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Differences between B2B and B2C products

B2B Product Management

Getting confused between what to do as a B2B Product vs B2C Product manager role? It is important to understand what B2B and B2C products are. B2B products are products or services that are sold to other businesses, rather than to consumers. And B2C products are products or services that are sold directly to consumers.

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Customer care in a crisis: How support teams are navigating shifts in volume, wait times, and CSAT

Intercom, Inc.

” To find out, we surveyed 400 support managers, directors, and executives across both B2B and B2C and affected industries like media, healthcare, and technology. In our survey, nearly half (47%) of support teams report that inbound volume has increased since the outbreak and by an average of 51% above their normal volume.

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5 Types of B2B Customer Insights for SaaS and How to Collect Them [+Best Tools]

Userpilot

This post will take you through the 5 types of B2B insights, discuss the methods of collecting them, and show you the best tools for analyzing customer sentiment. TLDR B2B customer insights are the knowledge and information gained by companies that focus on businesses as individual customers.

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Why customer engagement is the key to business growth in 2022 and beyond

Intercom, Inc.

While this shift was already underway, the rate of digital transformation is now happening much faster than previously predicted due to the impact of the COVID-19 pandemic. Whether B2C or B2B, all businesses must now deliver digital experiences that are easy to use, delightful, and personal. This trend shows no signs of slowing down.

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11 User Flow Examples + How to Inform UX Design With Them

Userpilot

Build your user flow diagram. 11 User flow examples to inspire you to create your app flows: Basic user flow chart for logging in. Registration with authentication user flow. Forgot password user flow. Onboarding flow for new users. Referral user flow. Plan upgrade user flow. Session replays.

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AI Product Management: Why Software Product Managers Need to Understand AI and Machine Learning

ProductPlan

Artificial intelligence (AI) (and its subset, machine learning (ML)) is indisputably a rising star on the world’s technology stage. AI Product Management: Why Software Product Managers Need to Understand AI and Machine Learning. The company reports that AI shortened its development time from months to just weeks. Image Source.

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Why Digital Customer Success Is Crucial in 2023 and Beyond

Gainsight

According to a 2023 Trends and Outlook in Customer Success report from Bain & Company, retaining customers is at least five times more cost-effective than acquiring new ones. There’s no doubt that customer success (CS) has become existential to SaaS. This is where digital customer success (DCS) comes in.