Automotive Product Strategy Software Review Strategy 
ProductPlan
MARCH 19, 2020
AI Product Management: Why Software Product Managers Need to Understand AI and Machine Learning. Whether companies dip a toe in AI waters or take a full-on plunge, AI initiatives are taking root everywhere–from automotive and retail to education and healthcare. Read the Essential Guide to AI Product Management.
Department of Product
JULY 29, 2022
Porsche, Audi and Volkswagen coexist in the same automotive market as global brands with unique products as a portfolio within VW Group. This is the result of unique product positioning. But a target customer for Audi may perceive higher value due to the connection to Porsche.
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ProductPlan
NOVEMBER 26, 2019
Do we think Matthew McConaughey is an automotive expert? Yet companies pay these famous folks tons of cash to pitch products and services to us. While marketers spend day-in-day-out thinking about why people buy, it’s important that product managers also have benefit-first thinking. As such, we often turn to online reviews.
Modus Create
FEBRUARY 15, 2023
From financial to healthcare , energy to automotive , organizations are modernizing legacy systems and embracing next-gen technologies. Rather, for many organizations, there is a growing gap between the strategy and planning teams responsible for the goals and initiatives, and the design and engineering teams required for their execution.
Mind the Product
DECEMBER 14, 2017
For example, Metacritic , the ratings website that hands out scores out of 100 based on weighted critic review scores, scores famous shows such as The Big Bang Theory and 2 Broke Girls at merely 57 and 66 respectively. While there were many decent offerings, the thing that stood out for me were products at two different extremes.
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