Userpilot

DECEMBER 19, 2023

Managing customer accounts is a pretty tough job, but you know what’s even tougher? SaaS account management. With the emergence of software-as-a-service (SaaS) companies, the role of account managers has also evolved – and gotten harder. What is SaaS account management?

Feedback Software 82

Feedback Software Analytic Tools Product Research User Friction 82

Revulytics

JUNE 27, 2017

As we seek ways to get our users’ attention outside of traditional outreach channels like email, technology like push notifications is becoming more popular. Contextually relevant messages delivered at the right time. Getting time in front of customers is of course one of product management’s chief challenges.

Analytic Tools 70

Analytic Tools Feedback Software Data Visualization Messaging 70

Userpilot

OCTOBER 26, 2023

How can you implement them in the SaaS context? Market Development involves selling existing products to new markets. Product-led growth uses the product as the primary driver of customer acquisition and retention, with minimal reliance on traditional sales and marketing. What are growth initiatives?

Feedback Software 95

Feedback Software Analytic Tools Research Software Data Visualization 95

Userpilot

MARCH 11, 2022

To help you in your first 90 days on the job, we’ve compiled a collection of some of the best product management resources. The collection includes our favorite conferences, podcasts, blogs, books, newsletters, courses, and Slack groups for product managers. What does product management include?

Analytic Tools 92

Analytic Tools Data Visualization Research Software Feedback Software 92

Userpilot

JULY 13, 2021

Most SaaS businesses recognize that interactive walkthroughs are a helpful onboarding tool , but few use them correctly. Too often, they are conflated with product tours , leaving the customer confused as to why they are being shown features they don’t need. The best walkthrough software on the market is Userpilot.

Analytic Tools 98

Analytic Tools Onboarding KPIs Customer Experience Data Visualization 98

Userpilot

MAY 5, 2021

When you first hear the term onboarding workflow software, you might think, what is a workflow? Basically, anytime data passes between people and/or systems, a workflow is created. They are completing a series of steps or tasks from when they sign up for your product until they get their job done. Table of Contents.

Analytic Tools 52

Analytic Tools Onboarding KPIs Data Visualization Customer Experience 52

Userpilot

JANUARY 9, 2023

What tools can help you personalize the customer experience? Implement proactive customer support paired with customized educational resources to provide personalized solutions to user issues. Help customers gain full value from your product. Userpilot webinar slideout. Let’s begin!

Feedback Software 89

Feedback Software Analytic Tools Research Software Customer Experience 89

Userpilot

JUNE 3, 2022

Giving users a great first impression is critically important, so defining an effective SaaS onboarding funnel has got to be a priority for any product manager. We’ll also make sure to look at the best tools for the job. You can also use in-app guidance to help convert users. Let’s get started!

Analytic Tools 90

Analytic Tools Onboarding KPIs Research Software Feedback Software 90

Userpilot

MARCH 6, 2024

How do you create a robust product funnel for your SaaS? We also explain: How product funnel differs from marketing and sales funnels. Why it is important for your product management efforts. Regularly gather customer feedback, for example, via in-app surveys , to enhance their experience and retain them.

Analytic Tools 84

Analytic Tools Data Visualization Research Software Onboarding KPIs 84

Userpilot

SEPTEMBER 12, 2022

Acquisition stage: Engaging with your digital ads, reading reviews on product listing platforms, and booking a demo or signing up for a trial. Referral stage: Customers review your product and recommend it through word-of-mouth. You can use these tools to track customer touchpoints in the app. In short — AARRR.

Analytic Tools 94

Analytic Tools Feedback Software User Testing Customer Experience 94

Revulytics

JUNE 19, 2019

How you communicate to users about your software application is equally (if not more) important as having the best channels to do so. In this way, a successful in-application messaging strategy hinges not only on delivering a message to a user, but the right one. Check out this webinar.”. Your license expires soon.”

Analytic Tools 71

Analytic Tools Messaging Feedback Software Customer Experience 71

Revulytics

JULY 11, 2017

Marketing is in the driver’s seat or plays a critical role whether it’s building the messaging and positioning, acquiring customers, or driving and monitoring customer satisfaction by implementing retention and cross-sell and upsell strategies. Do you know what happens after the product has been downloaded?

Analytic Tools 65

Analytic Tools Data Visualization Marketing Customer Satisfaction 65

Alchemer Mobile

NOVEMBER 10, 2022

I’m going to take a wild guess and assume that you already understand the importance of mobile in-app feedback tools. You also might be reading this post thinking: “Who’s adding new tools to their tech stack right now?” Do you have the right tools to capture that voice? Mobile in-app feedback tools & solutions.

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Feedback Software Analytic Tools Reporting Tools Data Visualization 256

Userpilot

FEBRUARY 18, 2021

Personalization in SaaS is such a minefield. But doing personalization in SaaS *right* is a rare skill that very few businesses seem to have mastered. Let’s have a look at a few examples of personalization gone wrong – and how to use personalization well for your SaaS. How to Personalize Right in SaaS?

Analytic Tools 96

Analytic Tools Software Review Data Visualization Customer Experience 96

Userpilot

OCTOBER 10, 2022

To improve adoption, use walkthroughs to improve feature discovery , send in-app feature announcements , arrange webinars to guide customers, use secondary onboarding to unlock advanced features, and collect user feedback and act on it. Userpilot and Appcues are the top two feature adoption software. Feature adoption rate.

Onboarding KPIs 79

Onboarding KPIs Feedback Software Analytic Tools Research Software 79

Userpilot

MAY 3, 2022

Do you wonder why users are not engaging well with your app? You’re probably making some of the common product engagement mistakes that PMs make. This article goes over the most common mistakes when it comes to driving product engagement and provides ways to avoid them. Mistake #5: Using too many in-app engagement prompts.

Feedback Software 84

Feedback Software Analytic Tools Customer Feedback Data Visualization 84

Userpilot

JULY 26, 2021

Have you, like me, ever wondered how it’s possible to try so many SaaS products for free? It’s because of something called product-led growth (or product growth for short.). They use their product as the selling point. They promote their products, right? So what does being product-led mean in action?

Analytic Tools 98

Analytic Tools Feedback Software Onboarding KPIs User Testing 98

Userpilot

SEPTEMBER 8, 2021

Product tours are an essential way to onboard users in your app. Yet, all too often, SaaS businesses see their customers not completing the product tour, or even churning during the onboarding stage. Product tours are a way of showing users the product features they need to learn in order to activate.

Analytic Tools 87

Analytic Tools Feedback Software Onboarding KPIs Software Review 87

Userpilot

FEBRUARY 8, 2021

Why is customer segmentation so important for your SaaS? Yet, you might be focusing on the larger group of customers that helped establish your product but are slowing churning. Is the activity log your primary resource by focusing on logins and in-app time? Why is Customer Segmentation so important for SaaS?

Analytic Tools 96

Analytic Tools Research Software Data Visualization Customer Experience 96

Gainsight

MAY 27, 2020

You may know Gainsight PX as our Product Experience Platform. Thousands of users rely on Gainsight PX to understand user behavior, drive product adoption, and collect user feedback. We take user experience seriously and use our Trust framework to guide our own in-app strategy. Engagement.

Analytic Tools 52

Analytic Tools Feedback Software Data Visualization Reporting Tools 52

Userpilot

JULY 31, 2023

TL;DR The product marketing manager role (PMM) is primarily responsible for a product’s positioning, messaging, and branding. PMMs need the right tools to help them do their job: project management, team collaboration, customer feedback , analytics, and digital marketing.

Product Marketing 86

Product Marketing Onboarding KPIs User Testing Marketing 86

Intercom, Inc.

JANUARY 18, 2023

In our latest webinar , we’ve shared a three-pronged approach to help you drive retention and reduce churn. To increase retention and reduce churn consistently, you need a system that continuously drives value for your customers across their entire lifecycle. You can use product analytics to discover new areas for research.

User Testing 118

User Testing Customer Feedback User Friction Strategy 118

ProductPlan

FEBRUARY 14, 2019

Product managers and marketers share many of the same goals. But if marketing isn’t your thing, you might not know a ton about the various SaaS marketing metrics. Understanding how marketers gauge their progress can help you be a more balanced product manager. SaaS Marketing Metrics and Strategy.

Onboarding KPIs 62

Onboarding KPIs Analytic Tools Marketing Data Visualization 62

Userpilot

JUNE 25, 2021

The five stages of the Product Adoption Curve. The implications of the Product Adoption Curve for Product Management. The implications of the Product Adoption Curve for Product Marketing. How to improve product adoption for your SaaS at each stage of the Product Adoption Curve.

Analytic Tools 59

Analytic Tools Feedback Software Research Software User Testing 59

Userpilot

JUNE 19, 2019

Customer onboarding is an integral part of any SaaS business, and so we thought we’d share some of the best customer onboarding tools to help you out. I promise we’ll get to the awesome customer onboarding tools soon. There’s one thing, however, that will categorically kill any SaaS product, and that’s churn.

Analytic Tools 69

Analytic Tools Feedback Software Onboarding KPIs Data Visualization 69

Revulytics

JUNE 20, 2018

In-application messaging is an untapped channel to promote events that can help users get more out of your applications, like webinars, product training, user meetups, trade shows, and more. In this video, we’ll show you how to set up a ReachOut program to enable users to book at time to meet with you at an upcoming trade show.

Messaging 48

Messaging Events Analytic Tools Webinar 48

Alchemer Mobile

FEBRUARY 21, 2019

They need to be able to understand the analytics behind customer interaction and response rates so they can make data-driven decisions. Looking at individual systems, the response rate is 94% on iOS and 88% on Android. Only apps with 10,000+ active users over the entire year were considered. That’s 20% growth year-over-year.

Data Visualization 204

Data Visualization Reporting Tools User Testing Customer Experience 204

Mixpanel

FEBRUARY 23, 2024

Segment is a data pipeline tool that collects first-party customer data and sends it to different destinations, so it requires users to go through more setup than the average SaaS tool. Mixpanel is easy for our team to use, so we can find that info on our own rather than waiting for the analytics team to do it for us.

Onboarding KPIs 59

Onboarding KPIs Technical Review Customer Experience User Testing 59

Revulytics

AUGUST 28, 2018

But software vendors can especially harness the power of data-driven event strategies to both develop the content for the events and to make sure the appropriate user segments hear about them and participate. The same strategy can also be applied for digital events like webinars. Want to promote an upcoming general webinar?

Data Visualization 80

Data Visualization Events Analytic Tools Reporting Tools 80

Userpilot

SEPTEMBER 14, 2022

Successfully launching a product requires proper planning which usually follows specific steps and checklists. Both Product Marketing and Product Management teams need to work together. Product marketing is responsible for market research, product development, branding, advertising, and pricing.

Product Research 84

Product Research Feedback Software Research Software Product Marketing 84

Roy Madden

JANUARY 29, 2021

We are looking for a VP Marketing with a proven track record of driving growth in an early stage B2B SaaS environment. Collaborate with the product management team to conduct user research and develop market positioning and messaging for key verticals and customer personas. Responsibilities. Apply for this position.

White Paper 118

White Paper Marketing User Testing Customer Experience 118

Userpilot

NOVEMBER 13, 2019

Well, most likely it’s because your product adoption sucks. Product adoption is crucial to the success of any SaaS product. But, as you’re about to see, if you increase product adoption, you’ll see churn plummet overnight. Let’s dive in… What product adoption actually is. Utilize in-app marketing.

Analytic Tools 53

Analytic Tools Onboarding KPIs Customer Experience Messaging 53

Gainsight

AUGUST 16, 2021

Enter the hero: your in-product tool. Your in-product tool can lift work off of you and your team, freeing you up to drive stellar in-app engagements. In this final part of a three-part series on creating governance around your in-product user guide experiences, we dig into the final secret: product.

Customer Experience 52

Customer Experience Government Data Visualization Analytic Tools 52

The Product Guy

SEPTEMBER 12, 2017

But they shouldn’t receive the same message about your new feature. They have different needs and goals, and they use different parts of your product. Which message is more effective? Our app is now integrated with [Maps App X]”? Analytics tools may tell you which features of your product a user has used.

Research Software 109

Research Software User Testing Analytic Tools Product Research 109

Revulytics

SEPTEMBER 18, 2019

Revulytics sponsors a series of Product Management Today webinars featuring innovative ideas from top software product management thought leaders. In these blog posts, we ask the presenters to share their insights - we encourage you to watch the full on-demand webinars for even more details.

Data Visualization 75

Data Visualization User Testing Information Product Research 75

Userpilot

APRIL 30, 2024

Growth marketing is essential for SaaS businesses to build lasting customer relationships , adapt quickly to market shifts, and drive consistent revenue. Market development targets new markets with existing products, while product development – existing markets with new products.

Analytic Tools 91

Analytic Tools Feedback Software Data Visualization Onboarding KPIs 91

ProductPlan

MARCH 17, 2021

Ensuring your products and services bring joy to customers at every stage of their journey will help grow your business, helping it survive even in tough times. Any time you launch a new idea, a new product, or a new system, ask yourself the following questions: #1 Who will this serve? #2 Tapping into Technology.

User Testing 66

User Testing Reporting Tools Data Visualization Customer Feedback 66