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What Does a Product Marketing Manager Do? 8 Key Responsibilities

Userpilot

What does a product marketing manager (PMM) do? This is the question on the lips of many marketing professionals browsing through opportunities at tech companies. Chances are you already know their broad responsibility is to develop and implement a marketing strategy roadmap for a specific product.

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Product Strategist Salary [+ Resources to Advance]

Userpilot

In this guide, we’ll provide an overview of typical product strategist salaries, explore factors that can influence earnings, and share valuable resources to help you progress in your career. The vision should paint a picture of the future state the product aims to achieve and the value it will deliver to customers.

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Product Marketing vs. Product Management

PMLesson's Ace the PM Interview

So, what’s the difference between a Product Manager (PM) and a Product Marketing Manager (PMM)? Both Product Managers and Product Marketing Managers often work very closely together and share project ownership, they generally have different sets of responsibilities that require different skill sets.

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Product Market Fit Framework: How to Achieve and Maintain PMF

Userpilot

What is the product-market fit framework? How is product market fit different from product-customer fit? What should a product manager do to achieve and maintain the PMF? Product-market fit and product development are interconnected and happen in parallel. Let’s jump in!

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A Career in Product Marketing vs Product Management – What You Need to Know

Userpilot

Are you thinking about a career in product, but you’re not sure whether you should pursue Product Marketing or Product Management? To explain the difference in the simplest of terms: Product Managers build product features and Product Marketers promote them to their audience and users.

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What is the Product Manager Career Path? [Ultimate Guide]

The Product HQ

The product management profession is still developing and therefore many product managers’ jobs have not been clearly defined or agreed upon. The VP of Product sets the product vision for her team, ensures that product strategy is aligned, and coordinates with other executives to accelerate growth.

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Essential Group Product Manager Skills

The Product HQ

The engineering and designing staff and senior product manager must follow clear guidelines to provide technical specifications, requirements, and product features. It helps to determine whether there is a market or audience for the product, how the product best serves that market, or how to tackle potential competitors of the product.