Userpilot

NOVEMBER 30, 2023

How do product managers identify market gaps? TL;DR Market gaps are the disparities between what customers need and want , and what the market can deliver. A market gap can be caused by missing functionality or poor user experience. A market gap can be caused by missing functionality or poor user experience.

User Testing 88

User Testing Data Visualization Feedback Software Research Software 88

Mixpanel

NOVEMBER 9, 2020

In 2019, industry-leading Business Intelligence (BI) tools, Looker and Tableau, were acquired by Google and Salesforce for over $18 billion combined. More recently in 2020, cloud-based data warehouse Snowflake went public at an eye-popping market capitalization of $70 billion. Analysis depth vs. breadth. Analysis depth vs. breadth.

Data Visualization 111

Data Visualization Differentiation Analytic Tools User Testing 111

Revulytics

DECEMBER 12, 2019

It is no surprise that we talk a lot about software usage analytics , but I thought it would be interesting to take a look and see what industry analysts are saying, too. What is driving this interest in product usage and data analytics?

Analytic Tools 70

Analytic Tools Data Visualization Feedback Software Research Software 70

Userpilot

APRIL 22, 2024

Product feature analysis is a powerful tool in the SaaS product manager’s arsenal. TL;DR Product feature analysis involves evaluating product features to understand their impact on user satisfaction and market performance. For example, Slack needs instant messaging to be called a collaboration app.

Data Visualization 84

Data Visualization Analytic Tools Feedback Software Weak Development Team 84

Amplitude

MARCH 9, 2020

Our customers use our product intelligence platform to iterate quickly on big bets, and to stay ahead, they will need a platform that can instantly predict which features and campaigns are most likely to cause growth and make faster product bets without extensive A/B testing—they need predictive analytics with causal insights.

Data Visualization 111

Data Visualization Analytic Tools Artificial Inteligence User Friction 111

Mixpanel

SEPTEMBER 21, 2023

Why wouldn’t the same go for building apps? After amassing eight million dollars and tens of thousands of engaged followers online behind his moniker, Xu has taken his learnings and applied them to AfterHour , the new social media app he’s purpose-built for “degen” traders like himself. They say write what you know.

Analytic Tools 116

Analytic Tools Research Software Data Visualization Technical Review 116

Userpilot

MAY 2, 2024

You will also learn how to build a retention strategy, what metrics to track, and 10 bulletproof retention tactics for SaaS companies. It’s crucial for SaaS businesses because it drives revenue growth, increases customer lifetime value , reduces customer acquisition costs , and fosters positive word-of-mouth marketing.

Onboarding KPIs 92

Onboarding KPIs Customer Experience Feedback Software Analytic Tools 92

Userpilot

OCTOBER 28, 2020

In this blog, we’re going to take your through the market-leading product tour software and solutions out there so you can choose the one that suits you best. Beyond the Software – How to Get the Best Results from Product Tours. Too many product tours are passive, untargeted and ineffective. Source: userpilot.com.

Analytic Tools 105

Analytic Tools Feedback Software Software Review Onboarding KPIs 105

Userpilot

APRIL 28, 2022

Onboarding software is in high demand for SaaS product managers , and with good reason – the market is booming. This article is going to dive into the Appcues vs Pendo debate and try to answer a key question… Which is the better tool for driving customer success? Both products are digital adoption platforms.

Analytic Tools 85

Analytic Tools Feedback Software User Testing Customer Experience 85

Userpilot

NOVEMBER 11, 2022

Choosing the right user onboarding software is critical for SaaS companies these days. Which is the better tool for user onboarding , as well as other use cases? Both Chameleon and Whatfix are SaaS tools that are used for user onboarding, user analytics, and user feedback. GET A DEMO. 14 Day Trial.

Analytic Tools 52

Analytic Tools Feedback Software Data Visualization User Testing 52

Userpilot

FEBRUARY 25, 2024

In the article, we show you how to identify and reduce customer friction in your SaaS product to boost product engagement. In-app surveys , including NPS surveys , help teams put themselves in the customers’ shoes and understand their pain points. Want to learn how Userpilot can help your SaaS combat customer friction?

Data Visualization 80

Data Visualization Analytic Tools Research Software User Friction 80

Userpilot

SEPTEMBER 4, 2023

In today's PLG-driven world, SaaS companies must deliver seamless customer experiences to survive and thrive. Unlike isolated marketing tactics, customer journey optimization adopts a cross-functional, customer-centric perspective. Tactics include content marketing, SEO, social media, and advertising.

Data Visualization 79

Data Visualization User Testing Analytic Tools Customer Feedback 79

Userpilot

NOVEMBER 23, 2023

Many companies lack differentiation strategies and drive product development by copying competitors. It should also give you tools to measure progress. Instead of using data and evidence, many teams rely solely on solutions and untested assumptions. As companies scale, they often cannot satisfy customer needs equally well.

Feedback Software 85

Feedback Software Analytic Tools Product Research User Testing 85

Userpilot

JULY 14, 2021

Written by content writers who have never used any of those tools, and frankly – have no clue what they are talking about. Because we’re just a different kind of onboarding tool! ?????. Because still – there are some differentiators that may affect your choice. Choose Pendo if you need mobile app onboarding.

Analytic Tools 105

Analytic Tools Feedback Software Data Visualization Onboarding KPIs 105

Userpilot

MARCH 6, 2024

How do you create a robust product funnel for your SaaS? We also explain: How product funnel differs from marketing and sales funnels. Product funnel is a wider concept, focusing on the whole customer journey, while marketing and sales funnels concentrate on its early stages. This is the main question we explore in the article.

Analytic Tools 81

Analytic Tools Data Visualization Research Software Onboarding KPIs 81

Mixpanel

MARCH 17, 2021

Whether you use Snowflake, Google BigQuery, Amazon Redshift, Postgress, or Databricks to store your event data, you can sync that same data to Mixpanel. Why connect product analytics to your warehouse? These tools include Mixpanel, Salesforce, Stripe, and thousands of others. With Census, writing SQL is all it takes.

Data Visualization 98

Data Visualization Analytic Tools Customer Feedback Customer Experience 98

Userpilot

SEPTEMBER 14, 2023

To collect the necessary data, you can conduct customer discovery interviews or trigger in-app surveys. Other data sources include product analytics, asking customer-facing teams, competitor analysis, and industry events. You normally use customer discovery questions as a part of the initial market and customer research.

Product Research 78

Product Research Customer Feedback Data Visualization User Testing 78

Userpilot

SEPTEMBER 4, 2023

In today’s PLG-driven world, SaaS companies must deliver seamless customer experiences to survive and thrive. Unlike isolated marketing tactics, customer journey optimization adopts a cross-functional, customer-centric perspective. Tactics include content marketing, SEO, social media, and advertising.

Data Visualization 52

Data Visualization User Testing Analytic Tools Customer Feedback 52

Userpilot

SEPTEMBER 11, 2023

TL;DR A product launch is a three-step plan (pre-launch, launch, and post-launch) to successfully bring a new product to market. It involves market research, goal setting, and the development of your go-to-market strategy. It involves market research, goal setting, and the development of your go-to-market strategy.

Product launches 96

Product launches Product Research Data Visualization Research Software 96

Userpilot

OCTOBER 5, 2023

Reducing the CAC payback period can help SaaS companies boost their financial performance and drive growth. This metric helps SaaS companies choose the most effective customer acquisition channels , diagnose inefficiencies in customer retention strategies , and inform pricing decisions. Book the demo to see how! What is CAC payback?

Feedback Software 92

Feedback Software Onboarding KPIs Analytic Tools Customer Experience 92

Userpilot

JANUARY 31, 2023

In this article, we’ll explore what customer activation is, how to unlock it within your own product, and the best tactics, techniques, and onboarding tools for the job. Activation is one of the most important metrics for product managers and SaaS owners to focus on (and get right). Let’s dive straight into it!

Customer Experience 83

Customer Experience Analytic Tools User Testing Customer Feedback 83

Userpilot

APRIL 19, 2024

TL;DR Net Promoter Score (NPS) is a simple but powerful metric used to predict customer loyalty , satisfaction, and likelihood of recommending a company’s product or service, which is critical for business growth, especially in the SaaS industry. Net Promoter Score surveys help shine a light on what’s working well and potential improvements.

Data Visualization 52

Data Visualization Customer Feedback User Testing Feedback Software 52

Mixpanel

JANUARY 3, 2022

Engineers are always looking for ways to differentiate themselves. One of those niches that’s become more valuable in recent years: product analytics. As data-driven product development continues to balloon in popularity, so does the need for accurate and sophisticated implementation of analytics tracking in software products.

Analytic Tools 59

Analytic Tools Data Visualization Engineering Weak Development Team 59

Userpilot

SEPTEMBER 14, 2022

In this article, we included the best tips and advice for product marketing managers (PMMs) on how to launch a product, along with various tips that can help your process go smoothly. Both Product Marketing and Product Management teams need to work together. Market Research. Go-to-market strategy. Product Development.

Product Research 80

Product Research Feedback Software Research Software Product Marketing 80

The Product Guy

APRIL 4, 2017

Jordan is a Management level, revenue-driven, B2B SaaS Product Management and Project Management leader. He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales. Paul Hurwitz Director of Active Analytics, ActiveHealth Management.

Analytic Tools 107

Analytic Tools Research Software CTO Coach Development 107

The Product Guy

MAY 15, 2017

Jordan is a Management level, revenue-driven, B2B SaaS Product Management and Project Management leader. He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales. Paul Hurwitz Director of Active Analytics, ActiveHealth Management.

Analytic Tools 90

Analytic Tools Research Software Product Strategy CTO Coach 90

Userpilot

OCTOBER 13, 2022

Product parity should be avoided because such products are unlikely to disrupt the market and never command premium pricing. Product parity also limits your marketing and branding strategies. In fact, the only differentiator you can use to stand out from competing parity products is price. Risk losing competitive advantage.

Product Research 82

Product Research User Testing Feedback Software Research Software 82

Userpilot

SEPTEMBER 30, 2022

15+ strategies to offer seamless digital customer experiences and drive retention for your SaaS. Digital customer experience references the part of the journey that’s experienced virtually in digital channels, such as mobile app experiences, website browsing, social media interactions, etc. What is digital customer experience?

Customer Experience 77

Customer Experience User Testing Data Visualization Feedback Software 77

PMLesson's Ace the PM Interview

APRIL 6, 2020

Product marketing is one of the newest and most impactful roles within an organization. As a product marketing manager (PMM), you influence most areas of the organization including product, design, sales, support, and, of course, marketing. That degree doesn’t have to be in marketing, but it certainly helps.

Product Marketing 78

Product Marketing Technical Review User Testing Marketing 78

The Product Coalition

MARCH 7, 2023

The skill of running effective user interviews is key to defining your target users, finding product-market fit , growing your product, figuring out what to build next — or just simply understanding how users perceive your product. How many times did you place a bet on a sport event this month/week?” “How question to keep digging.

User Testing 120

User Testing Customer Feedback Customer Experience Data Visualization 120

Userpilot

JANUARY 18, 2021

If you’re a SaaS company that wants to grow faster, you should definitely be thinking about Product Activation Rate Optimization: raising the percentage of users who stick around long enough to experience the value of your product. The time tracking feature doesn’t differentiate between billable and non-billable time.

Analytic Tools 76

Analytic Tools Feedback Software Data Visualization Customer Experience 76

Mixpanel

FEBRUARY 5, 2020

For this installment of “Metrics That Matter,” we spoke with Rohit Gossain, Head of Data Products and Platforms at Shutterfly , a leading retailer and manufacturing platform for personalized products and communications. Here’s what you’ll learn: The approach to innovation that differentiates Shutterfly from competitors.

Analytic Tools 66

Analytic Tools Reporting Tools Data Visualization Customer Experience 66

The Product Guy

MARCH 2, 2017

Jordan is a Management level, revenue-driven, B2B SaaS Product Management and Project Management leader. He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales. Paul Hurwitz Director of Active Analytics, ActiveHealth Management.

Analytic Tools 60

Analytic Tools Research Software CTO Coach Fractional CTO 60

Userpilot

NOVEMBER 17, 2022

If you’ve been in the SaaS or start-up space for some time, there’s no way you haven’t heard about ‘delightful products.’ Next, use contextual in-app tips and guidance to remove friction from the product and smoothen the path to adoption. Storytelling is a powerful tool in the emotional design toolset.

User Testing 83

User Testing Customer Experience Feedback Software Customer Feedback 83

Userpilot

APRIL 21, 2023

We also explore: Different types of product analysis The steps needed to analyze your product The tools you can use Let’s get right to it! Product analysis benefits teams from across the organization, including your product , marketing , customer success , and UX design colleagues. Their choice depends on your goals.

Analytic Tools 90

Analytic Tools Feedback Software Research Software Data Visualization 90

Usersnap

JULY 26, 2023

Salesflare: Easy-To-Use CRM solution for streamlined customer interactions 2. As the digital landscape becomes increasingly crowded, a customer-centric approach helps businesses differentiate themselves, stay relevant, and remain competitive. Consequently, this boosts market share and enhances profitability.

User Testing 52

User Testing Customer Feedback Customer Experience Reporting Tools 52

Revulytics

AUGUST 4, 2017

But usage intelligence for desktop applications across different operating systems isn’t its best game and, as such, it’s really not playing at the game’s highest level, and will have a hard time ever being as good at it as those who have focused on it for years. Microsoft requires custom development. Revulytics does not.

Data Visualization 63

Data Visualization Reporting Tools Analytic Tools Customer Feedback 63