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Tips for managing global innovation projects Watch on YouTube TLDR In this episode of Product Mastery Now, I speak with Jack Hsieh about successful product development strategies. PDMA has been supporting product professionals since 1976, making it the oldest organization dedicated to product management.
I was asked to give a ten-minute overview of my continuous discovery framework and then participated in a fireside chat where the host, Cecilie Smedstad , asked me to go deeper in a few areas. Discovery is a team sport. Its not the exclusive domain of product managers. I started my career as a software engineer.
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So, how do you get started with productanalytics ? In this article, we’ll talk about: What productanalytics is and why you need a solid strategy. Key steps to build and improve your productanalytics strategy. How to apply actionable metrics to different SaaS business stages. Outdated technology.
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When the process feels complicated, it becomes easy for a new user to lose interest before they experience the true value of your product. Gamification onboarding and the right user onboarding software can turn your product experience into something enjoyable. Launching a new product. But it doesn’t have to be that way.
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Listen to the audio version of this article: [link] AI Strategy Benefits My research shows that AI can help you make better strategic decisions faster, at least for certain products. [1] 1] Below are four examples of how this can be achieved. TrainerRoad is an indoor cycling app that offers personalised training plans.
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What is an interactive product demo? An interactive demo is a self-guided walkthrough that uses tooltips, modals, hotspots, and other interactive elements to help users quickly explore your SaaSproduct. Why build interactive demos for your SaaSproduct?
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Increasing new user activation Boosting feature adoption Improving trial-to-paid conversion How do you currently analyze in-app user behavior? The tools you use determine the depth of your behavioral segmentation capabilities. Basic analytics (e.g., You have the goals, now get the tool that makes it easy.
As a product manager, I’ve come across all the common obstacles to creating personas. Otherwise, you’ll end up with guesswork-based personas that aren’t actionable enough to drive product decisions nor relatable enough to inspire, and the work of all your company’s teams will stay disconnected from real customer pain points.
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The right customer analyticsplatform helps you uncover exactly how customers interact with your product: so you can spot issues early, optimize user journeys, and drive sustainable growth. With a reliable analyticssolution , you wont miss critical signals or overlook game-changing insights that could increase product adoption.
Nearly 60% of mobile teams still rely on self-hosted push tools. They trade short-term savings for long-term pain: no analytics, poor timing control, and zero personalization. This leads to errors like sending a product update notification at 1 AM or showing the wrong message to the wrong user segment. Lets get started.
In this article, you will explore why customer expansion matters for your SaaS growth, discover various customer expansion tactics, and learn how to embed them in successful expansion campaigns. This metric helps SaaS companies track the effectiveness of their expansion efforts. What is a customer expansion strategy?
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Wouldn’t it be great to see all user interactions with your product as they happen? Session recordings are digital recordings of user interactions with a website or app. They reveal patterns in user attention, for example, where they click or how far they scroll. Every click, scroll, hover, or keystroke?
Product innovation lessons from social media content creation Watch on YouTube TLDR In this episode of Product Mastery Now, I’m interviewing Leah and Philip Abraham, a creative duo with expertise in songwriting, acting, music production, and filmmaking.
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Or they never install the mobile app and miss half the product experience. " The solution isn't more tools: it's one omnichannel customer engagement platform that connects every user interaction and related analytics. Behavior-triggered messaging: Generic blast campaigns don't work.
When you’re building a mobile product , data is your lifeline. Whether for tracking feature adoption or spotting drop-off points, the right analyticstool can make or break your growth. But if you ask me, theres simply no one-size-fits-all solution. What works for a startup might not scale for an enterprise.
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Looking for the best tools for interactive user guides for your company? There are plenty of solutions for interactive user guides on review sites, but they dont make the choice any easier. In this post, Ill explain which interactive user guide software is the best fit for your company and needs.
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At Userpilot, NPS is an integral part of our product. This is mainly because NPS was sold as a quantitative metric that is the ultimate indicator of growthespecially in product management. For example: If out of 1000 responses, 42% of respondents were promoters and 17% were detractors. But lets be honest, NPS sucks at times.
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