The Product Coalition

MARCH 3, 2023

PLG is often compared to traditional inbound and outbound methods, which focus on more traditional marketing practices, such as email campaigns, advertising, lead generation, and sales activities, to name a few. A holistic CJ approach focuses on a unified experience, providing additional insights into customer behavior at every step.

Customer Experience 126

Customer Experience Customer Feedback User Testing User Friction 126

Userpilot

FEBRUARY 4, 2022

SaaS sales can be broken down into three models: self-service, transactional, and enterprise. A self-service SaaS sales process is best for companies with a simple and/or affordable product. Creating a user persona will help you target the right prospects and later use the same data to segment your in-app marketing.

Feedback Software 98

Feedback Software Research Software Reporting Tools Onboarding KPIs 98

Revulytics

FEBRUARY 12, 2019

I read with interest an article on CMS Wire about how many organizations are rethinking the product management role. These roles are called inbound product managers and outbound product managers, or technical product managers and strategic product managers. The same data can help in tracking profitability.

Data Visualization 66

Data Visualization Product Management Product Manager Outbound 66

Usersnap

FEBRUARY 14, 2023

In this article, we’ll share tips and advice all about SaaS go-to-market strategies , with questions to ask, things to consider, and data to research so you can start your commercial enterprise on the right footing. Every business offers different services; thus, every GMT strategy will differ. Let’s dive in!

Research Software 52

Research Software Feedback Software User Testing Product launches 52

Business of Software Conference

NOVEMBER 16, 2023

And while advances in technology like ChatGPT and other artificial intelligence tools can now mimic humanity and sound more like humans and less robotic, they’re still imperfect tools. Outbound Calls Depending on your product, making outbound sales calls can have a big impact on your customer acquisition numbers.

Research Software 52

Research Software Feedback Software User Testing Customer Experience 52

Intercom, Inc.

JANUARY 28, 2020

In fact, with Intercom acting as the central solution for customer communications, GetAccept has been able to grow revenue by 450% in the last year alone, serving more than 25,000 users in over 2,000 different enterprise companies worldwide. In SaaS you want all relevant and historical data to be automatically aggregated in one source.

Customer Communications 138

Customer Communications Inbound Customer Experience Outbound 138

ProductPlan

MARCH 17, 2020

upsell new services). Product Vision : Influencing the company’s mission statement may be beyond the scope of the PM (particularly for a large enterprise vs. a small business that only has one product), but PMs can own a product vision and align the product team to it. A product strategy includes a product vision statement (e.g.,

Outbound 74

Outbound Product Management Product Manager Inbound 74

Userpilot

APRIL 8, 2022

You can watch the full interview on Finding Product-Market fit here , or read this article for a summary of the key points. Joanna founded and ran the Kolko PR agency from 2010 to 2016 where she noticed there was a need to automate the PR processes and there was no tool on the market to make that possible. What is Product-Market fit?

User Testing 98

User Testing Feedback Software Research Software Product Marketing 98

Intercom, Inc.

JULY 29, 2021

Rather, everything is an iterative process of building the service, rolling it out to users and keep improving it as you get new data and feedback. We’ve gathered a list of articles, videos, and podcasts you can check out: Planning for hypergrowth in EMEA with Mark Rudden of Browserstack. Caught your interest?

Feedback Software 223

Feedback Software Reporting Tools Customer Experience Weak Development Team 223

Usersnap

JANUARY 20, 2023

When choosing an appropriate customer support tool, you want to make sure that it ticks all the boxes your team requires. Each method requires different tools to achieve the desired outcome. To be successful, you need to equip your support staff with the right customer support tools to deliver superior customer service.

Feedback Software 52

Feedback Software Analytic Tools Research Software Reporting Tools 52

eG Innovations

NOVEMBER 19, 2021

Amazon Web Services (AWS) is one of the most comprehensive and broadly adopted cloud service providers in the industry, offering over 200 fully featured services from data centers globally. A recent survey estimates that AWS is the largest cloud service provider and accounts for 32% of the worldwide cloud services market.

Data Visualization 59

Data Visualization Analytic Tools User Testing Customer Experience 59

Intercom, Inc.

JANUARY 16, 2019

Only then will you have the foundation to consistently win new customers, upsell existing ones and see the kind of predictable growth that’ll be the making of your company. The result is greater penetration into the enterprise, higher product appreciation, and more revenue from a given customer. LB Harvey, VP of Sales, Intercom.

Weak Development Team 156

Weak Development Team Data Visualization Strategy User Testing 156

Intercom, Inc.

JULY 9, 2020

When taken in the context of his ‘coming of age’ alongside SEO it’s little wonder that his insights on the topic are worth hearing. We hear Kevin’s predictions for the future of SEO and why keywords might not be as important as we think. And I would say I have a very analytical and ambitious mind.

Analytic Tools 199

Analytic Tools Research Software Data Visualization Technical Review 199

Userpilot

JULY 24, 2023

Offering self-service support. Account-based marketing is the preferred approach for enterprise solutions while software bundles often leverage email marketing to generate sales. Some SaaS marketers prefer to look at the data from your current customers and use that as a foundation for user personas. Focus group insights.

Analytic Tools 94

Analytic Tools Feedback Software Data Visualization Marketing 94

Intercom, Inc.

SEPTEMBER 8, 2021

At Slack, she rose through the ranks from an Account Executive to a Senior Enterprise Leader, and by the time she left Slack six years later, their revenue had grown from about $12 million in ARR to more than a billion dollars. ’ It’s also important to purchase tools for scale. What do we need to change?

Weak Development Team 118

Weak Development Team Feedback Software User Testing Customer Experience 118

The Product Coalition

JANUARY 25, 2019

Like many, I’ve read the articles and seen the videos of the ten or so genius tech founders we all hear about repeatedly. That article focused on how to expand your skills, and use your existing company connections to get your foot in the door (because you’re already on the inside of that particular door).

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Weak Development Team Product Management Product Manager User Testing 60