The Product Coalition

OCTOBER 20, 2023

With AI technology, marketers can identify microtrends and even predict trends, saving time and resources through automated digital marketing services. The marketing industry is not immune to this digital transformation, as prominent brands are beginning to take advantage of the opportunities it presents. billion U.S.

Data Visualization 105

Data Visualization Artificial Inteligence Reporting Tools Customer Communications 105

Userpilot

APRIL 22, 2024

In SaaS, it’s advised to follow customer success best practices to ensure that users achieve their desired outcomes with your product and become loyal advocates for your brand. TL;DR Customer success builds long-lasting relationships, increases customer retention , lifetime value , and advocacy, and informs product development.

Analytic Tools 74

Analytic Tools Feedback Software Research Software Customer Experience 74

Intercom, Inc.

MARCH 15, 2022

According to one report , 66% of customers expect companies to understand their needs and expectations – but say that they’re generally treated like numbers instead. This is a huge wasted opportunity, as research shows that 80% of consumers are more likely to make a purchase when brands offer personalized experiences.

Data Visualization 129

Data Visualization Messaging Analytic Tools Research Software 129

Intercom, Inc.

OCTOBER 13, 2022

Meet the five brand-new product innovations that will drive up customer engagement this fall – including our biggest messenger update yet. We’ve heard you loud and clear – our customers’ feedback and partnership was our biggest driving force behind today’s product announcements. The last year hasn’t been easy.

Feedback Software 118

Feedback Software Events Data Visualization Customer Communications 118

Userpilot

APRIL 16, 2021

Help Center Software is the unsung hero of the customer support world. You might have eventually fixed your own issue, or waited long enough for a customer support person to get round to doing it for you, but I bet you were frustrated by the end of it. Help Center Software exists to solve this problem. Sound familiar?

Analytic Tools 52

Analytic Tools Reporting Tools Customer Communications Software Review 52

Userpilot

APRIL 21, 2021

Put simply, good product marketing software helps your SaaS solve two fundamental problems: Build a product that users love on the basis of customer feedback Acquire and retain users of that product. Having the right software at your disposal can make product marketing significantly easier, especially if you’re new to the profession.

Analytic Tools 53

Analytic Tools Feedback Software Research Software Customer Communications 53

Alchemer Mobile

SEPTEMBER 3, 2021

and many times, the only outlet back to the brand is to leave the app and go through the app stores. Adding an in-app message component gives customers a direct line to your brand, which minimizes disruption throughout their session by not forcing them to leave the app to send you a message. The customer leaves loudly.

Feedback Software 227

Feedback Software Messaging Customer Communications User Testing 227

Alchemer Mobile

FEBRUARY 17, 2021

When brands listen to and act on the voice of the customer (often referred to as simply “VoC”), it can completely revolutionize the way their business operates. When you start listening to your customers, you can better identify at-risk customers before they churn. When it comes to gauging customer attitude, NPS is fine.

Data Visualization 264

Data Visualization Customer Feedback Customer Experience User Testing 264

Userpilot

NOVEMBER 29, 2023

A great retention specialist must have the following skills: Excellent communication and negotiation skills. Advanced organizational skills, such as time management. A retention specialist needs to be proficient in an array of software across categories. This is vital in understanding why customers are leaving your product.

Data Visualization 93

Data Visualization Reporting Tools Feedback Software Customer Experience 93

Intercom, Inc.

DECEMBER 21, 2021

“We have accelerated through many years of progress as if we’re living in a time-lapse” Business is increasingly conducted online, and customer communications are undergoing a massive transformation as customer expectations change. Niamh O’Connor , Brand Editor. Thoughts on innovation.

Customer Communications 196

Customer Communications User Testing Research Software Technical Review 196

Intercom, Inc.

DECEMBER 14, 2022

This October, we were delighted to present our sleekest, most powerful Messenger yet – the only fully customizable messenger that you can truly make your own, optimizing the experience of both your team and your customers throughout their journey. Tickets have been one of our most common customer requests.

Data Visualization 104

Data Visualization Feedback Software User Testing Customer Communications 104

Intercom, Inc.

JUNE 10, 2020

Also known as Product Intuition or Product Instinct or Product Taste, it is the idea that you can use your own judgment to (1) accurately predict what your customers need, want and value, and (2) design and ship the right solution for them. All great Product Managers and all great Designers have strong Product Judgment.

Research Software 291

Research Software Weak Development Team Reporting Tools Customer Communications 291

Gainsight

JULY 7, 2023

Many organizations face the challenge of a fragmented customer journey—especially because their tech stack, with many disparate customer-facing tools and resources, is disjointed and disconnected. How Does the DCS Package Drive Cohesive Customer Journeys? Who’s the DCS Package For?

Analytic Tools 52

Analytic Tools Feedback Software Data Visualization Customer Experience 52

Intercom, Inc.

AUGUST 23, 2022

Why great customer support is the key to customer retention. Support plays a critical role in customer retention, with 32% of consumers citing bad customer service as the main reason they discontinued business with a brand. Modern customers now expect instant interactions – especially when it comes to support.

Customer Experience 211

Customer Experience Data Visualization Customer Feedback Customer Communications 211

Intercom, Inc.

MARCH 30, 2022

Tailored online customer experiences are no longer optional. In fact, 80% of online shoppers are more likely to make a purchase when brands offer personalized experiences. Survey while staying on-brand: Customize your surveys to match your brand’s look and feel for a truly hallmark experience.

Product Research 129

Product Research Data Visualization Customer Feedback Feedback Software 129

Userpilot

OCTOBER 6, 2022

How comprehensive is your SaaS company’s approach to customer communication? According to research conducted by PWC, one in three consumers would walk away from a brand they love after just one bad customer service experience. Implementing self-service support solutions like resource centers.

Customer Communications 80

Customer Communications Feedback Software Research Software Analytic Tools 80

Userpilot

AUGUST 29, 2022

Customer sentiment is how your customers feel about your products, services, and or your brand in general. These are the emotions that your brand evokes, and they can be positive, negative, or neutral. Sentiment analysis helps determine customer sentiment with accuracy. What is customer sentiment in SaaS?

Feedback Software 85

Feedback Software Customer Experience Customer Feedback Product Research 85

Usersnap

AUGUST 31, 2019

How will the customers perceive this feedback format? How will the feedback process be managed? Keep in mind your purpose of getting customer feedback and how that will play a part in your future product development plans, let’s jump into the examples! Your customers can illustrate which part they liked or felt uneasy about.

User Testing 95

User Testing Feedback Software Customer Feedback Data Visualization 95

Userpilot

JUNE 30, 2022

There are six types of customer fit according to Lincoln Murphy, which include: technical fit, functional fit, resource fit, competence fit, experience fit, and cultural fit. You can leverage customer fit to bring success by: Creating user personas based on successful customers. Customer success manager persona example.

User Testing 88

User Testing Feedback Software Analytic Tools Customer Experience 88

Alchemer Mobile

APRIL 9, 2020

See actionable strategies for engaging with customers during this difficult time here. So, what can these brands do to capture, analyze, and act on these changing customer behaviors? Data from our 2016 , 2017 , 2018 , and 2019 reports is included to show shifts in brand focus and engagement over time.

Research Software 246

Research Software Feedback Software Data Visualization User Testing 246

Intercom, Inc.

JANUARY 2, 2019

Bots and more specifically chatbots have been around for years; however, most offerings still manage to fall short of the hype surrounding them. Bots had failed to deliver good customer experiences, were painful to setup, and hadn’t been able to truly drive real results across an entire customer journey.

Technical Review 141

Technical Review Analytic Tools Feedback Software Customer Communications 141

Intercom, Inc.

MAY 4, 2021

Online retailer Rugs.com uses Intercom to power their customer communication across sales and support, driving increased engagement and higher checkout conversions using a conversational, messenger-based approach. Supporting customers through conversations. A new approach to customer communication.

Customer Communications 118

Customer Communications Inbound Outbound Customer Experience 118

Revulytics

NOVEMBER 29, 2018

Given the pervasiveness of data breaches and hacks today, the way in which companies react to them actually presents an opportunity “to interact closely with customers,” according to an article in Forbes by the CMO of identity management software vendor Sailpoint. Leverage in-app messaging to protect users.

Analytic Tools 66

Analytic Tools Feedback Software Messaging Customer Communications 66

Product Talk

FEBRUARY 8, 2023

When it comes to continuous discovery , there’s no such thing as “the perfect tool.” Instead of seeking the best tool out there, it’s much more effective to look for the best tool for your team. Teresa often says, “The best tool is the one that your team will use.” Today, we’re taking a slightly different approach.

Research Software 174

Research Software Feedback Software Analytic Tools Customer Communications 174

Userpilot

JUNE 3, 2022

We’ve compiled a list of the best resources to get you started – from tools and blogs to courses. Product marketing is the process of bringing a product to the market, promoting it, and selling it to customers. Product marketing resources include different formats, from video content to podcasts, blogs, and best tools.

Research Software 89

Research Software Analytic Tools Feedback Software Data Visualization 89

Alchemer Mobile

FEBRUARY 21, 2019

Customer centricity and customer experience management are the hot topics of this year’s business conversations. As such, it’s not enough for companies to send communication into a vacuum. This means that of the 25% of customers that were reached out to, 91% responded to the interaction.

Data Visualization 204

Data Visualization Reporting Tools User Testing Customer Experience 204

Userpilot

NOVEMBER 8, 2022

Customer engagement technology amplifies manual efforts and helps companies serve users faster. Your customers are already enjoying the benefits of tech-driven engagement from other brands and will naturally expect the same from you. In-app messaging: Allows for real-time customer communication.

Analytic Tools 96

Analytic Tools Feedback Software Customer Communications Customer Experience 96

Alchemer Mobile

FEBRUARY 20, 2020

And people are emotionally invested in brands. When you monitor emotion and measure sentiment, you try to gauge the tone, context, and feeling from customer actions. Whether a customer completes a purchase, leaves a review, or mentions your company socially, there is always an emotional state connected to their action.

Feedback Software 147

Feedback Software Research Software User Testing Systems Review 147

Userpilot

SEPTEMBER 15, 2022

Did you know that customer intelligence (CI) data helps product managers dive deep into the customer journey and truly understand customers ? SaaS companies use CI data to design personalized customer experiences and better customer communications, increasing customer loyalty, retention, and lifetime value.

Feedback Software 96

Feedback Software Research Software Analytic Tools Data Visualization 96

Userpilot

FEBRUARY 22, 2024

Customer communication skills are a cornerstone of any business. This guide will go over 10 best practices that will help you improve product engagement , nurture customer relationships, and increase retention rates! Personalize customer communications based on user expectations. Nurturing relationships.

Customer Communications 97

Customer Communications Feedback Software Analytic Tools Customer Experience 97

Usersnap

JUNE 17, 2019

You are the middleman between customers and your company. You have to understand the customer’s problem and forward it to the developers or marketing team. Then, close the loop by passing the explanation and solution back to the customer. But, pointing fingers at the customer service agents is no solution.

Reporting Tools 76

Reporting Tools Feedback Software User Testing Customer Feedback 76

BrainMates

FEBRUARY 26, 2019

Having spent several years playing both Marketing and Product Management roles, I can confidently suggest that every Product Manager who wants to make a significant impact on the overall success of the business should switch to Product Marketing roles several times in his career. Both have to build the customer’s view of the world.

Product Marketing 75

Product Marketing Feedback Software User Testing Marketing 75

Userpilot

SEPTEMBER 29, 2022

In order to do this successfully, you need to have a solid customer engagement strategy in place. Customer engagement is enabling customers to interact with your brand on an ongoing basis through any channel of their choice. Why does customer engagement matter in SaaS?

Feedback Software 52

Feedback Software B2B Customer Feedback User Testing 52

Intercom, Inc.

JANUARY 14, 2019

The book is organized around 12 technological forces – some of which already feel familiar, if not ubiquitous (A.I., It’s often so easy to get swept up in the immediacy of technology that we benefit greatly from Kelly’s perspective. Jarell Cardoza, Product Marketing Manager ( @jarcardoza ).

Books 150

Books Technical Review Marketing User Testing 150

ProductPlan

MARCH 17, 2020

A strategic product manager (PM) is responsible for shaping and sharing a strategic vision for a product, and yet—oddly enough—finding time for strategic activities can be a very real challenge. So, how does a product manager take ownership of more than just backlog management? Customer communication/experience.

Outbound 80

Outbound Product Management Product Manager Inbound 80

Userpilot

FEBRUARY 4, 2023

In this article, we’re going to show you how optimizing the customer experience can create a more personal connection that leads to repeat customers! TL;DR “Wowed” customers are more likely to be loyal to your brand and make additional purchases in the future.

User Testing 81

User Testing Customer Experience Customer Feedback Feedback Software 81

Alchemer Mobile

APRIL 28, 2020

The key piece many major brands are missing right now: Listening. Customers are so tired of being talked at. Brands need to give customers the opportunity to express these needs and then actually make changes based on that feedback. I think that before jumping on ads, brands need to take action. Shake Shack.

Customer Communications 147

Customer Communications User Testing Customer Feedback Customer Experience 147