The Product Coalition

SEPTEMBER 8, 2022

No matter what kind of product you have, the first order issue you’ll need to address as a product manager is Search Engine Optimization (SEO). We need to know what job they are doing, what problem they are solving, and what words they use to describe those things… before they know that the solution is out there.

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The Product Coalition

DECEMBER 2, 2021

In the world of mobile, the method you choose to build your mobile app will impact how well it works with users signing up via different acquisition channels?—?especially In some cases, development and technology choices may even stop you from using certain acquisition channels. The only technical requirement is to have a mobile app.

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Userpilot

JULY 27, 2023

Confused about trying to understand SaaS roles? SaaS companies have many moving parts, and it can be difficult to determine who does what. In this article, we’ve outlined the major roles that move the needle in terms of product growth alongside their KPIs and current salary ranges. What is a SaaS business model?

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Intercom, Inc.

FEBRUARY 26, 2018

by Rich Archbold, Senior Director of Engineering at Intercom. The same is true in software. In this battle, I’ve found a secret weapon hidden within one of our core engineering strategies, an idea called Run Less Software. When I say “execute”, I don’t simply mean the engineering challenges of building something.

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Product Talk

NOVEMBER 22, 2023

Opportunity solution trees are a simple way of visually representing the paths you might take to reach a desired outcome. Below the opportunity space is the solution space. This is where we’ll visually depict the solutions we are exploring. Below the solution space are assumption tests. Next is the opportunity space.

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Product Talk

JUNE 1, 2022

There are several ways to do this, whether you rely on existing tools or build something into your product. For this edition of Product in Practice , we caught up with Dan Clem of Zonar Systems to learn how he set up user interview recruiting and began interviewing customers weekly as a result. and “Who else was there?”

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Userpilot

DECEMBER 21, 2022

Marketing analytics tools are a product marketing manager’s best friend. In this article, we cover: What are marketing analytics tools and why they are essential for marketing teams and marketing agencies? Key features to look for when shopping around for marketing tools. What are marketing analytics tools?

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Userpilot

DECEMBER 21, 2023

In this article, we’ve selected 24 of the best AI podcasts for you to listen to improve your knowledge of AI and keep up to date with the future of AI technology in product management and more. The platform encourages audience interaction, where listeners can suggest and vote for future episode topics. TL;DR Podcast.ai

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Userpilot

APRIL 3, 2024

Wondering how to create a resource center for your SaaS product? In this article, we’ll explore the core elements of a resource center, go over the steps of building one, and share some design examples to inspire you! Jira’s Resource Center effectively places common solutions at the top, enabling quick user access.

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Userpilot

JANUARY 9, 2024

In the world of SaaS, having a seamless user experience can make or break your company's success. In this article, we provide a step-by-step UX audit guide, a checklist for performing a heuristic evaluation, and various other actionable recommendations. There are several UX audit tools to consider when looking for options.

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Analytic Tools Data Visualization Feedback Software Research Software 100

The Product Coalition

MAY 16, 2021

Are you seeking a trusted app development company for a long-term partnership? Here we provide a brief overview of the best app developers for startups for 2021. From day one, most startups are concerned with the question “How to find the best technology partner.” You’re in the right place!

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Userpilot

MARCH 5, 2024

User behavior analytics tools are an essential part of the modern product manager’s toolkit. These robust tools help you track and analyze crucial user behavior data. This article explores the top behavioral analytics tools to help you choose the right one for your needs.

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Userpilot

JANUARY 8, 2024

This article shows you how. As you read on, you will learn: The power of search engines, content marketing, and existing user testimonials and how to leverage them to win new users. In-app strategies for converting free or trial users to paying customers. Focus on the right customer acquisition channels.

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Userpilot

JULY 19, 2021

The study showed that companies that get customer success right prioritize technologies that improved customer experience. A Customer Engagement Platform (CEP) is an example of a tech solution that can help you achieve a great customer experience. What is a customer engagement platform (CEP)? Revenue growth.

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Userpilot

JUNE 30, 2023

Content localization is absolutely essential for SaaS companies. Our article provides guidance for SaaS teams on how to effectively localize their content. However, it often requires wider changes like cultural adaptation, search engine optimization, or adjustments to the UI, date formatting, currencies, and payment systems.

Research Software 90

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Userpilot

AUGUST 29, 2023

Product management is equal parts art and science – and it’s vital to the success of your SaaS. While the product manager’s role may differ from one organization to the next, they will still work with dedicated product owners, engineering and design teams, data analysts, and product marketing managers.

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Intercom, Inc.

AUGUST 20, 2020

Unpacking this central conundrum is at the heart of Alex Wolf’ s work – the self-described “consumer-facing anthropologist” has made a career by thinking deeply and talking widely about issues related to the pervasive role of technology in modern life. She asks what are the risks involved in “outsourcing” so many of our skills to technology.

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Userpilot

SEPTEMBER 5, 2021

Are you looking for the best strategies on how to market software products? Marketing software products can be challenging with the abundance of tools out there saying they do everything for everyone. How is marketing for software products different? What does a software marketing strategy for SaaS looks like?

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Userpilot

DECEMBER 13, 2023

This is the main focus of the article. According to Jamie Levy, the main tenets of a UX strategy are business strategy, value innovation, validated user research , and frictionless UX. How do you develop a robust UX strategy? A robust UX strategy is also a valuable differentiator helping you stand out in competitive markets.

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Userpilot

AUGUST 29, 2022

What is engineering as marketing and how can it help you drive product growth and boost your authority in your industry? In this article, we’re going to cover everything you need to know about engineering as marketing, including: What is engineering as marketing? Your tool can help them realize that.

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Research Software Engineering User Testing Marketing 91

Userpilot

APRIL 28, 2023

Wondering how to build a knowledge base in-app for your SaaS product? In this article, we’ll explore why you need a knowledge base, its core elements, how to build a knowledge base for your product, and the best knowledge base tool. Help articles enable customers to find answers to their questions on their own.

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Userpilot

APRIL 22, 2024

Product feature analysis is a powerful tool in the SaaS product manager’s arsenal. This article aims to simplify feature analysis. This analysis isn’t exclusive to SaaS; the principle applies when analyzing physical attributes for hardware products. We cover: Types of product features. Ready to begin?

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UX Planet

FEBRUARY 21, 2024

As a Product Designer working in a high-performing software team, I am tasked and responsible for championing user value, ensuring that the end user's needs are met when using the product. To stay focused and ensure that I deliver value to my team, here are 5 good, yet simple tools that I utilize in my day-to-day as a Product Designer.

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Userpilot

JANUARY 22, 2024

A product marketing framework is like a compass that guides you through the complex, fast-paced world of SaaS. In this article, we dive deep into what a product marketing framework is and explore its essential components. First, you need to research your audience and the available framework options.

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Feedback Software Research Software Analytic Tools Product Research 100

Userpilot

APRIL 27, 2021

Companies need a stack of SaaS onboarding tools to create personalized experiences and bring users to their “Aha! They needed a combination of their own product for personalized video onboarding, Intercom for email automation, a tool for customer segmentation, and another tool to measure the results.

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Analytic Tools Feedback Software Research Software Data Visualization 52

Userpilot

APRIL 21, 2024

Wondering how to build a conversion path for your SaaS product or e-commerce site? Userpilot is a product growth platform. It helps create in-app experiences to optimize user conversions. How to create an effective conversion path Ready to build a successful conversion path for your SaaS product? Let’s get to it!

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Research Software Feedback Software User Testing Reporting Tools 93

The Product Coalition

APRIL 7, 2021

Are you searching for the tech and design partner you can trust while building your mobile app together? This article may help you find the right company. As a consequence of this, the mobile app development industry is on the rise now. Droids on Roids provides the 1st app demo within 7 days.

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Userpilot

NOVEMBER 23, 2023

This article explores both hard and soft skills that product managers need in their everyday work, so if you’re curious to learn more, dive right in. Extensive market research is essential to assess the competitive landscape, identify opportunities, and shape the product vision. Product manager skills: market research.

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UX Planet

FEBRUARY 11, 2024

Personalized apps or websites make users feel like the platform just gets them and understands what exactly they need. In this article, we’ll be learning what personalization in user experience means, different forms of personalization which exist, and how personalization can impact brands.

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Usersnap

FEBRUARY 23, 2022

Every SaaS company, whether B2B or not, looks to get more intimately connected with their customers’ needs and pains to grow. In order to understand customer needs, get more customer feedback , and use it actionably, the rise and importance of SaaS product management within digital companies are “mooning” ??. Which one wouldn’t?

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Feedback Software Research Software User Testing Systems Review 59

The Product Coalition

DECEMBER 11, 2023

AI tools for content creation, powered by advanced machine learning algorithms, analyze extensive datasets to discern patterns and trends. AI for content creation uses artificial intelligence technology to develop and improve various aspects of content development and refinement. What is AI for content creation?

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Usersnap

JULY 16, 2021

Google’s tech alone didn’t build them into a top company; User Research matters too! Instead, research first helped Google emphasize user personalization. Keep reading for info on Google’s current user research. Marketing research at Google first compiled search rankings. Definitely not!

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Userpilot

NOVEMBER 30, 2023

This is the main focus of the article, so if you’re after the answer, we’ve got you covered! Canva identified a market need for a user-friendly graphic design tool for non-designers and DocuSign for a secure solution to sign and manage digital documents and contracts. How do product managers identify market gaps?

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Userpilot

FEBRUARY 2, 2023

Content testing is a form of user experience research that measures the quality and performance of content. The purpose of this article is to introduce what content testing is, the methods of testing content, and a step-by-step guide to preparing and conducting your research. From website copy to in-app messages.

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The Product Coalition

FEBRUARY 23, 2024

This article is tailored for product managers eager to excel in interviews focusing on product sense and execution. The title “product manager” is often misapplied within the technology sector, leading to a disconnect between role expectations and actual responsibilities. I am not in favor of assigning home exercises.

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Userpilot

JUNE 30, 2023

Plenty of AI copywriting tools are in the market (and by the time I finish writing this article, there will probably be more) and each of them could be a good choice depending on your needs or budget. Userpilot is a product adoption platform that offers an AI-powered writing assistant to generate SaaS microcopy.

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Feedback Software Analytic Tools Research Software Data Visualization 98

Userpilot

OCTOBER 26, 2023

How can you implement them in the SaaS context? These are the main questions that the article explores. SaaS companies enhance customer acquisition and retention through personalized onboarding and in-app guidance. To see how Userpilot helps SaaS companies grow, book the demo! What are growth initiatives?

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