Product Talk

JANUARY 31, 2024

After reading the Product Talk blog and Continuous Discovery Habits , Leann was ready to start putting some of the ideas into practice. We started continuous discovery in two areas—doing more interviews with our users and focusing on opportunities instead of solutions.

Product Research 224

Product Research Reporting Tools Feedback Software Customer Communications 224

Userpilot

JULY 19, 2021

The study showed that companies that get customer success right prioritize technologies that improved customer experience. A Customer Engagement Platform (CEP) is an example of a tech solution that can help you achieve a great customer experience. What is a customer engagement platform (CEP)?

Analytic Tools 98

Analytic Tools Research Software Reporting Tools Customer Communications 98

Userpilot

JULY 29, 2021

Are you looking for customer engagement solutions that can give you an upper hand in creating stronger customer relationships? It can be quite confusing if you don’t know what tactics will improve customer engagement in your product. What is a customer engagement solution?

Feedback Software 98

Feedback Software Analytic Tools Reporting Tools Customer Communications 98

Userpilot

OCTOBER 21, 2022

Looking for customer relationship management examples to inspire your brand? Toward the end of the article, we highlighted the types of CRM systems and different CRM tools that might be helpful to you. The impact of customer relationship management on your business: More user engagement. Marketing automation.

Analytic Tools 89

Analytic Tools Feedback Software Data Visualization Reporting Tools 89

Userpilot

APRIL 21, 2021

Put simply, good product marketing software helps your SaaS solve two fundamental problems: Build a product that users love on the basis of customer feedback Acquire and retain users of that product. But how do you choose good product marketing software? What is product marketing? What is product marketing?

Analytic Tools 53

Analytic Tools Feedback Software Research Software Customer Communications 53

Userpilot

OCTOBER 25, 2022

Looking for the best customer engagement tool for your SaaS company? There are plenty of solutions of customer engagement on review sites, but they don’t make the choice any easier. Instead, we decided to focus on customer engagement tools for in-app engagements in SaaS products. . Let’s dive in!

Analytic Tools 84

Analytic Tools Feedback Software Data Visualization Reporting Tools 84

Indicative

JANUARY 13, 2021

The Customer Data Platform market is no exception. That growth represents thousands of companies making investments in customer data and all the opportunities it can open, all the decisions it can drive, and more. Below, we cover everything you need to know about CDP platforms, including: What a CDP is.

Analytic Tools 80

Analytic Tools Research Software Customer Communications Data Visualization 80

Userpilot

NOVEMBER 16, 2021

Here at Userpilot , we’re seeing more and more SaaS companies using in-product messaging as a way to communicate quickly and efficiently with their customers. In-product messaging displays to your customer inside your product while they are using it. A definition of In-Product Messaging.

Feedback Software 89

Feedback Software Messaging Onboarding KPIs Customer Communications 89

Userpilot

JUNE 3, 2022

Trying to find the best product marketing resources for 2022? As the market gets more competitive, SaaS companies are increasingly relying on product-led marketing strategies to gain traction. Therefore, as a product marketer, you need to continually update your skills to remain relevant in a constantly changing industry.

Research Software 88

Research Software Analytic Tools Feedback Software Data Visualization 88

Intercom, Inc.

MAY 8, 2018

For marketers like me, this is an incredibly powerful concept. It means messengers are no longer just for customer facing teams. With apps on the home screen, we can use messengers to drive conversion rates throughout the customer journey, like targeting certain prospects on the website or nurturing customers within our app.

Messaging 176

Messaging Customer Experience Customer Communications Positioning 176

Alchemer Mobile

FEBRUARY 2, 2021

This famous line from Field of Dreams is all too representative of how many app publishers face the ‘inessentiality’ of mobile marketing. It’s marketing. Without marketing, even the best apps struggle when it comes to customer acquisition and discovery. App marketing at its most basic. The bad news? The good news?

Feedback Software 264

Feedback Software Analytic Tools Research Software Product Research 264

Userpilot

SEPTEMBER 18, 2021

Aspiring product marketers – are you worried about nailing your product marketing manager job interview? Whether this is your first product marketing job or if you're moving to a new company, product marketing interviews can be intimidating. But if you know what to expect, you can prepare beforehand.

Onboarding KPIs 91

Onboarding KPIs Analytic Tools Research Software Product Marketing 91

Userpilot

JUNE 24, 2021

If your SaaS company is starting to see some traction, you’ve probably considered working with an onboarding platform in order to reduce Time To Value (TTV) for your users. But the million-dollar question is: which onboarding platform should you choose? What is an onboarding platform? Onboarding platform example #1: Userpilot.

Analytic Tools 52

Analytic Tools Customer Communications Onboarding KPIs Data Visualization 52

Userpilot

NOVEMBER 17, 2022

There’s a science to successful customer onboarding, and following the client onboarding best practices in this article will set you on the right path. Read on as we explore client onboarding and how to combine creativity, thoughtfulness, and the right onboarding software to help customers ‘get’ your product.

Feedback Software 95

Feedback Software Customer Experience Analytic Tools Research Software 95

Userpilot

OCTOBER 30, 2022

There’s just one secret: keep the customer happy and satisfied at every point in their journey. That sounds basic, but it can get complicated as your customer base grows. Customer success or customer support, which department should you focus on to drive retention? Streamline team communication.

Feedback Software 85

Feedback Software Data Visualization Customer Communications Customer Experience 85

Userpilot

NOVEMBER 3, 2022

Best practices for creating your knowledge base: Know your purpose: Identify the target audience (employees or customers?). Set goals for your knowledge base and determine the best content formats and knowledge base software to use. Give customers easy access to information by using tags and having a search function.

Analytic Tools 92

Analytic Tools Feedback Software Customer Communications Data Visualization 92

Intercom, Inc.

DECEMBER 14, 2022

This October, we were delighted to present our sleekest, most powerful Messenger yet – the only fully customizable messenger that you can truly make your own, optimizing the experience of both your team and your customers throughout their journey. Tickets have been one of our most common customer requests.

Data Visualization 104

Data Visualization Feedback Software User Testing Customer Communications 104

Userpilot

JANUARY 23, 2023

A successful customer retention strategy starts with effective communication – the right message to the right audience at the right time. Marketing segmentation comes in handy here. In this article, we cover: How is marketing segmentation used in customer retention? Why is retention important in SaaS?

Customer Experience 92

Customer Experience User Testing Feedback Software Customer Feedback 92

Userpilot

OCTOBER 25, 2022

Read on as we explore the various types of self-service portals and how to create them for your customers. A self-service portal is a platform that provides guides and resources to help users get their jobs done. These platforms are hosted on webpages or in-app and are commonly used for customer and employee education.

Data Visualization 85

Data Visualization Analytic Tools Customer Communications Customer Experience 85

Userpilot

SEPTEMBER 18, 2021

Aspiring product marketers – are you worried about nailing your product marketing manager job interview? Whether this is your first product marketing job or if you're moving to a new company, product marketing interviews can be intimidating. But if you know what to expect, you can prepare beforehand.

Onboarding KPIs 52

Onboarding KPIs Analytic Tools Research Software Product Marketing 52

Userpilot

SEPTEMBER 18, 2021

Aspiring product marketers – are you worried about nailing your product marketing manager job interview? Whether this is your first product marketing job or if you're moving to a new company, product marketing interviews can be intimidating. But if you know what to expect, you can prepare beforehand.

Onboarding KPIs 52

Onboarding KPIs Analytic Tools Research Software Product Marketing 52

Userpilot

NOVEMBER 2, 2022

Today’s SaaS market is highly competitive, and in this industry with a lot of similar products and prices, superior customer service makes all the difference. There is much work to be done, from recruiting and training support agents, to purchasing expensive tools and working shifts. How can you use AI in customer service?

Artificial Inteligence 93

Artificial Inteligence Data Visualization Reporting Tools Customer Experience 93

Userpilot

JUNE 30, 2022

While everyone talks about product-market fit, finding product-customer fit is equally important when it comes to engaging the right customers and driving success. You’ve achieved product customer fit when your product and its functionality help the user get their job done in the easiest and fastest way.

User Testing 86

User Testing Feedback Software Analytic Tools Customer Experience 86

Userpilot

SEPTEMBER 18, 2021

Aspiring product marketers – are you worried about nailing your product marketing manager job interview? Whether this is your first product marketing job or if you're moving to a new company, product marketing interviews can be intimidating. But if you know what to expect, you can prepare beforehand.

Onboarding KPIs 40

Onboarding KPIs Analytic Tools Research Software Product Marketing 40

Intercom, Inc.

JANUARY 2, 2019

This next chapter has already begun, with our new automation technologies like bots and the ability for our customers to connect Intercom with more of the other tools they use every day. In doing so, they have been able to unlock new efficiencies for their teams and their customers.

Technical Review 141

Technical Review Analytic Tools Feedback Software Customer Communications 141

Userpilot

JUNE 17, 2021

If you need a versatile tool that will cover most of your customer education bases, give Userpilot a try. Demonstration content, or “demo content” for short, is made-up, placeholder customer data that businesses show to users in order to demonstrate a product use case that is relevant to them. What is demo content?

Analytic Tools 98

Analytic Tools Demo Customer Communications Data Visualization 98

Usersnap

AUGUST 31, 2019

First, it asks the user to rate the feature with a radio point system, then there’s an optional text area to leave comments and suggestions. It is interesting to see how Google plays the game of proactive customer feedback. Getting customers to verbalize their opinions offers deeper and more actionable insights for improvements.

User Testing 95

User Testing Feedback Software Customer Feedback Data Visualization 95

Userpilot

JUNE 22, 2022

It helps you reduce the workload on your customer service team, improve the in-app support experience, boost customer satisfaction and drive adoption. Userpilot is a code-free tool that allows you to create in-app help centers and provide self-service support with an easy and quick setup. What is in-app help? Source: Airtable.

Onboarding KPIs 52

Onboarding KPIs Reporting Tools Customer Experience Customer Communications 52

Userpilot

JANUARY 23, 2023

Real-time personalization is beneficial because it gives a better customer experience , drives more engagement , builds customer trust and loyalty , and increases lifetime value. To implement real-time personalization in your SaaS, start by collecting customer data from multiple sources using surveys and customer analytics tools.

Customer Experience 92

Customer Experience Analytic Tools Feedback Software Data Visualization 92

BrainMates

FEBRUARY 26, 2019

Having spent several years playing both Marketing and Product Management roles, I can confidently suggest that every Product Manager who wants to make a significant impact on the overall success of the business should switch to Product Marketing roles several times in his career. Both have to build the customer’s view of the world.

Product Marketing 75

Product Marketing Feedback Software User Testing Marketing 75

Userpilot

MARCH 29, 2022

Product-led growth is neither an entirely new topic nor drastically different from other strategies such as marketing-led or sales-led. However, using a PLG strategy doesn’t mean you should get rid of your marketing department. When ‘Zoom’ entered the market scene, it faced stiff competition from some industry giants.

Feedback Software 90

Feedback Software Onboarding KPIs User Testing Strategy 90

Usersnap

JUNE 17, 2019

Customers are incapable of explaining their problems. Most of the time, the core question customers are asking is easy to answer. It’s the message and the way they convey it that makes the matter confusing. You are the middleman between customers and your company. A Story About The Transformation Of Customer Support.

Reporting Tools 76

Reporting Tools Feedback Software User Testing Customer Feedback 76

Userpilot

JULY 2, 2022

While a price increase announcement can be seen as negative news for your customers, communicating it right will help you ease the tension and retain your customers. The most important thing is to use different channels including in-product communication , email, social media, and website. A banner is good. But what next?

User Testing 90

User Testing Feedback Software Customer Experience Customer Feedback 90

Userpilot

AUGUST 29, 2022

Sentiment analysis helps determine customer sentiment with accuracy. It involves using modern technology, such as artificial intelligence, machine learning, and natural language processing, to understand the emotional undertone behind a body of text. You can significantly enhance your customer experience using sentiment analysis.

Feedback Software 83

Feedback Software Customer Experience Customer Feedback Product Research 83

Userpilot

SEPTEMBER 29, 2022

Measure customer engagement KPIs and metrics across the user journey and make iterations. Use social proof in your marketing materials. Track product usage and in-app customer behavior to glean valuable insights. Re-engage inactive users with email marketing. Communicate product changes in a proactive manner.

Feedback Software 52

Feedback Software B2B Customer Feedback User Testing 52

Userpilot

AUGUST 31, 2022

Brands that know how to create raving fans will always take the lion’s share of customers. Fans will become their biggest marketing assets, freely sharing about the product and creating a network effect that pulls others in and drives product growth. It’s now your turn to convert everyday customers into raving fans.

Feedback Software 83

Feedback Software User Testing Customer Experience Onboarding KPIs 83

Alchemer Mobile

JUNE 20, 2019

Not only did the company respond to each and every message across different social media channels, it also provided their customers with immediate help by paying for replacement vehicles and covering the other expenses incurred as a result of the issues they had with their cars. Leverage Complaints in Your Content Marketing Strategy.

Feedback Software 210

Feedback Software User Testing Customer Feedback Customer Experience 210