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How to Use Product Goals and Initiatives to Drive and Measure Success

Userpilot

Setting smart product goals is a vital skill for any sensible SaaS owner or product manager to get right. In this article, we’re going to explore what makes an effective product goal, the difference between goals and product initiatives, how to set them and make them work with your product backlog, and more.

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Building a Successful Growth Marketing Framework for SaaS

Userpilot

A properly-crafted growth marketing framework brings clarity and direction to your SaaS business. It identifies and stirs you towards the most important things you need to achieve sustainable product growth. This article discusses the best growth marketing strategies within the AAARRR funnel. Let’s begin.

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Building Your Customer Engagement Framework: All You Need to Know

Userpilot

Having a customer engagement framework in place will make it easier to organize your customer engagement efforts and track their results. TL;DR Customer engagement strategies can help build stronger relationships with your users and turn them into brand advocates down the line. What is a customer engagement framework?

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Product Managers’ Guide for Selecting the Right Product Metrics Framework

Userpilot

What’s a product metrics framework? We also look at how product managers can use Userpilot to implement product metrics frameworks. TL;DR A product metrics framework is a set of metrics used to measure the performance and success of a product so that you can improve it. Book the demo!

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Product Analytics Framework: A Guide for SaaS Companies

Userpilot

What is a product analytics framework and why is it important? We also look at: Different types of analyses to include in your framework How to develop a product analytics framework And, the best product analytics tools. Userpilot is a product adoption platform with advanced analytics features.

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Best SaaS Customer Activation Strategies That Drive Growth

Userpilot

Driving activation is a critically important skill for SaaS owners and product managers: in this article, we’re going to explore the most effective activation strategies for driving growth and engagement. A customer activation strategy is about devising the most effective customer journey in pursuit of that aim.

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How a Land and Expand Strategy Can Help You Drive Growth

Userpilot

What is a land and expand strategy? In this guide, we’re going to show you how a land and expand strategy can help you grow your revenue generation from existing clients by deploying a foot-in-the-door approach with your sales team! Select the right expansion strategy for your product, business goals, and pricing model (i.e.