Indicative

JULY 24, 2019

This is the last installment of our Behavioral Analytics 101 blog series! Consider these posts your crash course in answering fundamental marketing and product questions in Indicative. Optimize your customer journey by analyzing A/B test results. Master Dashboard tips and tricks. Dashboards. Today’s Goal.

Data Visualization 40

Data Visualization Dashboard Analytic Tools User Testing 40

Userpilot

AUGUST 16, 2022

Marketing experiments give you an insight into how well marketing strategies will perform before implementing them. In this article, we’ll start by exploring how to conduct a marketing experiment and give you different experiment ideas to try in your SaaS business. Email marketing experiments. Analyze existing data.

Research Software 96

Research Software Feedback Software Analytic Tools Customer Experience 96

Userpilot

JUNE 12, 2023

Marketing surveys let you understand brand perception, analyze customer sentiment , and identify improvement areas. TL;DR A marketing survey uses well-crafted questionnaires to gather information about your target audience and their sentiment on your company and competitors. Typeform – best for long-form market research surveys.

Data Visualization 81

Data Visualization Product Research Research Software Analytic Tools 81

Intercom, Inc.

DECEMBER 6, 2019

Not that long ago, the notion that you could send a message straight into the pockets of millions of people, capturing their attention at the touch of a button, would have sounded like the stuff of a marketer’s dreams – but that’s exactly what push notifications offer. Always A/B test. Types of messages that provide value.

User Testing 138

User Testing Marketing Customer Experience Data Visualization 138

Userpilot

SEPTEMBER 5, 2021

Are you looking for the best strategies on how to market software products? Marketing software products can be challenging with the abundance of tools out there saying they do everything for everyone. How is marketing for software products different? This means marketing doesn't stop when a lead (trial user) is acquired.

Feedback Software 93

Feedback Software Analytic Tools Research Software Software Review 93

Product Talk

FEBRUARY 14, 2024

We were so inspired by Tali’s enthusiasm that we just had to share her story here on the Product Talk blog. Tali directs Texthelp’s product management team in the Nordic region, which creates products tailor-made for the educational market in Sweden, Norway, and Denmark. Do you have your own Product in Practice you’d like to share?

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Analytic Tools Research Software Product Research Data Visualization 220

Userpilot

MARCH 22, 2021

The world of software is crowded with a variety of product marketing tools that are ‘supposed’ to transform your workflow. Product Marketing tools that can add real value to your business do exist, but finding the right software in such a noisy environment can be challenging. Product Marketing Tools Overview. Ready to dive in?

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Analytic Tools Feedback Software Research Software Data Visualization 98

Userpilot

APRIL 16, 2024

In this blog, we’ll discuss the steps to help you get started and outline a few tools that’ll come in handy. You will, however, need access to an analytics dashboard to generate and monitor these reports. A/B testing – Test variations of different in-app experiences to find the best combination for improved user experience.

Data Visualization 102

Data Visualization Analytic Tools Feedback Software Reporting Tools 102

Usersnap

MARCH 16, 2020

Beta testing and User acceptance testing (UAT) are two of the most common types of tests to validate your development before launching your SaaS product or website. “Do In this article, you’ll read about the different use cases of the two and get guidance on setting up these testing processes and their environments.

User Testing 59

User Testing Product Research Feedback Software Testing 59

Userpilot

JANUARY 9, 2023

Every good product marketer knows; the only thing better than acquiring new customers is retaining existing customers. Can personalized retention marketing grow your customer’s lifetime value and customer retention rate? This article considers all you need to know about retention marketing. Let’s begin!

Feedback Software 92

Feedback Software Analytic Tools Research Software Customer Experience 92

Mixpanel

OCTOBER 6, 2022

Over the course of my career, I’ve sat in dozens of conference rooms, Zoom meetings, retreat centers, and team outings all created with the sole purpose of getting Marketing and Product talking. There are product goals and marketing goals. Our customer doesn’t care what’s Product and what’s Marketing. There are P1s and P2s.

Data Visualization 59

Data Visualization Onboarding KPIs Marketing Analytic Tools 59

Userpilot

DECEMBER 22, 2023

Marketing copy aims to promote the product and motivate users to buy it, so it uses engaging and emotionally evocative language. Before releasing the microcopy to the world, test it, just like other aspects of the product. For example, run A/B and usability tests. A/B test in Userpilot. Get the demo to see how!

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Analytic Tools Feedback Software UX Data Visualization 100

Userpilot

JUNE 20, 2022

Running A/B tests and making data-driven decisions is essential if you are passionate about enhancing your customer experience, boosting retention, and increasing revenue. But how do you run successful tests? You can test color changes or even the entire user interface. Don’t confuse usability testing with A/B testing.

User Testing 52

User Testing Product Research Feedback Software Testing 52

Userpilot

SEPTEMBER 5, 2021

Are you looking for the best strategies on how to market software products? Marketing software products can be challenging with the abundance of tools out there saying they do everything for everyone. How is marketing for software products different? This means marketing doesn't stop when a lead (trial user) is acquired.

Feedback Software 52

Feedback Software Analytic Tools Research Software Software Review 52

Userpilot

SEPTEMBER 5, 2021

Are you looking for the best strategies on how to market software products? Marketing software products can be challenging with the abundance of tools out there saying they do everything for everyone. How is marketing for software products different? This means marketing doesn't stop when a lead (trial user) is acquired.

Feedback Software 52

Feedback Software Analytic Tools Research Software Software Review 52

The Product Coalition

DECEMBER 27, 2022

The crypto market is not unfamiliar to the ever-growing NFTs! The NFTs, or the Non-Fungible Tokens, first appeared in the market in 2014 and have constantly been evolving ever since. This blog will be sharing some of the most informative and interesting development of web3’s favorite NFT marketplace.

Data Visualization 116

Data Visualization Technical Review Systems Review Software Review 116

Userpilot

JUNE 5, 2023

What is a product-market fit survey ? TL;DR The product-market fit (PMF) survey helps a business measure if its product meets market demand and if it’s good enough that users are ready to pay for it. If the PMF score is above 40, you’ve achieved the product-market fit. What is a product-market fit survey?

Product Research 90

Product Research User Testing Data Visualization Analytic Tools 90

Userpilot

MAY 21, 2023

Before you build a complete feature, run prototype tests to validate the ideas. Popular validation techniques involve fake door testing and the Wizard of Oz. Always beta-test your features before releasing them to the whole user base. Feature releases are necessary to achieve and maintain a competitive edge in the market.

Onboarding KPIs 81

Onboarding KPIs Feedback Software User Testing Product Research 81

UX Studio

MARCH 1, 2024

But with so many options flooding the market, it’s easy to feel overwhelmed. Our blog post guides you through the maze of AI research tools. While some team members immersed themselves in articles and courses, others extensively tested AI tools within the given timeframe.

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Data Visualization Research Software Product Research Analytic Tools 97

Userpilot

MAY 5, 2022

There are several reasons why a SaaS business will choose a micromarketing campaign over traditional marketing strategies to engage existing users and attract new ones. In this blog post, you’ll learn: What micromarketing is. Micromarketing is a form of marketing that is targeted at fewer people in a niche group.

Research Software 95

Research Software User Testing Customer Experience Data Visualization 95

Userpilot

DECEMBER 31, 2022

The top digital analytics tools on the market are Userpilot, Mixpanel, and Google Analytics. Userpilot is a product adoption tool with valuable features like segmentation, A/B testing, and real-time data tracking that help you meet customer needs. Userpilot allows you to test all new hypotheses with A/B testing.

Data Visualization 95

Data Visualization Analytic Tools Feedback Software Reporting Tools 95

Userpilot

JUNE 20, 2023

TL;DR Product idea validation is a process during which product teams test and tweak the product concept to ensure it satisfies a real market need. Apart from testing the demand for the product, idea validation helps teams assess if they have the necessary expertise and resources to build the product.

User Testing 89

User Testing Product Research Feedback Software Customer Feedback 89

Amir Rozenberg

FEBRUARY 21, 2018

When choosing your digital transformation strategy, there are key tradeoffs to understand between what are seemingly conflicting agendas: getting features to market faster, increasing presence on users’ devices vs. maintaining high application quality. Using test automation, they are able to ensure the integration actually works.

User Testing 72

User Testing Agile Data Visualization Product Research 72

Userpilot

JUNE 6, 2023

While product analytics focuses primarily on what happens inside the product, the focus of marketing analytics is mostly on the ‘outside’ – customer acquisition, conversion , and retention. Apart from product teams, product analytics benefit product marketing managers , UX designers , customer success managers, and developers.

Data Visualization 64

Data Visualization Analytic Tools Feedback Software Onboarding KPIs 64

Userpilot

APRIL 7, 2023

Collect market research insights from industry reports, census data, Google trends, user persona canvas and surveys, social listening, discovery interviews , and customer reviews. B2B and B2C clients also differ in terms of their customer base, data sources, sales cycles, and marketing approaches.

Data Visualization 91

Data Visualization Analytic Tools Feedback Software Research Software 91

Userpilot

FEBRUARY 26, 2023

However, with so many analytics tools available in the market, is Mixpanel the best option for your business? A/B testing in Mixpanel helps you track user interactions to determine which version of a feature or product works best. Mixpanel dashboard homepage. What is Mixpanel? Mixpanel vs Google Analytics. Interactive reports.

Data Visualization 94

Data Visualization Analytic Tools Feedback Software Software Review 94

Userpilot

JULY 5, 2023

Measure product-market fit to understand if you’ve met your customer expectations. Utilize A/B tests to understand what works better for customers and offer them positive customer experiences. After collecting the responses, you can easily visualize the data with a dashboard using tools like Userpilot.

Customer Satisfaction 96

Customer Satisfaction User Testing Data Visualization Customer Experience 96

Userpilot

DECEMBER 11, 2022

Running A/B tests to evaluate and optimize the conversion rate. With Userpilot’s powerful segmentation, you can analyze your customers by their behavior, feedback or activity, and segment them to create a more effective marketing strategy. Run A/B tests to test and optimize the conversion rate. Userpilot Dashboard.

Analytic Tools 97

Analytic Tools Feedback Software Data Visualization User Testing 97

Userpilot

APRIL 13, 2022

The marketing team uses collected data to optimize CTA placements and tailor marketing messages on the website to increase the website’s conversion. Product marketers: to understand how marketing campaigns work by tracking the numbers of clicks on links and CTA. Email-marketing-analytics.

Analytic Tools 93

Analytic Tools Data Visualization Feedback Software Customer Feedback 93

Userpilot

MAY 17, 2023

Iterative testing allows you to improve product experience incrementally. A/B testing , usability testing , or session replay analysis are examples of techniques you can use. Apart from the product itself, it’s shaped by factors like marketing, ease of purchase, or the quality of customer support.

Customer Experience 89

Customer Experience User Testing Analytic Tools Feedback Software 89

The Product Coalition

JULY 13, 2022

In this article, we will go over 5 of the best FullStory alternatives on the market, explain what each one does best and how they compare to help you narrow down your choices. In terms of reporting, UXCam’s drag and drop team dashboard is easy for non-technical team members to use. What are the best FullStory alternatives?

Data Visualization 110

Data Visualization Analytic Tools Feedback Software Reporting Tools 110

Userpilot

MARCH 29, 2023

How can it help product and marketing teams make data-driven decisions and improve the user experience at different stages of the customer journey? feature usage), digital marketing data (e.g., Finally, it’s time to embed the findings into your product or marketing strategy. What’s digital analytics?

Data Visualization 87

Data Visualization Analytic Tools Embedded Analytics Feedback Software 87

Userpilot

OCTOBER 21, 2022

Marketing automation. The 3 types of CRM systems: Collaborative CRM: Aligns business activities and facilitates collaboration between marketing, customer support, and sales teams. Operational CRM: The main goal of this system is to streamline business operations, customer interactions, sales, and marketing processes in one place.

Analytic Tools 93

Analytic Tools Feedback Software Data Visualization Reporting Tools 93

Mixpanel

JANUARY 12, 2023

Don’t write marketing copy without understanding the customer and their pain points. The same is true with marketing collateral. As I’ve seen it applied, most keyword research is used to create a laundry list of blog posts to create words to fit into a sales page, so Google Search prioritizes your work. Keyword research.

Data Visualization 116

Data Visualization User Testing Research Software Product Research 116

Amir Rozenberg

FEBRUARY 21, 2018

When choosing your digital transformation strategy, there are key tradeoffs to understand between what are seemingly conflicting agendas: getting features to market faster, increasing presence on users’ devices vs. maintaining high application quality. Using test automation, they are able to ensure the integration actually works.

User Testing 48

User Testing Agile Data Visualization Product Research 48

UX Planet

JANUARY 18, 2024

It won’t cost a cent more, but your support keeps the power on and this blog thriving! If you’re signed in, the link will take you right to your dashboard. For marketing professionals, make sure you review it more closely, as you should for any AI generated content. Supporting the Blog — A Win-Win! You’ll need it now.

ChatGPT 97

ChatGPT Feedback Software Customer Experience Customer Feedback 97

Userpilot

MARCH 16, 2023

UserGuiding’s dashboard. Userpilot Userpilot’s dashboard. Appcues Appcues’ dashboard. It also offers dynamic personalization, 10 event tracking and goal creation options, and A/B testing. Chameleon Chameleon’s user onboarding dashboard. How much does UserGuiding cost?

Analytic Tools 94

Analytic Tools Feedback Software Data Visualization Reporting Tools 94