Userpilot

FEBRUARY 26, 2024

What is marketing funnel analysis? How is it different from sales funnel analysis? TL;DR Marketing funnel analysis is the process of evaluating how customers progress from the moment they learn about your product til they convert to paid accounts , and beyond. For each funnel stage, choose relevant metrics.

Analytic Tools 101

Analytic Tools Data Visualization Feedback Software Research Software 101

Userpilot

APRIL 18, 2024

Next, identify your target audience and create detailed user personas. A good landing page loads fast and captivates users in 8 seconds or less. Create a separate landing page for each user persona. A good thank-you page confirms the action has happened, reassures the user, and outlines the next steps.

Data Visualization 98

Data Visualization Analytic Tools Feedback Software Marketing 98

Userpilot

MARCH 6, 2024

How do you create a robust product funnel for your SaaS? We also explain: How product funnel differs from marketing and sales funnels. TL;DR The product funnel is a framework outlining the stages of the customer journey , starting from its discovery and ideally leading to customer loyalty and advocacy. Book the demo!

Analytic Tools 95

Analytic Tools Data Visualization Research Software Onboarding KPIs 95

Userpilot

APRIL 16, 2024

Understanding how end-users interact with your product is crucial to identifying user experience bottlenecks. It also helps identify better ways to engage users. When combined with product analytics , end-user behavior monitoring can help you boost product usage and retention rates. Book a demo now to get started.

Data Visualization 104

Data Visualization Analytic Tools Feedback Software Reporting Tools 104

Userpilot

OCTOBER 6, 2023

In SaaS, the B2B marketing funnel forms the backbone of any successful product and marketing team. First, let’s explain the basic concepts and then discover a 6-step process to build a B2B marketing funnel that feeds product growth. When users are considering your product and comparing it with other alternatives.

B2B 104

B2B Analytic Tools Feedback Software Data Visualization 104

Userpilot

APRIL 22, 2024

A customer sentiment dashboard is a great way to visualize customer feedback and see what users love (or hate) about your product. Identify friction points with path and funnel reports. Ready to start tracking user opinions and feelings about your brand? But how do you collect the right data for your analysis?

Data Visualization 84

Data Visualization Dashboard Customer Feedback User Testing 84

Userpilot

APRIL 21, 2024

Next, create user personas. A high-converting landing page is tailored for a specific user persona. It’s optimized for mobile users, has a strong headline and CTA, and loads fast. It helps create in-app experiences to optimize user conversions. How you guide users to the desired actions depends on who they are.

Research Software 92

Research Software Feedback Software User Testing Reporting Tools 92

Userpilot

MAY 29, 2023

What is a product management funnel? What are the different funnels that PMs should track? We also look at how you can harness the power of analytics tools to optimize your funnels. TL;DR The product management funnel, also known as the conversion funnel, is a powerful tool for tracking and optimizing user journeys.

Data Visualization 94

Data Visualization Analytic Tools Product Research Customer Experience 94

Userpilot

JUNE 9, 2023

What are funnel charts and how to use them to gain insights into user progress along their journeys? We also look at situations when funnel charts are most suitable, their limitations, and alternative ways of visualizing data. That’s why the funnel normally gets narrower at later stages. What are funnel charts?

Analytic Tools 89

Analytic Tools Feedback Software Data Visualization Customer Feedback 89

Userpilot

MARCH 26, 2023

Trying to conduct a conversion funnel analysis to find out why your sales conversion rates are still not up to the mark? Conversion funnel analysis tracks a customer’s journey from the initial point of contact to the final conversion point. What is a conversion funnel? What is a conversion funnel analysis?

Data Visualization 97

Data Visualization Analytic Tools Feedback Software Customer Experience 97

Userpilot

NOVEMBER 22, 2023

TL;DR Conversion rate optimization is the implementation of strategies for users to complete desired actions. The different stages you can implement conversion rate strategies are during a free trial , on blogs, landing pages , pricing pages , and the homepage. Prevent churn via path analysis to optimize areas where users drop off.

Analytic Tools 104

Analytic Tools Feedback Software Data Visualization User Testing 104

Userpilot

DECEMBER 20, 2022

How can you use marketing funnel KPIs to ensure success at every stage of the funnel? A marketing funnel is a visualization of a customer’s journey with your business, from acquiring them to turning them into loyal brand advocates. Key awareness stage KPIs are ad clicks, blog post views, and SEO rankings.

Feedback Software 98

Feedback Software Analytic Tools Customer Experience Customer Satisfaction 98

Userpilot

NOVEMBER 12, 2023

Customer intent helps product teams understand customer needs and build solutions that delight users. How Userpilot can help you act on user intent to drive adoption , engagement, and account expansion. to understand and act on user intent. to understand and act on user intent. Book a demo now to get started.

Feedback Software 103

Feedback Software Analytic Tools Data Visualization Research Software 103

Userpilot

MARCH 15, 2024

How to conduct user data analysis? By understanding how users behave inside the product and their goals and problems, you can reduce time to value. Data-led analytics help also identify user pain points and nip them in the bud before they escalate for a better customer experience. What is data-driven analytics in SaaS?

Data Visualization 95

Data Visualization Analytic Tools Feedback Software User Testing 95

Userpilot

DECEMBER 19, 2023

A few of these are: Try to better understand customers by mapping their user personas. Design a successful onboarding flow to help users unlock value quicker. Create added value for existing users by cross-selling and upselling. Perform conversion funnel and related analysis to uncover friction points.

Feedback Software 93

Feedback Software Analytic Tools Product Research User Friction 93

Userpilot

JULY 15, 2022

Do you receive leads from the dark funnel and are not sure where they originated? Unfortunately, traditional marketing and sales funnels aren’t enough. What we call the “dark funnel” is comprised of these hidden elements. The dark funnel cannot be eliminated, but it can be controlled to some extent.

Analytic Tools 97

Analytic Tools Research Software Feedback Software Data Visualization 97

Userpilot

MARCH 14, 2024

In the article, we show product managers how to understand how users navigate before getting activated in a SaaS product, how to product analytics to choose the best path to activation, and share 8 tried-and-tested activation strategies. All that is to help you optimize your user journey and boost product adoption.

Data Visualization 101

Data Visualization Customer Experience Customer Feedback User Testing 101

Userpilot

JANUARY 16, 2023

As such, building out a well-optimized feature adoption funnel should be a top priority regardless of the number of users you currently have. Feature adoption rates show the user adoption rate of a new feature or existing feature. Feature adoption measures how engaged users are with a particular feature of your software product.

Onboarding KPIs 96

Onboarding KPIs Analytic Tools Feedback Software Data Visualization 96

Userpilot

MAY 23, 2022

How do you track SaaS funnel metrics in each stage and improve them? Developing and optimizing sales funnels is a key part of SaaS product growth. There are a variety of metrics you can use to optimize your sales funnel, but today we’ll be focusing on what matters most. What are funnel metrics?

Onboarding KPIs 98

Onboarding KPIs Feedback Software Customer Experience Customer Feedback 98

Userpilot

JUNE 7, 2023

Funnel optimization is important—just imagine getting 1000s of trial users but only converting a couple of paying customers. There’re many factors affecting conversion rates, but what can you do as a customer success manager or product manager to improve conversion rates across the user funnel and achieve product growth ?

Analytic Tools 92

Analytic Tools Feedback Software Data Visualization Onboarding KPIs 92

Userpilot

JUNE 19, 2023

There’s no magic number when it comes to conversions, but knowing B2B SaaS funnel conversion benchmarks can benefit any SaaS product manager. The sales process conversion funnel involves four stages: website visitor, marketing and sales qualified lead , product qualified lead , and paying users.

Research Software 98

Research Software Analytic Tools B2B Reporting Tools 98

Indicative

SEPTEMBER 8, 2020

The second section covers how to use each chart to visualize user journeys, what information is in each, and why you would use one over the other. Indicative uses pie charts to allow you to add an extra layer of analysis to your funnels. Funnels act like a map of how your customers navigate through your platform.

Data Visualization 126

Data Visualization Analytic Tools Customer Experience Customer Feedback 126

Userpilot

MARCH 14, 2024

Looking for an effective funnel analysis tool and wondering if Heap is the best option for your SaaS company? In this article, we’ll delve into precisely that – helping you determine whether Heap is the ideal choice for your funnel analysis needs. Looking for a Better Alternative for Funnel Analysis? Try Userpilot!

Data Visualization 52

Data Visualization Analytic Tools Technical Review Software Review 52

Userpilot

JANUARY 26, 2024

TL;DR Product-led content marketing is a strategy that relies on content that shows users how to use the product to deal with their pain points. Product-led content comes in different formats, including videos , case studies , blog posts, research reports, checklists , newsletters , and social media posts.

Research Software 52

Research Software Analytic Tools Reporting Tools Data Visualization 52

Userpilot

JUNE 5, 2023

The SaaS conversion funnel adapts the traditional marketing funnel to the unique B2B SaaS environment. The SaaS funnel was designed to help SaaS business owners navigate the tricky world of a high-churn, often oversaturated B2B market. What is a conversion funnel? SaaS Conversion Funnel.

Analytic Tools 82

Analytic Tools Onboarding KPIs Data Visualization Customer Experience 82

Mixpanel

JANUARY 12, 2023

It’s the “pivotal moment when a new user first realizes the value of your product and why they need it,” according to Appcues. Product and growth managers often build onboarding flows that get users to this moment fast. Conducting interviews with users on what “aha” could be for them is a good starting point. Keyword research.

Data Visualization 115

Data Visualization User Testing Research Software Product Research 115

Userpilot

AUGUST 30, 2023

The customer acquisition funnel stages in SaaS are awareness, consideration, evaluation, and decision. In the context of customer acquisition sales funnels, the consideration and evaluation stages can be broken down into five stages: visitor, lead, MQL , PQL, and paying customer. That’s where retention marketing comes in.

Research Software 102

Research Software Feedback Software Customer Experience Customer Feedback 102

Userpilot

MARCH 14, 2024

TL;DR Heap is a good choice for retention analytics and it comes with features such as funnels, paths, user segmentation analysis, and behavioral analytics. You want to trigger in-app experiences based on analytics – Heap doesn’t offer built-in tools to personalize the user experience based on product analytics and insights.

Data Visualization 52

Data Visualization Analytic Tools Technical Review Onboarding KPIs 52

Mixpanel

APRIL 18, 2024

For one, in an ideal scenario, any new feature release requires a healthy amount of testing and, unlike B2C companies which build for general consumers and might have millions of users, most B2Bs are lucky to have a few thousand people regularly using their products. This is largely because of the challenges that are inherent in B2B.

Data Visualization 94

Data Visualization B2B User Testing Customer Feedback 94

Userpilot

MARCH 14, 2024

TL;DR Heap is a good choice for product analytics and it comes with features such as feature tags, funnels, paths, and in-app events. You want to trigger in-app experiences based on analytics – Heap doesn’t offer built-in tools to personalize the user experience based on product analytics and insights. Let’s get started!

Data Visualization 52

Data Visualization Analytic Tools Technical Review Onboarding KPIs 52

Userpilot

MARCH 14, 2024

TL;DR Heap is a good choice for SaaS analytics and it comes with features such as funnels, paths, user segmentation analysis, and behavioral analytics. You want to trigger in-app experiences based on analytics – Heap doesn’t offer built-in tools to personalize the user experience based on product analytics and insights.

Data Visualization 52

Data Visualization Analytic Tools Feedback Software Technical Review 52

Userpilot

MARCH 20, 2023

This means it doesn’t give you the ability to collect user feedback or trigger in-app experiences. Both Pendo and Mixpanel enable you to segment users according to their properties and events that they complete. Each of the tools allows you to track users' progression down the funnel. User journey tracking.

Data Visualization 89

Data Visualization Analytic Tools Feedback Software Reporting Tools 89

Userpilot

FEBRUARY 20, 2023

TL;DR Product analytics is the process of collecting and analyzing data about product usage and user behavior. Product analytics tools empower teams to make informed decisions on how to add more value and offer a better user experience. Both Pendo and Amplitude offer advanced segmentation features that allow you to group users.

Data Visualization 98

Data Visualization Analytic Tools Feedback Software Reporting Tools 98

Userpilot

MAY 14, 2023

TL;DR An event-tracking system is an application for recording and analyzing user interactions with your product or website. Event tracking provides teams with insights into user behavior so that they can improve the product, its UI, and key metrics like conversion rates. Adobe Analytics offers similar functionality but no free plans.

Analytic Tools 97

Analytic Tools Data Visualization Feedback Software Reporting Tools 97

Userpilot

MARCH 14, 2024

TL;DR Heap is a good choice for cohort analysis and it comes with features such as paths, funnels, and user segmentation analysis. You want to trigger in-app experiences based on analytics – Heap doesn’t offer built-in tools to personalize the user experience based on product analytics and insights.

Data Visualization 52

Data Visualization Analytic Tools Onboarding KPIs Technical Review 52

Userpilot

MAY 29, 2023

Cracking the retention table will provide invaluable insights into user behavior and retention. TL;DR A retention table is a powerful report that tracks and analyzes user engagement over time. Each data point in a retention table represents a specific measurement of user retention. What is a retention table?

Data Visualization 90

Data Visualization Customer Experience Analytic Tools Customer Feedback 90

Userpilot

MAY 30, 2023

TL;DR No-code analytics enable product teams and business users with limited coding skills and technical know-how to collect and analyze data. No-code analytics tools allow you to track and analyze all aspects of user behavior. No-code analytics allow teams to track the paths users take inside the product and build funnels.

Data Visualization 89

Data Visualization Analytic Tools Feedback Software Customer Feedback 89