Article Development Onboarding KPIs Outbound 
Userpilot
NOVEMBER 20, 2022
A high-level strategic plan is the life force of a successful product marketing campaign. This article dives into what a marketing roadmap is and how you can build yours effectively. Some broad templates you may use include the go-to-market strategy , new user onboarding, and in-app campaign roadmap templates.
Bain Public
JANUARY 11, 2022
Let’s face it, most organizations have poor habits around roadmap completion — this is why getting leadership (or stakeholders) to develop consistent, stable and familiar routines reinforced through repetition and communication is valuable. Saying no isn’t always easy, but it plays a big part in contributing to a healthy product culture.
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Userpilot
OCTOBER 25, 2022
If you’re wondering what strategic product management is, you’ve come to the right place! In the article, we’re looking at the responsibilities of strategic product managers and how they can use data effectively to shape product strategy and deliver delightful experiences to users!
Userpilot
SEPTEMBER 7, 2023
In this article, we’ll cover B2B customer journey stages, how to build a B2B customer journey map, and the right tools to use. A customer journey map is a visual representation outlining the entire experience a customer goes through when interacting with your product, from discovery to conversion and beyond.
Userpilot
FEBRUARY 25, 2021
Creative email strategies and other outbound hacks, and of course, this playbook wouldn’t be complete without Product-led growth frameworks that have led to double-digit ARR growth rates. Outbound vs. Inbound. Product-led growth. Inbound and Outbound Success Stories. Content Marketing. in revenue in 2020.
Userpilot
OCTOBER 8, 2021
If you want to take your SaaS company's MRR to the next level , it might be time for you to investigate the subject of product growth platforms. By turning your product itself into a viral sales engine, these platforms take the pressure off traditional sales and marketing departments — and, of course, their associated budgets.
Userpilot
FEBRUARY 4, 2022
We’ll also go over how to improve essential SaaS sales metrics like customer acquisition cost, annual recurring revenue, average purchase value, and expansion MRR so you can make the most out of your SaaS product. A self-service SaaS sales process is best for companies with a simple and/or affordable product.
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