The Product Manager Coach Blog

JANUARY 9, 2024

Although I strongly believe the role of product managers is indispensable to the success of a company, I also agree with Brian Chesky that product managers should be more strategic and active in what is often thought of as product marketing responsibilities, such as understanding market trends, customer needs, and the competitive landscape.

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Mixpanel

JANUARY 12, 2023

We’ve run dozens of customer interviews, analyzed our competitors, tracked our customer lifecycle, and aligned with the company vision: now we’re finally ready to write copy. It’s absolutely rooted in the empirical data that gives an objective understanding of your customers’ paint points and desires.

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Userpilot

JUNE 20, 2023

In Step 4, you seek customer insights and run experiments to assess user interest. Popular validation techniques include online surveys , user interviews and focus groups, and fake door tests. Once you launch the MVP, you can use product usage data and customer feedback to inform further iterations.

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ProductPlan

SEPTEMBER 30, 2021

Product professionals talk to customers and stakeholders to understand what’s important to them. They unpack their pain points to get to the root cause. They know the importance of a prioritization strategy and seek out opportunities to improve upon it. Product managers face limits due to the lack of a solid strategy.

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Userpilot

JULY 31, 2023

Chances are you already know their broad responsibility is to develop and implement a marketing strategy roadmap for a specific product. A PMM needs to be aware of several key metrics and KPIs , including acquisition cost, activation , conversion , NPS , adoption , and customer lifetime value. But what exactly does this entail?

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Userpilot

JANUARY 16, 2024

Task ChatGPT with identifying and formulating the best pricing strategy for your industry. Use ChatGPT to understand the motivations, goals, and frustrations of your users. Use ChatGPT to understand the motivations, goals, and frustrations of your users. How do customers currently discover and purchase products in our market? #2:

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Userpilot

JUNE 13, 2022

Are you looking for the best SaaS blogs and influencers to follow in 2022? We curated a list of the best SaaS blogs and influencers to help you learn more about SaaS and increase your revenue. We covered the best blogs on SaaS growth, product marketing , UX analytics, venture capital, and sales. What is a SaaS blog?

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Userpilot

OCTOBER 25, 2022

In the article, we’re looking at the responsibilities of strategic product managers and how they can use data effectively to shape product strategy and deliver delightful experiences to users! Product strategy defines who we are building for, what to build, and how to build it. What is product strategy?

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Userpilot

FEBRUARY 28, 2023

If you’re wondering what different types of customer feedback are and how to collect them, you’re in the right place! In this article, we look at 13 different ways to collect feedback that product managers can leverage to gain a deep understanding of customer needs and make informed product decisions.

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Userpilot

JUNE 29, 2022

Customers are more likely to remember your product if you tell them a compelling story. But as a product manager , creating a story that will capture a customer’s attention might not be in your wheelhouse. Your ideal customer, known as your buyer persona, is the hero of any good product story. Explain the product vision.

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Userpilot

MARCH 18, 2021

A successful customer retention strategy requires constant iteration and innovation to keep up with an ever-changing SaaS market environment. It’s also not like customer retention is the business of only one department. What We’ll Cover In Our Customer Retention Guide. TL;DR- 13 Customer Retention Strategies.

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Userpilot

NOVEMBER 19, 2022

Product service management is a marketing function whose objective is to keep track of customer and market need fluctuations and inform product development. However, the focus of product service management is on delivering a delightful service and fostering relationships with customers. Are you ready for the deep dive?

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Userpilot

SEPTEMBER 5, 2021

Are you looking for the best strategies on how to market software products? Strategies that drive engagement and i ncrease customer retention : announce new features in-app, use in-app gamification to drive engagement, and use exit surveys to reduce churn. What does a software marketing strategy for SaaS looks like?

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Userpilot

FEBRUARY 10, 2023

Actually, there are multiple types of personas for different teams, levels of research, and use cases—which you need to understand if you want to connect with customers. TL;DR A persona is a visual compilation of your customer’s problems, emotions, desires, jobs-to-be-done , and goals. Why is creating personas important?

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Userpilot

OCTOBER 30, 2022

There’s just one secret: keep the customer happy and satisfied at every point in their journey. That sounds basic, but it can get complicated as your customer base grows. Read on as we explore ways to keep users happy and retain them. Other metrics include customer churn rate , customer lifetime value, CSAT, etc.

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Userpilot

JULY 31, 2023

TL;DR Pendo is a product growth platform for product , marketing , customer success , and UX design teams. It enables businesses to analyze user in-app behavior , collect customer feedback to make data-led decisions, improve user onboarding, and communicate effectively with users. Let’s get right to it!

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Userpilot

JULY 20, 2022

It also outlines its stages, looks at the House of Quality, and how to make sure the Voice of your Customers is heard. Quality Function Deployment (QDF) is a framework that helps teams translate customer requirements into technical requirements, and design the product and processes needed for its development. Are you ready?

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Userpilot

OCTOBER 13, 2022

Product parity also limits your marketing and branding strategies. Points of parity are these product characteristics that your product needs to match the functionality of a competing product. To differentiate your product successfully, conduct market research, track product usage , and collect feedback to identify user needs.

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Userpilot

OCTOBER 26, 2022

An impact map is a visual representation of the connections between the goals you want to achieve, the customers, and solutions. While impact mapping focuses on the interdependencies between the three, a customer journey map is a step-by-step breakdown of the actions your customers need to complete to experience value.

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Userpilot

MARCH 8, 2022

There are some well-known names as well as new faces on the list, from all over the world – together with their LinkedIn profiles and medium blogs, so you can follow their journeys and insightful posts yourself. How product strategy uses a company's vision to fuel profitability. CEO of Product Labs.

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Userpilot

JANUARY 14, 2023

Successful SaaS products satisfy user needs and realize organizational business goals. To build successful products, make sure to align the product strategy with the product vision. Continuous product discovery is necessary to keep up with the changes in user and market needs. Book the demo!

Feedback Software 97

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Userpilot

APRIL 25, 2022

Product leadership involves outlining product vision, developing product-focused strategies, and ensuring their implementation in the organization. The product leader is the first person to get involved in product development and focus on strategy, product-market fit , and customer experience. What is product leadership?

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Userpilot

JULY 18, 2023

TL;DR Product strategy tools assist product teams in defining, creating, and executing product strategies aligned with business objectives and user needs. Customer feedback tools facilitate the collection and analysis of user feedback for customer-centric decision-making. Let’s get right to it!

Analytic Tools 95

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Usersnap

APRIL 29, 2023

From staying on top of market trends, user needs, customer feedback , and industry insights to managing their resources, and planning what’s ahead for their product. Heyday is a chatbot for e-commerce websites that takes care of responding to customers in sales and support situations.

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Userpilot

AUGUST 13, 2023

A product prioritization framework helps you maximize customer value and deliver the best ROI by encouraging methodical examination of data before making decisions. Customer requests aren’t enough to make product decisions. Validate them with data from other sources, like analytics or insights from customer-facing teams.

Data Visualization 95

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Userpilot

NOVEMBER 14, 2022

Product planning focuses on the customer and business outcomes that the product should achieve. It should not be confused with project planning, product strategy development , or product discovery. Product planning improves the alignment of teams and internal stakeholders with the product vision. What about product strategy?

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The Product Coalition

MAY 13, 2020

However at Stripe, Product Ops’ primary focus is on providing value for the user. They strengthen customer feedback loops, and scaling product knowledge within the company. Vision and Strategy: PMs own the product vision, defining the north star that keeps teams aligned and focused on a common goal.

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Userpilot

NOVEMBER 8, 2022

An MVP helps you define your complete product strategy. They can be an extremely effective way of gauging interest and helping determine if something is deemed desirable by your customers. You’ll start to get real value once it’s delivered and you can observe how it’s landing with your users.

Feedback Software 95

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Usersnap

APRIL 27, 2022

This article will show you how to reduce your SaaS churn by following the proven strategy that we have already successfully implemented. We sat down with the team for preventing customer churn and were able to combine churn analytics with customer feedback to reduce it down to 4.26%. The aimed benchmark was 3%.

Feedback Software 52

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Userpilot

MARCH 18, 2022

In this blog post, we will discuss how you can build your product messaging, five great product messaging examples, so you can better communicate your brand value and attract the right audience. Having a product messaging framework is important because it sets the precedence for how the market and your potential customers will see your brand.

Research Software 52

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Userpilot

NOVEMBER 21, 2022

Before the release, the product launch manager is involved in market and customer research. Its objective is to uncover unsolved user problems and solutions that would be worth exploring. The insights from the market research feed into the go-to-market strategy. Market and customer research. Is the problem big enough?

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Userpilot

OCTOBER 21, 2022

What product management best practices can help you build valuable and delightful products for your customers? Ensure alignment between the product vision and product strategy on one hand, and the business objectives on the other. Collecting user feedback in-app is the most direct way to gain insights into customers’ needs.

Feedback Software 72

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Userpilot

SEPTEMBER 5, 2021

Are you looking for the best strategies on how to market software products? Strategies that drive engagement and i ncrease customer retention : announce new features in-app, use in-app gamification to drive engagement, and use exit surveys to reduce churn. What does a software marketing strategy for SaaS looks like?

Feedback Software 52

Feedback Software Analytic Tools Research Software Software Review 52

Userpilot

SEPTEMBER 5, 2021

Are you looking for the best strategies on how to market software products? Strategies that drive engagement and i ncrease customer retention : announce new features in-app, use in-app gamification to drive engagement, and use exit surveys to reduce churn. What does a software marketing strategy for SaaS looks like?

Feedback Software 52

Feedback Software Analytic Tools Research Software Software Review 52

Usersnap

NOVEMBER 10, 2023

Product roadmaps transcend mere slides or visuals; they serve as the linchpin for strategically aligning internal teams and external stakeholders with the product vision and strategy. On the flip side, Public roadmaps invite and incorporate user feedback , encouraging a community-driven development approach.

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Userpilot

NOVEMBER 29, 2022

An ecosystem in SaaS is a group of related apps, 3rd party components, and content that seamlessly work together to solve user pain points. Ecosystems allow companies to better satisfy user needs and improve user experience. Templates allow companies to showcase their products and onboard customers quickly.

Customer Experience 96

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Userpilot

JULY 17, 2023

The responsibilities of product teams include facilitating product discovery , launches and releases , customer onboarding , feature adoption, and account expansion. Another way to structure teams is by customer journey stage , where a different team is responsible for one stage, like adoption.

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