptive technologies and agile research methodologies have ushered in a period of ubiquitous data access, blurring the lines between job functions across large swaths of industries and companies. Gathering and analyzing data no longer falls squarely on the shoulders of market research or consumer insights teams.

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As Expectations for ‘Insights on Demand’ Grow, What’s the Ripple Effect on Market Research?

DISQO

Disruptive technologies and agile research methodologies have ushered in a period of ubiquitous data access, blurring the lines between job functions across large swaths of industries and companies. Gathering and analyzing data no longer falls squarely on the shoulders of market research or consumer insights teams.

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Can Lean Product Management Help Startups Build Strong Products?

The Product Coalition

Most of our readers would have heard of Agile product management. In this article, we will look at what Lean product management is, how it can help you and how it can help your startup build great products that your customers love. It is built on the principles of a business that focuses on delivering value to the customer.

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Product Operations: A Comprehensive Guide

CardBoard

Product Ops is the behind-the-scenes function that streamlines the journey from a product idea to its delivery in the market. Imagine a team that aligns your product strategy with your business goals, fosters communication between different teams, and sifts through data to provide valuable insights. That’s what Product Ops does.

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How do market researchers add experimentation to drive better business outcomes?

DISQO

“It will win with the customer by doing a series of small bets that give it insight on how to build that long-term customer relationship.”. Whereas many organizations have deep and meaningful expertise doing large-scale market research, their findings are hitting critical limitations.